Sponsorship Pack Current 2009
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8/9/2019 Sponsorship Pack Current 2009
1/49
w e e k l y s h o w s c h e d u l e
00:00-05:00 06:00 07:00 08:00 09:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00
Mthrough
the night
thebay breakfast
with darren & lorna
through your workday
with cooky
drive time
with andy lawson
through the evening
with phil rodgers
cuddle on the
couch withphil rodgers
Tthrough
the night
thebay breakfast
with darren & lorna
through your workday
with cooky
drive time
with andy lawson
through the evening
with phil rodgers
cuddle on the
couch with
phil rodgers
Wthrough
the night
thebay breakfast
with darren & lorna
through your workday
with cooky
drive time
with andy lawson
through the evening
with phil rodgers
cuddle on the
couch with
phil rodgers
Tthrough
the night
thebay breakfast
with darren & lorna
through your workday
with cooky
drive time
with andy lawson
through the evening
with phil rodgers
cuddle on the
couch with
phil rodgers
Fthrough
the night
thebay breakfast
with darren & lorna
through your workday
with cooky
drive time feel good friday cuiddle on the
couch with
phil rodgerswith andy lawson with phil rodgers
Sthrough
the night
weekend breakfast
with danny matthews
saturday midmornings
with cooky
saturday afternoon
with dave salmon
saturday night party
with andy lawson
Sthrough
the night
weekend breakfast
with tony simon
sunday afternoons
with jeremy ogden
the bays big 30
countdown
with andy lawson
the giant hit juke boxsunday soul
with cooky
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What will The Bay Breakfast Show do for me?The shows sponsor-ship package guarantees to reach your consumers from first thing in
the morning, as they prepare for the day ahead. Darren and Lornadeliver great music, entertainment, and local news to your potential
customers; including vital travel info for the journey to work, and
much needed light relief throughout the dreaded school run.
What kind of listener figures can I expect?65,000 customers acrossthe bay area regularly tune in to The Bay Breakfast every week,
giving you the largest audience reach throughout the whole ofCumbria and North Lancs!
Officially the most listened
to commercial radio show
across North Lancs and South
Cumbria, The Bay Breakfast
is our flagship programme,and prime sponsorship
opportunity.
Your six second sponsorship credit will be played 3 times everyhour, totalling 12 credits each morning, 60 credits each week.
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Breakfast show. The addition of your recorded commercials to your sponsorship
show promos within the show is designed to boost exposure; maximising impact by amplifying
your brand message.
Promos Played Out Of Show TimeThroughout the week, your promo will be played four times
each day. This extra coverage strengthens top-of-mind consumer awareness of your business,
and re-affirms your connection with The Bay Breakfast show ensuring your message reachescustomers from morning to night.
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
Offering intensive exposure every week across the bay, this enor-mously popular show is brought to air by The Bays Dynamic Duo
local lad Darren and the lovely Lorna, whos livey breakfast show
capers are enough to brighten up even the dullest of mornings.
Darren and Lorna are joined by Janine Bolton with the mornings
Traffic and News info, making sure the morning run is as easy and
enterianing as possible
t h e b a y B r e a k f a s t
plus
the bay Breakfastweekday show
06:00 - 9:59
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 100 1300 2600 5200
Weekly Sponsorship Investment 550 450 400
SCHEDULE MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
Breakfast
6:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
7:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
8:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
9:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
10:00 - 13:59 PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
14:00 - 17:59
18:00 - 21:59
22:00 - 23:59
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3
Cookys uplifting show is officialy
the most listened to daytime radio
show in our area! Ease into your
daytime routine with all the best
new tunes, old favourites, music
features, topical issues & live chat
from listeners around the bay.
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Mid-Day show. The addition of your recorded commercials to your sponsorship
show promos within the show is designed to boost exposure; maximising impact by amplifying
your brand message.
Promos Played Out Of Show TimeThroughout the week, your promo will be played four times
each day. This extra coverage strengthens top-of-mind consumer awareness of your business, and
re-affirms your connection with the Through Your Workday show ensuring your message reaches
customers from morning to night.
What will The Bays Through Your Workday Show do for me?With its lively pace, and local listener involvement, the Through Your
Workday Show is very much a community programme, with its focuson the tens of thousands of people around the bay who listen in
whilst at work. Cookys show is full of fun, and entertainment to help
make the workday more enjoyable.
Community and interaction are at the heart of this well loved show,and they are excellent customer perceived attributes with which to
associate your businesses brand.
What kind of listener figures can I expect?With regular audience
figures of over 57,000 each week, this show is an excellent prospectfor those seeking maximum exposure and optimised brand impact,
week on week.
Your six second sponsorship credit will be played 3 times everyhour, totalling 12 credits each day, 60 credits each week.
Cooky began his radio career at Red Rose Gold based in Prestonfrom 1992 to 1999 producing and presenting on various shows, includ-
ing some specialist programming. Whilst part of the Red Rose team,Cooky had a very wide and varied journey through radio; from present-ing a Soul show every Saturday night, to working as mobile DJ aroundthe great North West. He left Red Rose in February 1999 and headedto Germany, working on the radio, and also DJing in clubs.
Cooky returned home later that year and became part of The Bay,where he has been Head Of Music for the last 5-6 years. Since join-ing The Bay Cooky has clocked up some serious air-time; presentingthe Evening show, Late Lounge, Drive Time and currently Through YourWorkday enjoying the shows lively feel and topical chat.
t h r o u g h y o u r w o r k d a y
plus
through your workday
cookies Biography
weekday show
0:00 - 3:59
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 100 1300 2600 5200
Weekly Sponsorship Investment 300 275 250
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
6:00 - 9:59 PROMO PROMO PROMO PROMO PROMO
Through
Your
Work
Day
10:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
11:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
1200 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
13:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
14:00 - 17:59 PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
18:00 - 21:59
22:00 - 23:59
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Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Afternoon and Drive Time show. The addition of your recorded commercials
to your sponsorship show promos within the show is designed to boost exposure; maximising
impact by amplifying your brand message.
Promos Played Out Of Show TimeThroughout the week, your promo will be played four
times each day. This extra coverage strengthens top-of-mind consumer awareness of your
business, and re-affirms your connection with the Afternoon and Drive Time show ensuring
your message reaches customers from morning to night.
Your six second sponsorship credit will be played 3 times everyhour, totalling 12 credits each afternoon, 60 credits each week.
drive time
plus
weekday show
:00 - 7:59
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Total Spots 100 1300 2600 5200
Weekly Sponsorship Investment 475 425 395
drive time
Vibrant, energetic and entertaining;
as the afternoon arives Andy
Lawson takes over with his carefully
crafted collection of favorite music
features and brain teasers. Andykeeps the bays daytime audience
entertained right through to drive
time when the show steps up a
gear to keep listeners entertained on the way home.
Drive Time is packed full of fun features, local news and
most importantly, traffic info from accross the bay.
What will The Bay Drive Time Show do for me?
The afternoon gives listeners throughout the bay their weekdaysound track, with a great selection of number one hits, current chart
toppers, and all time classics. Andy Lawson keeps listeers up todate with all the daily hot topics, and with his laid-back and in-
formative presenting style, the 50,000 strong audience are relaxed
and receptive to your business message.
Then, whether its during work, the school run or the drive home,
more local listeners tune-in to Bay Drive Time than any other Drive
show, guaranteeing you a loyal captive audience.
The Drive Time Show enjoys a loyal listener base as a result of itslight and easy flow of entertainments and features, and its winning
combination of great music and local news. Your brand name will
be projected as part of this friendly and appealing combination,reinforcing your business with a warm, welcoming and trusted local
brand identity, from the school run, until listeners settle down forthe evening. How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
6:00 - 9:59 PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO10:00 - 13:59
Drive Time
14:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
15:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
1600 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
17:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
18:00 - 21:59 PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO22:00 - 23:59
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5
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Evening Show. The addition of your recorded commercials to your sponsorship
show promos within the show is designed to boost exposure; maximising impact by amplifying
your brand message.
