House of ConjureMiami Beach, Super Bowl Week

•The House of Conjure will be the home to a series of events hosted by Chris “Ludacris” Bridges during Super Bowl week in a lavish waterfront mansion in Miami Beach•The house is named after Chris “Ludacris” Bridges’ newest venture “Conjure Cognac”, which will be featured and served throughout the week•The House of Conjure will be home to three signature party events: -Thursday evening: Celebrity Poker for Charity -Saturday afternoon: NFA (No Fans Allowed) Pool Party for Sports Stars and Celebrities -Sunday night: Game Viewing Party•The House of Conjure will also be the home to four after-hours parties•The House of Conjure will serve as a meeting spot for press and trade throughout the week with two special events -Tuesday evening: Trade and influencer dinner -Wednesday: Press day and listening event

Superbowl Parties & Events 2010

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Conjure Cognac

Conjure is a collaboration between international superstar Chris “Ludacris” Bridges and famed cognac

house Birkedal Hartmann, a producer of award-winning spirits since 1887. Conjure is made from the ugni blanc grape from blends that represent a variety of Cognac

regions, including, among others, Grande Champagne, Petite Champagne, and Borderie.

Conjure… Imagine the Possibilities.

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House of ConjureThe Location

Lavish 8 bedroom mansion on Pine Tree Drive across from the Fontainebleau Hotel, including a resort style pool.

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Listening Event

An exclusive event to have a first look at Ludacris’ new CD

Wednesday, February 3rd

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Celebrity Poker Event

Thursday, February 4th 6

NFA (no fans allowed) Pool Party

Saturday evening Conjure will host the NFA (No Fans Allowed) event poolside at the House of Conjure. This is an invitation-only event and will cater specifically to

athletes, celebrities, entertainers and trendsetters.

Saturday, February 6th7

Game Viewing PartyEvent to watch the big game on multiple projector screens

with 150 of Ludacris’ closest friends

Sunday, February 7th8

Four After-Hours Parties

Friday, February 5th to Monday, February 8th

This party starts at 3am and is centered around a delicious breakfast and the hottest

music spun by renowned DJs

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Platinum Sponsorship $25,000 + free product/service

• Branding in venue throughout all events • Logo placements on all invitations • Opportunity to place product and/or product information into gift bags • Company mentions as title sponsor on all press and media outreach • Opportunity to integrate brand into event title • Opportunity for creative bar branding at event Create specialty drinks for NFA pool party Create special bar menus and provide branded bar items like bar napkins, coasters etc. • Logo/Branding on Conjure Materials Custom-designed printed invites Step & Repeat banner for red carpet entrance Onsite Branding and Banners Inclusion on exclusive outreach letter to all celebrities and VIPs • Ten VIP passes to NFA party • Two Pairs of Tickets to the Listening Party • Links from Conjure Website to Sponsor Website • Ten Gift Bags Conjure branded materials 375ml signed bottle of Conjure Signed copy of Ludacris’ CD VIP Privately hosted reception & dinner with Ludacris including photo opportunities Sponsors’ requested items

Gold Sponsorship $15,000 + free product/service

• Branding in House of Conjure for one signature event • Logo placement on invitation for one signature event • Opportunity to place product and/or product information into gift bag • Company mentions on all press and media outreach • Opportunity for creative bar branding at event Create specialty drinks for NFA pool party Create special bar menus and provide branded bar items like bar napkins, coasters etc. • Company Logo on all event collateral materials Custom-designed printed invites Step & repeat banner for red carpet entrance Onsite Branding and Banners Inclusion on exclusive outreach letter to all celebrities and VIPs • Ten VIP passes to NFA Party • Ten Gift Bags Conjure branded materials 375ml signed bottle of Conjure Signed copy of Ludacris’ CD VIP Privately hosted reception and dinner with Ludacris including photo opportunities Sponsor’ items

Silver Sponsorshipfee $5,000 + free product/service

• Product/service placement at all events • Opportunity to place product and/or product information into gift bag • Five Gift Bags Conjure branded materials 375ml signed bottle of Conjure Signed copy of Ludacris’ CD VIP Privately hosted reception & dinner with Ludacris including photo opportunities Sponsors’ requested items Five VIP passes to the NFA Party

Contact Information

Nicole Cheifetz(305) 400- 8324

ncheifetz@conjurecognac.com