Sports Tourism Lecture Notes, 3-26
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Transcript of Sports Tourism Lecture Notes, 3-26
Xavier UniversityEvent Management
Lecture NotesMarch 26, 2014
Jackie Reau
Corporate Sponsorships
• Aha Moment from your research and essay?
Trends in Sports Tourism
Annual Scorecard with Holistic Metrics
Trends in Sports Tourism
Narrative Report
Trends in Sports Tourism
Community Analysis: LPGA
Trends in Sports Tourism
Create an Advocacy Group: New Revenue
In-Class Groups Discussion
• Create a new revenue idea for the Greater Cincinnati Sports Corporation that meets the following:
– Raises a minimum of $50,000 annually– Involves a minimum of 100 people– Creates a minimum of two organization advocacy
opportunities
Group Project Expectations
• Clear understanding of the bid and its expectations• Professional Presentation in Power Point and Report
Style (typed, typo-free)• Full group participation among all members• Creativity in presentation using industry sources
and/or inventive ideas
Group Project Presentation Dates
• April 9– Team Brandon– Team Brenda– Team Alex
• April 16– Team Jim– Team Evan
Sport Event Audit
• No Class Next Week, Attend a Live Sporting Event• Use outline from first class discussion• Written assignment due in typed format with – Summary– Scoring method– Total score– Any recommendations for improvement
Future Dates
• April 2: NO CLASS. Attend a live sporting event for audit.
• April 9: CLASS PROJECTS PRESENTATIONS
– Sporting Event Audit due in class.
• April 16: CLASS PROJECTS PRESENTATIONS
• April 23: NO CLASS
• May 4: FLYING PIG MARATHON- REQUIRED CLASS EVENT