Promos Played Out Of Show Time Throughout the week, your promo will be played four times
each day. This extra coverage strengthens top-of-mind consumer awareness of your business,
and re-affirms your connection with Through The Evening ensuring your message reaches cus-
tomers from morning to night.
Lively, fresh and current;
evenings are all about new
music, films and entertain-
ment.
The Evening Shows focus
is on entertainment news,reviews, and popular culture.
Fun, refreshing and vibrant, the show
is hugely popular throughout the bay,
as live wire Phil Rodgers helps our
audience unwind at home - relaxing into their evening.
What will The Evening Show do for me?Sponsorship of this popu-lar show will help you associate your business with new music,
entertainment news and a vibrant attitude. With its heavy credit
frequency, its a great tool to get your business message heard bythousands as they travel home from work every day.
What kind of listener figures can I expect?With 35,000 listenersregularly tuning in every week across the bay, The Evening Show
is a fine prospect for reaching the areas evening audience through
an instant and influential medium.
Your six second sponsorship credit will be played 3 times everyhour, totalling 12 credits every evening, 60 credits each week.
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 100 1300 2600 5200
Weekly Sponsorship Investment 195 175 150
the evening sho w
plus
the evening showweekday show
8:00 - :59
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250.
Weekly investment options detailed above do not include production cost or vat
SCHEDULE MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
6:00 - 9:59 PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
10:00 - 13:59
14:00 - 17:59
Evening
Show
18:00 3 Credits Ad 3 Credits Ad 3 Credits Ad 3 Credits Ad 3 Credits Ad
19:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
20:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
21:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
22:00 - 23:59 PROMO PROMO PROMO PROMO PROMO
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6
Love is in the air on The Bay, every weekday evening
as we turn up the charm to
spread the lovebug to all of
our late night listeners.
Covering all the greatest
love songs, from the most
romantic power ballads, to the
most seductive of soul beats.
What will Cuddle On The Couch do for me?The soft and tendersounds of this amorous easy listening show are the perfect close
to The Bays daily schedule, wrapping up the evening for listen-ers accross the bay.
Cuddle On The Couch is all about romance and passion
expressed through song, with a programme of back to back love
songs from Ten till Midnight.
What kind of listener figures can I expect?With 13,000 listeners
regularly tuning in every week across the bay, Cuddle On The
Couch is a fine prospect for reaching a chilled out and receptiveaudience through an instant and influential medium.
Your six second sponsorship credit will be played 3 times every hourof Cuddle On The Couch, totaling 30 credits each week.
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 50 650 1300 2600
Weekly Sponsorship Investment 125 100 75
cuddle on the couch
cuddle on the couchweekday show
:00 - :00
plus
Ads Placed During Show TimeYour sponsorship package also includes 2 plays of your radio
ad during the 2-hour Cuddle On The Couch show. The addition of your recorded commercials
to your sponsorship show promos within the show is designed to boost exposure; maximising
impact by amplifying your brand message.
Promos Played Out Of Show Time Throughout the week, your promo will be played four times
a day. This extra coverage strengthens top-of-mind consumer awareness of your business, and
re-affirms your connection with Cuddle On The Couch ensuring your message reaches custom-ers from morning to night.
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250.
Weekly investment options detailed above do not include production cost or vat
SCHEDULE MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
6:00 - 9:59 PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
10:00 - 13:59
14:00 - 18:59
19:00 - 21:59
Cuddle On
The Couch
22:00 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
23:59 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad 3 Credits 1 Ad
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7
Taking the bay audience through the night, the bay
provides 6 hours of music from midnight, right through
to when Darren and Lorna rise and shine at 6am.
through the night
Your six second sponsorship credit will be played 3 times every
hour, totalling 129 credits each week.
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 129 1677 3354 6708
Weekly Sponsorship Investment 150 125 100
through the night
whole week show
midnight - 5: 59 (6:59 sundays)
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE MONDAY TUESDAY WEDDAY THURSDAY FRIDAY SATURDAY SUNDAY
Midnight
- 5:59
00:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
01:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
02:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
03:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
04:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
05:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
06:00 3 Credits
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w e e k e n d b r e a k f a s t
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio
ad during both Weekend Breakfast shows. The addition of your recorded commercials to your
sponsorship show promos within the show is designed to boost exposure; maximising impact by
amplifying your brand message.
Bright and early, Danny wakes up the
bay area every Saturday Morning from
6am, followed by Tony Simon on Sun-
days from 7am with fun competitions,
lively chat, and great music. Its theonly way to wake up in North
Lancashire and South Cumbria !
The Bays Weekend Breakfast show
is chock-a-block with chances to
win great prizes, as well as the latest news, sport, traffic
and travel info for the weekend ahead.
Your six second sponsorship credit will be played 3 times everyhour, totalling 12 credits on Saturday, and 15 credits on Sunday,
27 credits every weekend.
What will Weekend Breakfast do for me?Listeners wake up to The Bays Weekend Breakfast on both
Saturdays and Sundays; the show makes up part of the morning
routine for tens of thousands of listeners across the bay area,offering great regularity with which to build consumer awareness
and reinforce your brand message.
The show is hugely popular across our transmission area, and as
such will encourage local familiarity with your business identity.
The bright and friendly content to the show, as well as the highlevel of listener interaction will encourage consumer trust and in-
teractivity with your brand, and help build your profile within thelocal community
What kind of listener figures can I expect? This prime week-end show regularly pulls in over 23,000 listeners on Saturday,
and 12,000 on Sunday guaranteeing you powerful reach over the
weekend.
SCHEDULE SATURDAY SUNDAY
Weekend
Breakfast
6:00 3 Credits 1 Ad
7:00 3 Credits 1 Ad 3 Credits1 Ad
1 Ad
1 Ad
1 Ad
8:00 3 Credits 1 Ad 3 Credits
9:00 3 Credits 1 Ad 3 Credits
10:00 3 Credits
11:00 3 Credits
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 35 455 910 1820
Weekly Sponsorship Investment 150 125 100
saturday show 06:0 0 - 0:0 0
sunday show 07:00 - :00
plus
weekend breakfast
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
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saturday mid mornings
saturday show
0:00 - :00
saturday mid mornings
What will The Bays Saturday Morning Show do for me?Cookys recognisably lively presenting style is a perfect
accompaniment to the shows feel good weekend sound track,amusing listeners and putting them at ease as they go about their
Saturdays.
Be it at work, at leisure, or on their way to the shops, this show
makes an excellent vehicle with which to reach your customers and
ensure top-of-mind consumer awareness of your brand, right whenit counts.
What kind of listener figures can i expect? Saturday mid-morn-
ings consistently attract an audience of over 23,000, giving youthe greatest listener figures available from our weekend show
portfolio.
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Saturday Show. The addition of your recorded commercials to your sponsor-
ship show promos within the show is designed to boost exposure; maximising impact by ampli-
fying your brand message.
Your six second sponsorship credit will be played 3 times everyhour, totalling 12 credits every show.
Cooky is let loose at the weekend,
making sure Saturday mornings are
light, bright and entertaining as lis-
teners around the bay welcome in
the weekend.
Whether theyre relaxing at home,
on their way to the shops, or set-
ting off for a day out with the family, Cookys show
reaches over 23,000 of your potential customers
every weekend!
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 16 208 416 832
Weekly Sponsorship Investment 125 115 100
plus
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE SATURDAY
MID
MORNING
SHOW
10:00 3 Credits 1 Ad
11:00 3 Credits 1 Ad
1200 3 Credits 1 Ad
13:00 3 Credits 1 Ad
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the bay sport show
saturday show
:00 - 8:00
the bay sport show
What will The Bays Saturday Afternoon Show do for me?
