Stadium Concessions Division Proposal Bill “ Bratz ” Major Matt “DJ Cheesesteakz ” Powers
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Transcript of Stadium Concessions Division Proposal Bill “ Bratz ” Major Matt “DJ Cheesesteakz ” Powers
Stadium Concessions Division ProposalBill “Bratz” Major
Matt “DJ Cheesesteakz” Powers
Prestige Worldwide - Stadium Concessions Division Business Model
• Prestige Worldwide has already cornered the music industry’s mobile karaoke party niche, so it’s time to branch out to the wide world of sports
• Real sports fans want quality
• We scoured the country for the best of everything and brought our aviation backgrounds to bear in the development of a quality concession distribution and sales network
Who are some of our suppliers?
Prestige Worldwide (Stadium Concessions Division) Business Model
Cheesesteaks From Philly
ONLY THE BEST
Coffee From Seattle
ONLY THE BEST
Brats From Chicago
ONLY THE BEST
Prestige Worldwide (Stadium Concessions Division) Business Model
Peanuts From Atlanta
ONLY THE BEST
Prestige Worldwide (Stadium Concessions Division) Business Model
Malts From L.A.
ONLY THE BEST
Prestige Worldwide (Stadium Concessions Division) Business Model
Wings From Dallas
ONLY THE BEST
Who will be the concession stand employees?
ONLY THE BEST
What kind of security do we provide for your investment?
ONLY THE BEST
What are our expected profits?
ONLY THE BEST
http://www.concessioncorp.com/profitmarginanalysis.htm
Who will invest?
Recently selected for promotion…$$$!
SWO-Daddy Cash…$$$!
Not Prestige Worldwide
material
ONLY THE BEST
The Network
Locations
Connections
Supply and Demand
QualcommStadium
Century Link Field
Soldier Field
Metro Dome
Georgia Dome
LincolnFinancial
Field
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
Representing Ground Transportation Costs
Dummy return arc from sink to source for flow control
Multi-Commodity Flow
Single Commodity Flow
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
Included Backup Local Suppliers
ORD_Arr ORD_Dep
Enhanced View of Chicago’s Node Cluster
Dummy return arc from sink to source for flow control
Multi-Commodity Flow
Single Commodity Flow
Other Airport Arrival Terminals
Other Airport Departure Terminals
UL = Brat
Demand
UL = Brat Supply -Cr
CgtCat
CatCat
Cat Cat Cat
Cp
Cp
Cgt
Cat
-Cr
-Clp
-Clp
Production Cost
Ground Transportation cost
Air Transportation Cost
Revenue
Profit from sales of local items
Premium Brat Supplier
Local Multi-Commodity Retailer
Soldier FieldUL = Brat Demand*
Demand only satisfied locally if premium supplier falls short*
Network Vulnerabilities
Attack on SuppliersPremium Supplier Can’t Satisfy Demand
• Flow of malts out of LA and through everywhere else is interrupted• All other commodities can flow through the red arcs• Premium production cost incurred for buying malts from local vendors
– Except for LA, where good malts are still cheap and easy to obtain
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
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Supplier Interdictions
Commodity Attacks: CH.STEAKS, WINGS, BRATS, MALTS, PEANUTS, COFFEE
Profi
t ($)
Attack on VendorsLoss of a Stadium
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
• All revenue for one stadium is lost• No rerouting of commodities required
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Vendor Interdictions
Lost vendors: DFW, ORD, LAX, SEA, PHI, ATL
Profi
t ($)
Attack on AirportsInclement Weather or Other Shipping Issue
• Inclement weather results in airport shutdown• All flow of all commodities interrupted through LA• Qualcomm must go local for all commodities, incurring premium production costs for those products• All other stadiums must go local for malts, incurring malt premiums
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
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Airport Interdictions
Airport Losses: PHI, DFW, ORD, LAX, SEA, ATL
Profi
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Attack on AirwaysLoss of a Particular Air Route
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
• Only one air transportation arc disrupted per attack, local supplier arcs are not eligible for attack• Up to three attacks, the interdictor isolates the most profitable commodity and then tries to take out the next
most profitable, but the backup suppliers confound the interdictor, which actually bumps up profits slightly
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Air Route Interdictions
Air Route Losses:
Profi
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PHI ATLPHIATL, PHIDFWPHIATL, PHIDFW, PHIORDDALSEA, LAX, ORD; PHIATLDALSEA, LAX, ORD; PHIATL; ORDDAL
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All Arcs Eligible For Attack
SEA_A SEA_D
LAX_A LAX_D DFW_A DFW_D
PHI_A PHI_D
ATL_A ATL_D
ORD_A ORD_D
• Attacks are nested somewhat by category– Premium suppliers are prioritized over vendors, then local suppliers and airports are mixed
until virtually all profits are eliminated
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All Arcs Vulnerable
Interdictions
Profi
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Cuts off premium suppliers Cuts off vendors,
then best product
All previous, plus LAX local suppliers
LA falls off the map completely, top four
suppliers, ATL airport and local suppliers
Conclusion
Conclusion• Most valuable suppliers:
– Philly’s cheesesteaks– Dallas’ wings– Chicago’s brats– LA’s malts– Atlanta’s peanuts– Seattle’s coffee
• Most valuable airports:– Same as suppliers, because shutting down an airport has a similar
effect on the overall network as shutting down a premium supplier
• Most valuable customers:– Dallas Metro Dome– Chicago Soldier Field– LA Qualcomm Field– Seattle Century Link Field– Philadelphia Lincoln Financial– Atlanta Georgia Dome
• Room for improvement:– Model more realistic supply chain with more suppliers for each
product and each city– Create a user interface that allows the operator to enter projected
supplies/demands, production costs, ground and air transportation costs
• Prestige Worldwide Concessions Division is a perfect fit! INVEST NOW!!– Minimum startup investment: $3.25 Million
Questions?
This has been a productionSTOLEN