With the focus on local sport, Saturday afternoons are an excel-lent prospect for reaching sport enthusiasts as they relax into their
weekend. 15,000 listeners
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Saturday Show. The addition of your recorded commercials to your sponsor-
ship show promos within the show is designed to boost exposure; maximising impact by ampli-
fying your brand message.
Your six second sponsorship promo will be played 3 times everyhour, totalling 12 credits every show.
Saturday afternoons are all about sport fixtures and great
prizes as Dave Salmon keeps an eye on our local teams
in action, along with our updates from Christie Park from
Glen Cooper from The Visitor.
Plus hell keep you entertained with more Great Mu-
sic and local News for your Saturday afternoon. Theres
even the chance to win on the Listen and Win Weekend
too!
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 16 208 416 832
Weekly Sponsorship Investment 125 115 100
plus
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE SATURDAY
MID
MORNING
SHOW
10:00 3 Credits 1 Ad
11:00 3 Credits 1 Ad
1200 3 Credits 1 Ad
13:00 3 Credits 1 Ad
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Presented by the lively Andy
Lawson, this feel good show
features all the best party hits
past and present to get the bay
in the mood for the Saturdaynight ahead.
Only the most uplifting tunes
make it into this fast paced show,
which comprises six hours of feel good smash hits. Its
the perfect accompaniment to your weekend.
Promos Played Out Of Show Time From Thursday to Saturday, your promo will be played four
times each day. This extra coverage strengthens top-of-mind consumer awareness of your
business, and re-affirms your connection with the Saturday Night Party ensuring your message
reaches customers from morning to night.
Ads Placed During Show TimeYour sponsorship package also includes 6 plays of your radio ad
during the 6-hour Saturday Night Party show. The addition of your recorded commercials to your
sponsorship show promos within the show is designed to boost exposure; maximising impact byamplifying your brand message.
Your six second sponsorship credit will be played 3 times everyhour, totalling 18 credits every show.
saturday night party
Attracting an audience of liberated local listeners looking forward
to their Saturday night, Andy Lawsons exciting presenting styleadds to the energetic vibe of the show, making it a massivelypopular addition to any weekend!
What will The Saturday Night Party do for me?Boosting your business message with this bright and energetic
Saturday show will promote consumer awareness of your brand
image right when your audience is feeling at their best.
Whether The Bays listeners are getting ready to go out, kicking
back and enjoying their evening at home, or even on the road, the
feel good factor of The Bays Saturday Night Party is an impres-
sive and effective marketing tool with which to project your brandidentity.
saturday show
8:00 - :00
saturday night party
plus
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 36 72 144 288
Weekly Sponsorship Investment 125 100 75
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE THURSDAY FRIDAY SATURDAY
6:00 - 9:59
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMOPROMOPROMOPROMO
10:00 - 13:59
14:00 - 17:59
18:00 3 Credits 1 Ad
19:00 3 Credits 1 Ad
20:00 3 Credits 1 Ad
21:00 3 Credits 1 Ad
22:00 3 Credits 1 Ad
23:00 3 Credits 1 Ad
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sunday afteroon show
sunday show
:00 - 5:00
sunday afternoon show
Ads Placed During Show TimeYour sponsorship package also includes 4 plays of your radio ad
during the 4-hour Sunday Afternoon Show. The addition of your recorded commercials to your
sponsorship show promos within the show is designed to boost exposure; maximising impact by
amplifying your brand message.
Your six second sponsorship promo will be played 3 times every
hour, totalling 12 credits every show.
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 16 208 416 832
Weekly Sponsorship Investment 125 115 100
plus
Every Sunday from mid-day, control of the airwaves is
handed over to the listeners, for The Bays ever popular
Bay By Request.
Sundays show, presented by Jeremy Ogden comendered
by listeners accross the bay, as popular requests from our
interactive listeners invade the airwaves.
Jeremys relaxed and friendly presenting style is the
perfect accompaniment to a lazy Sunday afternoon, as he
is on hand to play only the bays favourite music, taking
orders solely from Bay listeners every weekend.
A totally interactive feature that runs for three full hours over Sunday
mid afternoons. Jeremy is up for anything the listening public can throwat him as he embarks on his mission to search out those requests from
noon till four o clock.
What will Bay By Request do for me?Sponsorship of this popularshow will help you reach a younger audience, associating your busi-
ness with customer care, satisfaction, and listening to what they
want.How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE SUNDAY
SUNDAY
AFTERNOONS
12:00 3 Credits 1 Ad
13:00 3 Credits 1 Ad
1400 3 Credits 1 Ad
15:00 3 Credits 1 Ad
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Packed full of great songs from the albums of the
minute, The Bays Big 30 Countdown show cele-
brates all the best of the biggest albums of the
week!
Andy Lawson takes an en-
ergetic look at The Biggest
30 albums around the bay,
spiced up with the Top 5
DVDS, Movies, and more!
Ads Placed During Show TimeYour sponsorship package also includes 3 plays of your radio ad
during the 3-hour Big 30 Countdown show. The addition of your recorded commercials to your
sponsorship show promos within the show is designed to boost exposure; maximising impact by
amplifying your brand message.
Promos Played Out Of Show Time From Thursday To Sunday, your promo will be played three
times each day. This extra coverage strengthens top-of-mind consumer awareness of your busi-
ness, and re-affirms your connection with The Bays Big 30 Countdown ensuring your mes-sage reaches customers from morning to night.
Your six second sponsorship credit will be played 3 times everyhour, totalling 9 credits every show.
What will The Bays Big 30 Countdown do for me?This weekend show is an excellent vehicle with which to present
your brand image to a relaxed and receptive audience. Associated
with feel good tunes and current pop culture, your brand will reachour listeners as they ease through their Sunday afternoon.
What kind of listener figures can I expect?With a reach of over13,000 listeners each week, this show offers you an excellent
opportunity to reach a sizable audience who are highly targeted
both geographically and demographically to suit your businessneeds.
b i g 3 0 c o u n t d o w n
sunday show
6:00 - 9:00
big 30 countdown
plus
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 24 377 754 1508
Weekly Sponsorship Investment 125 95 75
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE THURSDAY FRIDAY SATURDAY SUNDAY
6:00 - 9:59PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO10:00 - 13:59
BIG 30
Count
Down
16:00 3 Credits 1 Ad
17:00 3 Credits 1 Ad
18:00 3 Credits 1 Ad
19:00 - 21:59 PROMO
PROMO22:00 - 23:59
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Its time for classic one hitwonders, and the ones thatgot away...
The Bays Giant Jukebox
promises 3 hour of nostalgiathemed along the classic allAmerican jukebox style.
Just like putting your coinin the jukebox and bringingback the memories, the rockn roll era is revived with our
Giant Hit Jukebox - Music from Connie Francis, TheBeach Boys, and much more.
The great thing about it is you never know what youre going to
get next.Just like in the American Diner.depending on what
you select, you get a huge variety of music suiting all tastes. Youllneed the teddy boy outfits and puffball skirts to dance the night
away from 7 every Sunday The Bays Giant Hit Jukebox.
th e g i a n t j u ke b o x
the giant jukeboxsunday show
9:00 - :00
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
Your six second sponsorship credit will be played 3 times everyhour, totalling 9 credits every show.
Promos Played Out Of Show Time From Thursday to Sunday, your promo will be played four
times each day. This extra coverage strengthens top-of-mind consumer awareness of your
business, and re-affirms your connection with The Giant Jukebox ensuring your message
reaches customers from morning to night.
Ads Placed During Show TimeYour sponsorship package also includes 3 plays of your radio
ad during the 3-hour Giant Jukebox show. The addition of your recorded commercials to your
sponsorship show promos within the show is designed to boost exposure; maximising impact byamplifying your brand message.
plus
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 28 364 728 1456
Weekly Sponsorship Investment 125 95 75
SCHEDULE THURSDAY FRIDAY SATURDAY SUNDAY
6:00 - 9:59PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
10:00 - 13:59
14:00 - 18:59
Evening
Show
19:00 3 Credits 1 Ad
20:00 3 Credits 1 Ad
21:00 3 Credits 1 Ad
22:00 - 23:59 PROMO
What will The Bays Giant Jukebox Countdown do for me?
This weekend show is an excellent vehicle with which to present
your brand image to a relaxed and receptive audience. Associatedwith feel good tunes and retro pop, your brand will reach our lis-
teners as they ease through their Sunday evening.
What kind of listener figures can I expect?This show offers you an
excellent opportunity to reach a sizable audience who are relaxed,entertained and open to your branding message.
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Ads Placed During Show TimeYour sponsorship package also includes 2 plays of your radio
ad during the 2-hour Sunday Soul show. The addition of your recorded commercials to your
sponsorship show promos within the show is designed to boost exposure; maximising impact
by amplifying your brand message.
Promos Played Out Of Show Time On Saturday and Sunday, your promo will be played four
times each day. This extra coverage strengthens top-of-mind consumer awareness of your
business, and re-affirms your connection with the Sunday Soul show ensuring your message
reaches customers from morning to night.
Your six second sponsorship credit will be played 3 times everyhour, totalling 6 credits every show.
The Bay keeps the weekend
alive every Sunday evening,
with all the slickest soul music
from back in the day.
Sundays latenight show
brings the bay a selection of
Rockin and rollin, rhythm and
blues soulin; all the best hits from when they knew
how to swing!
sunday
soul
Be it Northern, Motown, Southern, Memphis or Blue Eyed,
weve got a little something for every taste, no matter where yoursoul lies.
The shows laid back style makes an excellent accompaniment toyour Sunday evening, celebrating one of the most notable musicmovements of the last century. Every Sunday, we journey into theheart of soul music, via some of its most swinging beats, andhypnotic riffs. An excellent easy listening show, Sunday Soul is areal weekend favourite across the bay.
What will Sunday Soul do for me? The relaxed feel to this 2 hour show puts listeners at ease,
creating an excellent advertising environment in which to reachyour target audience, where they can fully absorb your brandmessage.
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 16 208 416 832
Weekly Sponsorship Investment 75 65 50
s u n d a y s o u l
sunday show
:00 - :00
sunday soul
plus
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
SCHEDULE SATURDAY SUNDAY
6:00 - 9:59PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
PROMO
10:00 - 13:59
14:00 - 18:59
19:00 - 21:59
Sunday
Soul
22:00 3 Credits 1 Ad
23:00 3 Credits 1 Ad
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b a y w e a t h e r
Informative, effective and consistent, Bay Weather
is a staple partner of The Bays news bulletins,
broadcast on the hour and every half hour across
The Bays prime time schedule.
Bringing listeners across the bay
the latest on all the local weather,
current and forecast. Each bulletin
also includes temperature read-
ings for two locations from across
The Bay area. The weather fore-
cast is a valued public service,
listened to attentively by our local
audience.
What will the Bay Weather do
for me?
Bay Weather offers outstanding
exposure opportunities with one
of the most intensive high-fre-
quency schedules available from
The Bays sponsorship portfolio.
Bay Weather guarantees your
brand message will reach listen-ers consistently every hour, from
the moment they switch on. Twice
hourly client credits spanning our
entire prime time schedule as-
sure your brand maximum impact
on consumer awareness.
= a total of 202 credits each week
Monday - F r idayBulletin Schedule One Bul letin Every Half Hour
Bulletins / Credits 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
Show Times 06:00-10:00 10:00-14:00 14:00-19:00 19:00-22:00
Your sponsorship package gives you one six-second sponsor creditintroducing each weather bulletin every day of the week:
key features
High FrequencyAir Time
Intensive BrandExposure
Attentive Audience
Public Service
Reliability
bay weather
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 202 2,626 5,252 10,504
Weekly Sponsorship Investment 525 495 450
Satu rdayBulletin Schedule One Bul letin Every Half Hour
Bulletins / Credits 2 2 2 2 2 2 2 2 2 2 2
Show Times 06:00-10:00 10:00-14:00 14:00-17:00
SundayBulletin Schedule One Bul letin Every Half Hour
Bulletins / Credits 2 2 2 2 2 2 2 2 2
Show Times 07:00-12:00 12:00-16:00
bulletin feature
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Your sponsorship package gives you one six-second sponsor creditplayed during each Traffic & Travel bulletin.
= a total of 81 credits each week
DAILY BULLETIN SCHEDULE
6:40 7:20 7:40 7:55 8:20 8:40 8:55 9:20 9:40 10:40 16:20 16:40 16:55 17:20 17:40 17:55 18:20
Mon- Fri P P P P P P P P P P P P P P P
Sat & Sun P P P
Bringing vital traffic information to thousands of com-
muters every morning and evening, The Bays Traffic
& Travel is arguably the most important of the public
services we provide.
Brought to listeners duringthe morning and eveningrush hours - both duringthe week and the weekend,
Traffic & Travel provides allthe most up to date newson traffic flow across thebay area.
With the help our traffic hotline, The Bays Traffic & Travelbulletins is relied on by thousands of your potential custom-ers across the bay to help them avoid traffic hotspots ontheir ways to and from work.
What will the Traffic & Travel bulletin do for me?Traffic & Travel offers an extremely effective high-frequen-cy credit schedule which is highly targeted toward adultsaround the bay who drive to and from work.
The informational format and interactivity of this public
service bulletin offers your brand message an enviableplatform from which to build a brand awareness amongst
local consumers that is head and shoulders above your
competitors.
bulletin feature
t r a f f i c & t r a v e l
traffic & travel
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 81 1053 2106 4212
Weekly Sponsorship Investment 525 495 466
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
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8
Your sponsorship package gives you one six-second spoken creditduring each Phoneranger bulletin.
= a total of 81 credits each week
If youre stuck in a queue, be a phoneranger!
Live and fully interactive from listeners all around the
bay, our phonerangers are out in force, ready to warn
the rest of the drivers in the
area of traffic jams, and black
spots.
With the help our traffic hot-line, The Bays Phonerangersare relied on by thousandsof your potential custom-ers across the bay to helpthem avoid traffic hotspotson their ways to and from
work.
What will the Phonerangers Bulletin do for me?Phonerangers shadows the Traffic & Travel bulletins, offeringan extremely effective high-frequency credit schedule whichis highly targeted toward adults around the bay who driveto and from work.
The informational format and interactivity of this publicservice bulletin offers your brand message an enviable
platform from which to build a brand awareness amongstlocal consumers that is head and shoulders above yourcompetitors
DAILY BULLETIN SCHEDULE
6:40 7:20 7:40 7:55 8:20 8:40 8:55 9:20 9:40 10:40 16:20 16:40 16:55 17:20 17:40 17:55 18:20
Mon-Fri P P P P P P P P P P P P P P P
Sat & Sun P P P
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 119 238 476 952
Weekly Sponsorship Investment 400 375 350
p h o n e r a n g e r s
phonerangers
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
bulletin feature
Promos Played DailyYour pre-recorded promo will be played fourtimes each day. This extra coverage strength-ens top-of-mind consumer awareness of yourbusiness, and re-affirms your connection withthe Sunday Soul show ensuring your messagereaches customers from morning to night.
SCHEDULE MON - FRI SAT & SUN
06:00-09:59 PROMO
PROMO
PROMO
PROMO
9 Credits PROMO
PROMO
PROMO
PROMO
2 Credits
10:00-13:59 1 Credits 1 Credit
14:0 -17:59 6 Credits
18:00-21:59 1 Credits
22:00-23:59
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9
Goals, tries and hole-in-ones, if its sport and its
happening, its being broadcast on The Bay.
Up-to-the-minute sports re-ports, bringing the bay areaall the best news, fixtures
and results from the area,and the rest of the nation.
The Bay follows all areas ofsport, from supporting lo-cal teams to keeping youin touch with internationalfixtures.
What will The Bay Sport do for me? Fast paced and informa-tive; Bay Sport will strengthen your brand image with attributes ofteamwork, sportsmanship and camaraderie. The Sports Bulletin is a
feature that listeners will pause and listen avidly too, to catch theresults for the teams they support.
What kind of listener figures can I expect?Sports bulletins are played thoughtoutthe day during all our prime time shows;therefore the sports package offers you anattentive audience, from 7:00am throughtill 6:00pm, with over five sports bulletinsevery week-day.
a total of 37 credits per week
Your sponsorship package gives you one six-second sponsor creditplayed at the beginning of each Bay Sport bulletin.
the bay sport
key features
Sports
Exercise
Leisure
Team Work
Community
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 37 481 962 1924
Weekly Sponsorship Investment 300 275 225
t H E b a y s p o r t
bulletin feature
Bu l le t i n / C r edi t S chedu le
Monday Tuesday Wedsday Thursday Friday Saturday Sunday
7:00 7:00 7:00 7:00 7:00 7:00 7:00
8:00 8:00 8:00 8:00
9:00 9:00 9:00 9:00 9:00 9:00 9:00
13:00 13:00 13:00 13:00 13:00 13:00
16:00 16:00 16:00 16:00 16:00
17:00 17:00 17:00
18:00 18:00 18:00 18:00 18:00
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0
Eighteen hours a day, seven days a week, The Bays
Time Check offers one of the most intensive promo-
tional schedules available.
With one bulletin every hour
from 06:00-24:00, Time Check
broadcasts the time of the day
to listeners across our entire
day-time schedule, giving your
sponsorship message blanket
coverage across our entire audi-
ence population - reaching over
89,000 listeners every week.
Make sure you get through to all your potential customers acrossthe bay with this high profile bulletin sponsorship opportunity.
Time Check is played Monday to Sunday every day of the year,spanning our entire audience profile, giving you the biggest weeklyaudience figures available in the area, day after day.
What will The Bays Time Check do for me? Sponsorship of such ahigh impact, long-term campaign with maintain an optimum level of
consumer awareness of your brand, keeping your brand image headand shoulders above your competitors
Your sponsorship package gives you one six-second sponsor creditplayed during every Time Check feature, seven days a week.
= a total of 112 credits each week
0-5:59 6:00 7:00 8:00 900 1000 1100 1200 1300 1400 1500 1600 1700 1800 1900 2000 2100 2200 2300
M 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
T 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
W 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
T 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
F 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
S 1 1 1 1 1 1 1 1 1 1 1 1 1
S 1 1 1 1 1 1 1 1 1
Time Check Weekly Bulletin Schedule
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 112 1456 2912 5824
Weekly Sponsorship Investment 375 345 300
t i m e c h e c k
time checkbulletin feature
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Up-to-the-minute gossip, glitz and glamour from
the land of celebrity. With everything from block-
buster news to soap star shenanigans, the Enter-
tainment News has got all
the goss and isnt afraid tobroadcast it.
This editorial entertainment featurekeeps the bay up to speed witheverything showbiz.
What will the Entertainment Newsdo for me? Supporting this lighthearted & fun journalistic featurewill keep your brand image in
touch with thenow
; associatingyou with showbiz happenings, up to the minute gossip, and the
best entertainment tit-bits as they happen.
With quotes from those in the spotlight, Entertainment News willkeep your brand image current, adding a touch of celebrity toyour business in the eyes of local consumers.
What kind of l i s tener f igu res can I expect? With bulle-tins going out during three of our very popular prime time shows,
The Bays Entertainment News reaches 65,000 listeners a weekin the morning, 57,000 in the early afternoon, and 50,000 duringdrive time.
The placement of each Entertainment News guarantees you anexcellent target audience; being both broad-ranging demographi-cally, and highly-targeted geographically. You can be sure yourmessage will be heard regularly every week, giving you verysubstantial and effective brand impact on consumer awareness.
= a total of 30 credits each week
Your sponsorship package gives you one six-second sponsor creditplayed at the beginning of each Entertainment News bulletin.
Monday - F r iday
Schedule 07:30 08:30 12:30 13:05 17:30 18:30
Show Biz
Celebrity
Gossip
Fashion
Popular Culture
Youth Culture
Entertainment
Glitz
Glamour
key features
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 30 390 780 1560
Weekly Sponsorship Investment 150 125 100
entertainment news
entertainment newsbulletin feature
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The Bay s Petrol Report bulletin is a brand new, and
very useful public service that keeps local listeners
up to date with the
lowest prices across
the bay.Focusing on local areas all
around the bay, from Bar-
row, to Kendal, round to
Morecambe and Lancaster,
our presenters will be seek-
ing out the best prices for
motorists every single day.
The Petrol Report is set to be
a very useful public service and one that drivers all around the bay
will be tuning in for...
What will The Bays Coastal
Report do for me?
With the price of petrol being
such a hot topic right now, this
high frequency bulletin schedule,
is perfect for targeting motorists
around the bay and making sure
every driver knows your name as
synonymous with helping drivers
up and down the bay. The Petrol
Report is an excellent vehicle with
which to carry your brand message
to the listening public.
Associating your business with an important, helpful feature such
as the Petrol Report adds credibility and honesty to your busi-
ness image, as well as reinforcing your presence in the area as
a locally focused organisation.
key features
= a total of 20 credits each week
Monday - F r idayBul letin Schedule 6:00 12:00 16:00
Your sponsorship package gives you one six-second credit playedat the beginning of each Petrol Patrol bulletin.
Satu rday
Bul letin Schedule 7:00 11:00 15:00
SundayBul letin Schedule 9:00 12:00
North West
Motors
Driving
Value for money
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks
Spots 20 260 520
Weekly Sponsorship Investment 95 85
p e t r o l r e p o r t
petrol reportBulletin feature(promos scheduled by traffic)
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3
The Bays Coastal Report bulletin is an historic, and
very useful public service that keeps local listeners
informed of conditions out at sea.
Focusing on local areas such as
Morecambe, Heysham, Glasson,Barrow and Grange, this coastalreport includes analysis of winddirection and speed, sea state,expected high tides, and weatherforecasts; vital information for acoastal community such as that ofthe bay area.
The Coastal Report is a very use-ful feature and is the first point ofcall for severe weather and high tidalflood warnings.
What will The Bays CoastalReport do for me?With such a high frequencybulletin schedule, the Coastal Re-port is an excellent vehicle withwhich to carry your brand mes-sage to the listening public.
Associating your business with an
important, factual feature such asthe Coastal Report adds credibil-ity and honesty to your businessimage, as well as reinforcing yourpresence in the area as a locallyfocused organisation.
key features
= a total of 36 credits each week
Monday - F r idayBul letin Schedule 6:30 7:30 8:30 13:30 16:30 17:30
Your sponsorship package gives you one six-second credit playedat the beginning of each Coastal Report bulletin.
Satu rday
Bul letin Schedule 7:30 8:30 9:30
SundayBul letin Schedule 7:30 8:30 9:30
North West
Maritime
WeatherForecast
Seaside
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 36 468 936 1872
Weekly Sponsorship Investment 150 125 100
Bulletin feature
c o a s t a l r e p o r t
coastal repo rt
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The Bays Pollen Count bulletin is a very useful
public service that keeps local listeners informed of
the days predicted pollen count for the area.
Allergic Rhinitis (hay fever) is
very common, affecting about 20to 50 percent of the population(October 19, 2006: HealthCentersOnline)
A necessity for the thousands oflisteners around the area whosuffer from hay fever, The BaysPollen Count bulletin is the firstport of call for finding out thelocal daily air born allergy info.
What will The Bays Pollen Countdo for me?
This informative bulletin followsthe bays News Bulletins up tofive times a day, and is directedspecifically at those of the bays194,000* audience who sufferfrom hay fever.
With such a high frequency promotional schedule, targetedaudience, and informative format, this bulletin is the perfectway to reach thousands of local consumers every week.
Associating your business with an important, factual featuresuch as the Pollen Count adds credibility and honesty to yourbusiness image, as well as reinforcing your presence in thearea as a locally focused organisation.
key features
= a total of 30 credits each week
Monday - F r idayBul letin Schedule 6:00 7:00 8:00 9:00 12:00
Your sponsorship package gives you one six-second credit playedat the beginning of each pollen count bulletin.
Satu rdayBul letin Schedule 7:00 8:00 9:00
SundayBul letin Schedule 8:00 9:00Hay Fever
The GreatOutdoors
WeatherForecast
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks
Spots 30 390 780
seasonal bulletin feature
the bay pollen count
the bay pollen count
weekly investment 00 + vat
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat* 13 Week cumulative audience
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5
The Bays UV Index bulletin is a very useful public
service that keeps local listeners informed of the
days predicted UV strength for the area.
The UV index is an interna-tional standard measurement
of how strong the ultraviolet(UV) radiation from the sun isat a particular place on a par-ticular day.
Its purpose is to help people toeffectively protect themselvesfrom UV light, of which exces-
sive exposure causes sunburns, eye damage such as cataracts,skin aging, and skin cancer. Public-health organizations recom-mend that people protect themselves (for example, by applyingsunscreen to the skin and wearing a hat) when the UV index is3 or higher;(Source: Wikepedia)
What will The Bays UV Index do for me?With such a high frequency promotional schedule, targeted au-dience, and informative format, this bulletin is the perfect wayto reach thousands of localconsumers every week.
Associating your businesswith an important, factu-al feature such as the UV
Index adds credibility andhonesty to your businessimage, as well as reinforc-ing your presence in thearea as a locally focusedorganisation.
= a total of 21 credits each week
Monday - F r idayBul letin Schedule 6:00 9:00 11:00
Your sponsorship package gives you one six-second credit playedat the beginning of each pollen count bulletin.
Satu rdayBul letin Schedule 8:00 9:00 10:00
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 21 273 546 1092
the bay uv index
the bay uv index
weekly investment 50 + vat
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
UV Ind ex D esc rip ti on R ec om me nde d P ro te cti on
0-2
No danger to
the average
person
Wear sunglasses; use sunscreen if there is
snow on the ground, which refects UV radia-
tion, or if you have particularly fair skin.
3-5
Little risk of
harm from
unprotected
sun exposure
Wear sunglasses and use sunscreen, cover the
body with clothing and a hat, and seek shade
around midday when the sun is most intense.
6-7
High risk of
harm from
unprotected
sun exposure
Wear sunglasses and use sunscreen having
SPF 15 or higher, cover the body with sun
protective clothing and a wide-brim hat, and
reduce time in the sun from two hours before
to three hours after solar noon (roughly 10:00
AM to 4:00 PM during summer in zones that
observe daylight saving time).
8-10
Very high
risk of harm
from unpro-
tected sun
exposure
Same precautions as above, but take extra
care unprotected skin can burn quickly.
11+
Extreme
risk of harm
from unpro-
tected sun
exposure
Take all precautions, including: wear
sunglasses and use sunscreen, cover the body
with a long-sleeve shirt and trousers, wear a
very broad hat, and avoid the sun from two
hours before to three hours after solar noon.
SundayBul letin Schedule 8:00 9:00 10:00
seasonal bulletin feature
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6
Our new Crime Stoppers feature is fast becoming a
highly valued community service.
Supported by the North Lancs andCumbria Police, The Bays Crime Stop-pers broadcasts weekly bulletins oflocal crimes, the details of which areprovided by the police force.
The Bays newest feature gives in- valuable coverage of local criminalissues, providing listeners with theopportunity to help their local com-munities.
What will The Bays Crime Stoppers do for you?Associating your business with this effective community servicefeature will strengthen your brand image within the community,reinforcing consumer perception with attributes of trust, honestyand community.
What kind of listener figures can youexpect?Played four times a day, seven daysa week within all of our prime-timeshows, you can be sure that your
message will reach our entire au-dience population over 104,000weekly listeners.
Your sponsorship package gives you one six-second sponsor creditplayed at the beginning of each Bay Crime Stoppers bulletin.
key attributesSecurity
Safety
CommunityHomes
Insurance
Family
= a total of 28 credits each week
Monday - F r iday
Bulletin Schedule 10:25 14:25 20:25 22:25
Satu rday
Bulletin Schedule 10:25 14:25 20:25 22:25
Sunday
Bulletin Schedule 10:25 14:25 20:25 22:25
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 28 364 728 1456
Weekly Sponsorship Investment 150 125 100
c r i m e s to p p e rs
crime stoppers
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
week day feature
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7
Dedicated to following all of thebays local sports
teams, the new Team Talk bulletins keep up with all
the action home and away!
Team Talk bulletins from oursports-mad journalists give
regular updates from local
sporting teams, with interviews
from local team managers and
captains about all the local
interest matches!
What will Team Talk do for me?With 60 second bulletins going out, fourtimes a day from Monday to Saturday,
Team Talk appeals directly to support-ers of teams all across the bay, who are keen to keep up to datewith all the latest action.
Interviews and updates from team managers add an extra dimen-sion to the bulletins, getting right to the heart of the team, andthe mentality of the gaffers tactics. Gripping stuff!
Your sponsorship package gives you one six second credit playedduring team talk bulletin, Monday to Saturday.
Bu l le t i n / C r edi t S chedu le
Monday Tuesday Wednesday Thursday Friday Saturday
8am 8am 8am 8am 8am 8am
11am 11am 11am 11am 11am 10am
3pm 3pm 3pm 3pm 3pm 12noon5pm 5pm 5pm 5pm 5pm 2pm
= a total of 24 credits each week
team talk
team talk
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Credits 24 312 624 1248
Weekly Sponsorship Investment 200 150 100
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
feature
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8
When the biggest artists announce those glitzy tour
dates, The Bay Concert Cennections, together with our
ticket partner, will promote a special phone number
on air to book.
Well do this via highly
polished promotional messag-
es, including tracks from the
artist/band themselves. These
will also feature your name
and branding statement..
What will Concert Connections Do For My Business? Concert Conncetionsis the only sponsorship of its kindon The Bay and the largest in thisregion; North Lancashire and SouthCumria.
Its a great way to be part of some of the most talked about con-cert events in the country, and feature across the day on the areasnumber one local radio station.
Whats more, because The Bay receives a commission on ticketssold, Concert Connections will also be used as filler airtime mean-ing the lucky exclusive sponsor will also receive bonus credits atno charge. Presenter live reads will also feature weekly and theirwill also be a special Concert Connections page on www.thebay.co.uk with links to your website.
Your sponsorship package gives you one credit with every ConcertConnections broadcast, thats six times a day, Monday - Sunday.
Featu re /C red i t S chedu le
Mon Tue Wed Thu Fri Sat Sun
Breakfast bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
bb
Workday
Drive Time
Evening
= a total of 42 credits each week
the bay box office
feature(promos scheduled by traffic)
the bay box office
Sponsorship Evaluation 13 Weeks 26 Weeks 52 Weeks
Total Credits 546 1092 2184
Weekly Investment 250 200 150
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 . Weekly investment op-
tions detailed above do not include production cost or vat
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9
Our community charity bulletin promotes charity
events being held across the bay, raising the
profile of good causes.
A very well received publicservice, the Bay Action bul-
letin raises awareness oflocal events held in sup-port of charity, at no costto the organisers.
Broadcast regularly, sevendays a week, this featuregives invaluable coverageto good causes throughoutthe bay.
What will Bay Action do for me?With 2 broadcasts throughout theweek, Bay Action guarantees your mes-sage will reach thousands of listenersover many of our prime time audiencesectors. With each broadcast you will beassociated with community, charity andtrust, all excellent attributes with whichto promote an appealing brand image.
What kind of listener figures can I ex-
pect? Each weekday prime time showin which this feature is aired attractsbetween 35,000 and 65,000 regularlisteners a week.
Community
Charity
Trust
Help/Aid
Goodwill
Care
MorralityFriendship
key attributes
Monday - F r idayB ul le ti n S ch ed ul e Th re e B ul le ti ns f ro m 1 0:0 0- 22 :0 0
Your sponsorship package gives you one six-second sponsor creditplayed at the beginning of each Bay Action bulletin.
= a total of 15 credits each week
Sunday
Bulletin Schedule Three Bul letins f rom 07:00-20:00
Show Times 06:00-10:00 10:00-13:00 13:00-16:00 16:00-19:00
Satu rday
Bulletin Schedule Three Bul letins f rom 08:00-22:00Show Times 06:00-10:00 10:00-14:00 14:00-18:00
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 21 273 546 1092
Weekly Sponsorship Investment 150 125 100
b a y a c t i o n
bay action
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
feature
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30
Your sponsorship package gives you 2 six-second sponsor creditsplayed during each Whats On feature.
Our new music feature promotes up-and-coming
bands and local music events from around the Bay.
Keeping listeners in touch with localtalent and musical events, Life in TheBay promotes performances, concerts
and festivals throughout the regionand increases the profile of residentbands.
Broadcast three times every week-day, the bulletin raises awareness oflocal concerts featuring well-knownbands and home-grown acts playingin the area.
What will Life in The Bay do for me?With 15 broadcasts throughout the week, supporting Life in the Bayensures your brand message reaches each of our prime-time audi-ences. By associating your business with growth in the communityand backing resident talent, you will strengthen your brand imageas a locally focused company to audiences across the bay weekafter week.
Featu re /C red i t S chedu le
Monday Tuesday Wedday Thursday Friday Saturday Sunday
? 2 Credits 2 Credits
12:40 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
15:20 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
21:40 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
= a total of 30 credits each week
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 30 390 780 1560
Weekly Sponsorship Investment 150 125 100
w h a ts o n g u i d e
whats on guide
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 . Weekly investment op-
tions detailed above do not include production cost or vat
week day feature
t t d
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3
The heartache and worry of losing a much loved pet is
something that no-one wants to experience, but un-
fortunately The Bay receives
many calls each month asking
for help to find their lost pet.Thats why The Bay is launch-
ing a new Pets Reunited
community service dedicated
to help reunite lost pets with their owners all across
the Morecambe Bay area.
How does Pets Reunited work? Were harnessing the power of theareas most listened to local radio station to help distressed owners
appeal our 194*,000 listeners with a description of the pet, and lastknown location. We also often have listeners call in having found alost pet - so there is a Found aspect to the initiative too.
Pets Reunited is a web based service, where listeners can submitinformation on pets they have lost or found. This feature will besupported by substantial airtime - twelve bulletins a week, keep-ing your business message top-of-mind, and associated with agreat feel good community issue.
What will Pets Reunited do for me? This feature is focusedstrongly on our animal loving and animal owning listeners, but
also appeals to every other l istener - encouraging them to keepan eye out for lost pets appealed for in their area.
This is a great opportunity to be involved with a highlyinteractive, and highly localised feature; building a caringand pro-active reputation for your business, and establish-ing your business message in conjunction with a popular,animal loving, community driven service.
Weekly Trailer / Credit Schedule
Monday Wednesday Fridauy
WEEKLY SPONSOR CREDIT SCHEDULE
CREDIT CREDIT CREDIT
CREDIT CREDIT CREDIT
CREDIT CREDIT CREDIT
CREDIT CREDIT CREDIT
= a total of 12 credits each week
pets reunited
pets reunited
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Credits 12 156 312 624
Weekly Sponsorship Investment 150 140 130
Commercial Production = 350
week day feature(promos scheduled by traffic)
* 13 Week cumulative audience
bl d
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Summer is upon us, and as the nations favourite
tennis evet swings into action, The Bays Wimble-
don 2008 bulletin is ready to bring listeners all the
drama from centre court, and
we promise - no Cliff!
The Bays Wimbledon Bulletins will
go out three times each day dur-
ing the News, keeping listeners up
to date with all the developments
both on and off the court.
What will The Bays Wimbledon2009 bulletin do for me?
Two weeks of high profileinformative broadcasting is blend-ed with Wimbledons much lovedreputation as the sterling Britishicon for summer.
This bulletin gives you a uniqueopportunity to reach your listen-
ers via an engaging and enter-taining medium - which will haveaudiences across the bay listeningintently to follow their favouriteseeds. A great way to promoteyour business message during the summer months!
key features
= a total of 36 credits over the fortnight
Monday - Satu rdayBul letin Schedule 12:00 16:00 18:00
Your sponsorship package gives you one six-second credit playedat the beginning of each Wimbledon 2009 bulletin.
There are 3 bulletins a day, right from the first heat until the ex-
hilarating finals.
Sport
Competition
Health
Summer
Strawberries &
Cream
Englishness
wimbledon
wimbledon
investment 595 + vat
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 . Weekly investment op-
tions detailed above do not include production cost or vat
seaso nal feature
t lk t l l
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With an intinse credit sched-
ule covering every singe
day of the week, the
No Talk Triple Play is a
big deal on The Bay,
and our highest profileweekday feature!
Sticking to our mantra
of Great Music, The No
Talk Triple play is a promise to
listeners to play three classic tracks back to back on
the hour every hour from midday week days, and from
breakfast at weekends!
What will the No Talk Triple Play do for me? Sponsorshipof such a high impact, long-term campaign will maintainan optimum level of consumer awareness of your brand,keeping your brand image head and shoulders above that ofyour competitors.
The very high frequency credit schedule covering the en-tire week ensures your brand message recheds our entire194,000* strong local audience!
Your sponsorship package gives you one six-second sponsor creditplayed in every hour of the triple play feature, Monday to Sunday.
NO
TALK
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 81 1053 2106 4212
Weekly Sponsorship Investment 350 325 295
n o t a l k t r i p l e p l a y
no talk triple play
MONDAY TUESDAY WEDDAY THURSDAY FRIDAY SATURDAY SUNDAY
6:00 1 Credit
7:00 1 Credit 1 Credit
8:00 1 Credit 1 Credit
9:00 1 Credit 1 Credit
10:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
11:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
12:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
13:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
14:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
15:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
16:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
17:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
18:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
19:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
20:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
21:00 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
How much does it cost to make my advert?
Commercial and sponsorship production quotes are available from 250 .
Weekly investment options detailed above do not include production cost or vat
monday - sunday
feature
* 13 Week cumulative audience
th k d
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So, whats the weather going to be like today?
Brought to you live and direct from their bedroom
window, we ask kids around the bay for their take on
the weather...
Rainy? Sunny? Cloudy? Windy? What ever the weather,you can be sure that the
weather kids will bring you
the most accurate and in-
formed weather forecasts
availble for your area, every
morning on The Breakfast
Show.What will the The Weather Kids dofor me? This light hearted, informa-tive feature is sure to capture thehearts of listeners everywhere asthey prepare for their day ahead.
Appealing to parents accross the bay, The Weather kids will pro-mote your business image to listeners during North Lancs and SouthCumbrias most listenerd to radio show, ensuring your messagereaches over 65,000 listeners every week!
Your sponsorship package gives you a six-second sponsor creditplayed during each Weather Kids feature.
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
7:20 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
8:20 1 Credit 1 Credit 1 Credit 1 Credit 1 Credit
= a total of 10 credits each week
w e a t h e r k i d s
week day breakfast feature
7:0
weather kids
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 10 130 260 520
Weekly Sponsorship Investment 100 75 50
th t
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Nine OClock on the dot, its time to take a trip back
to the wonder years, with the bays ever popular Ret-
ro Years
Five of the most memorable
tunes from a mystery year are
played every day, and listen-
ers must listen in carefully to
work out which year it is.
Only the creme de la creme
of top retro tuneage makes
it into our exclusive daily
selection!
What will the The Retro Years dofor me? Going out to listeners allover The Bay as they settle downfor work, The Retro Years offers youa captive local audience who willhave the radio set to The Bay everymorning as part of their daily rou-tine; giving you great regularity forgetting your business message outthere.
The features mystery year twistadds an element of interactivity, andthis mixed with the some of the bestmusic from the past 4 decades en-sures that The Retro Years (with your brand message attached) isa part of the morning to look forward to, and listen out for.
key features
Your sponsorship package gives you three six-second sponsorcredits played during each Retro Years feature.
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
9:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
= a total of 15 credits each week
Great Music
Great Start tothe Day
Good Old Days
WeekdayMornings
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 15 195 390 780
Weekly Sponsorship Investment 150 125 100
t h e r e t r o y e a r s
week day breakfast FEAture
9:00
the retro years
the abc quiz
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Every weekday morning at 10.15, Cooky invites
you to take part in the ABC quiz.
Theres 3 questions,
all with ABC answers just call or text us the
answers to all 3 and
if youre correct, youll
go into our daily prize
draw to WIN
General Knowledge,
Music, Films, TV,
Geography, History, - you name it, we could be
asking you questions on it! Its really as easy as
A,B,C!
What will The ABC Quiz do for me?
This entertaining, attention grabbing feature is a great wayto promote your business message, as it reaches over 57,000
listeners every week!
Listeners from all accross the bay are joining forces to beat thecompetition on The ABC Quiz day.
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
10:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
= a total of 15 credits each week
Your sponsorship package gives you three six-second sponsorpromos played during each ABC Quiz feature.
t h e A B C q u i z
weekday feature
0:00
the abc quiz
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 15 130 260 520
Weekly Sponsorship Investment 125 100 85
cookys coffee break
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Every weekday morning at 10am, Cooky invites
you to get the ket-
tle on and put your
feet up for Cookys
Coffee Break.
Theres 3!
What will Cooky s CoffeeBreak do for me?
This entertaining, attention grabbing feature is a great wayto promote your business message, as it reaches over 57,000listeners every week!
Listeners from all accross the bay are joining forces to beat thecompetition on The ABC Quiz day.
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
11:00 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
= a total of 15 credits each week
Your sponsorship package gives you three six-second sponsorpromos played during each Cookys Coffee Break feature.
c o o k y s c o f f e e b r e a k
weekday feature
:00
cookys coffee break
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 15 195 390 780
Weekly Sponsorship Investment 125 100 85
workplace anthems
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The Bay eases into the afternoon with three
favourite songs; taking our cue from the listeners!
Each day a new local workplace will be choosing
The Bays three Workday
Anthems, to join in, all lis-
teners need to do is apply
via our website.
A bonafide selection of North Lan-cashire and South Cumbrias firstchoice tunes awaits listeners everyweekday afternoon, as The Baylooks forward to its Weekday An-thems music feature. What wouldyour anthems be?
The memories all come flooding backwith our daily dose of the regions sofficial favourite anthems, as Cookyplays your daily selection of threeclassic songs from back in the day.
What will Workday Anthems do forme?Weekday Anthems is a very popu-
lar part of Cooky Mid-Day Show,which regularly attracts over 57,000listeners a week.
This Golden Hits feature is a partof the afternoon that audiences all over the bay look forwardto with fondness. Associating your brand image with this dailycollection of feel good hits will encourage customer familiaritywith your brand message and strengthen your company image.
key features
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
13:30 3 Credits 3 Credits 3 Credits 3 Credits 3 Credits
= a total of 15 credits each week
Your sponsorship package gives you three six-second sponsorcredits during each Workday Anthems feature.
Great Music
Legends
Entertainment
Popular Culture
HitsThe Best
workplace anthems
weekday feature
3:30
workplace anthems
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 15 195 390 780
Weekly Sponsorship Investment 150 125 100
website of the day
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A popular feature in one of our peaktime listening
hours, whereby we encourage our listeners to take a
break and head online to our Website of the day.
Websites have ranged fromsporting action, office games,fun interactive opportunitiesand more.
This is a great 60 secondfeature that listeners can inter-act with straight from our ownwebsite - from the dedicatedwebsite of the day page.
Your sponsorship package gives you a six second intro tag, andsix second outro tag, sandwiching this entertaining and informative60 feature.
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
2:30 2 Credits 2 Credits 2 Credits 2 Credits 2 Credits
= a total of 10 credits each week
w e b s i te o f t h e d a y
week day afternoons feature
:30
website of the day
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 10 130 260 520
Weekly Sponsorship Investment 100 75 60
school of the day
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Kids all over the bay can now go online and vote for
their school to be The Bays school of the day!
Andy Lawson will
phone back one
young voter each day
and crown their school
School Of The Day,
what better way to
bribe your teachers for a good school report !
What will school of the day do for me? Targeted to hit mums anddads on the school run - School of The Day is a great way to reachparents and kids alike, and can be used to harness the full forceof pester power.
Kids listening along with their parents will hear your prizes beinggiven away - and want one themselves.
Your sponsorship package gives you two six-second sponsorcredits played during each school of the day feature.
Featu re /C red i t S chedu le
Monday Tuesday Wednesday Thursday Friday
3:40 2 Credits 2 Credits 2 Credits 2 Credits 2 Credits
= a total of 10 credits each week
s c h o o l o f t h e d a y
week day feature
3:0
school of the day
Sponsorship Evaluation Weekly 13 Weeks 26 Weeks 52 Weeks
Spots 10 130 260 520
Weekly Sponsorship Investment 100 75 50
win a meal on air
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So, who wants to win a meal on air? Listeners across
the bay tune in every afternoon to work out our
mind-bending malady of the day: can you unravel
the days mysterious mind-
boggler? If you can - theres
a slap-up meal in it for you.
Get your brains in gear for
the daily drive-time riddle
that provides listeners with a
quizzical distraction to ease
them through their final hour
of work.The Bays wickedly witty logic puzzles are entertaining and interac-tive, with listeners phoning, e-mailing, or texting in their answersin this engaging 30 minute feature.
How does Win A Meal On Air work? Every weekday at 17:20, thepresenters will read out their daily riddles, giving listeners half anhour to get their answers in, either just for fun - or for a prize do-nated from your business.
What will Win A Meal On Air do for me? Sponsorship of this verypopular logic quiz will give your business a solid promotional
platform from which to build effective consumer awareness aroundthe bay.
Association with this fun, light-hearted and interactive feature willhelp your business build a brand image centred around community,entertainment and approachability.
The positioning of this feature, within the breakfast and drive timeprogrammes offers you an excellent, regular captive audience ontheir way to and from work or the school run, who are open andreceptive to your message as they play along.
Your sponsorship package gives you two six-second sponsorcredits played during each Meal On Air feature.
= a total of 20 credits each week
???