Sponsor benefits and media plan

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Transcript of Sponsor benefits and media plan

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SENSORIUMINTERNATIONAL GRAN GALA OF SURREALISM

CADAQUES,COSTA BRAVA - 14 SEPTEMBER 2013

But the key point is that an event

LIKE NO OTHER IS about to begin...

“...Sensorium is a dinner from a surrealist dream. And on a

unique night the dream became reality. Each guest wore

the surrealist garb of his or her choice. Magic! what

,

a moonman with a surrealist balloon, a bird-man, blue

re wrapped from

head to toe in a white suit, a woman whose headdress was

a cage complete with singing birds.Temples of arts,liquid

desires, culture and food..”

“ ...Emotion is neither love nor thought. It is a vapor from the soul that elicits

bodily hormones to arouse powerful desires.It torpedoes the truth and

transforms reality into fantasy...”

...EL NUEVO SUENO DEL MUNDO...

WILL BE THE THEME 2013

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SENSORIUMINTERNATIONAL GRAN GALA OF SURREALISM

CADAQUES,COSTA BRAVA - 14 SEPTEMBER 2013

“...CELEBRATE PURE IMMAGINATION...”

Ayuntamento de Cadaques

Patronat Turisme Girona

Girona Convention Bureau

WHO - STAKEHOLDERS

Ses Vistes - location

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Other InspirationSENSORIUMINTERNATIONAL GRAN GALA OF SURREALISM

CADAQUES,COSTA BRAVA - 14 SEPTEMBER 2013

“...CELEBRATE PURE IMMAGINATION...”

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Sponsorship Opportunities - Opportunità di sponsorizzazione

Location Sponsor

SES VISTES

Mattinee breakfast

Opening Ceremony

GALA DINNER

ART CITY . TEMPLES

! 9.500

Other Sponsorship

Opportunities

Gold Sponsor

! 35.000

Silver Sponsor

! 25.000

Bronze Sponsor

! 10.000

PARTY - LIQUID DESIRES

Main Sponsor

ON DEMAND

WILL COVER ALL COSTS

Silver Sponsor !25.000 + IVA

• Inserimento del logo su tutti i materiali stampati del

convegno, nelle pagine pubblicitarie (riviste di settore,

quotidiani e web) e sulla cartellonistica

e/o gadget) nel kit

• Desk informativo (3x1,5 mt) allestito in posizione di

rilievo nell’area riservata agli espositori

• Mezza pagina pubblicitaria sul programma generale del

convegno con breve presentazione dell’azienda (max 200

caratteri)

• 4 full registrations (viaggio e soggiorno non inclusi)

• Roll up (a cura dello sponsor) posizionato nel foyer della

sala plenaria per tutta la durata dell’evento

Silver Sponsor

!25.000 + VAT

• Insertion of the Company logo on all printed materials,

advertising pages (specialized press, magazines and

website), bill-boards and signages

• Insertion of advertising and promotional materials

• Trade Display (3x1,5 mt) in primary position in the

exhibiting area

• Half advertising page on the General Programme and short

description of the Company activities (maximum 200 words)

included)

• Roll up (given by the sponsor) to be placed in the foyer of

the plenary hall for the whole event

• Sponsorizzazione in esclusiva di una INSTALLAZIONE a scelta

e relativi F O O D T A S T E breaks

, cartellonistica a cura dell’organizzatore

• Sponsorizzazione non esclusiva di Sensorium che

prevede l’inserimento del logo sul menu, una degustazione

dei propri prodotti (in caso di aziende alimentari),oppure

un tavolo tematico del brand , roll up

nella sala del ricevimento a cura dell’organizzatore

• Exclusive Sponsorship of one INSTALLATION ART and related

FOOD breaks, graphics and

signage provided by the Organizer

• Sponsorship without exclusivity of a sensorium event which

includes logo on the menu cards, tasting of products in case

of food processors, or a thematic tables - brand experience

roll up and graphics in the banquet hall

provided by the Organizer

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Bronze Sponsor10.000 + IVA

• Inserimento del logo su tutti i materiali stampati delconvegno, web e cartellonistica.

• Inserimento di materiale promozionale (brochure,

• Desk informativo (3x1,5 mt) allestito nell’area riservataagli espositori

• 1 piede di pagina nel programma generale del convegno

• 2 full registrations (viaggio e soggiorno non inclusi)

• Roll up (a cura dello sponsor) posizionato nel foyer dellasala plenaria dell’evento per tutta la durata dell’evento

• Sponsorizzazione di una tavola a scelta (secondodisponibilità, le richieste saranno evase sulla base del

dell’organizzatore,oppure ART INSTALLATION BRAND EXPERIENCE.

Bronze Sponsor10.000 + VAT

• Insertion of the Company logo on all printed materials,website, bill-boards and signages.

• Trade Display (3x1,5 mt) in the dedicated exhibiting area

• 1 advertising display box in the General Programme

• Roll up (given by the sponsor) to be placed in the foyer ofthe plenary hall for the whole event

• Sponsorship of a Table at your choice (according availabilities

by the Organizer

Altre opportunità di sponsorizzazioneSiamo a vostra disposizione per studiare delle soluzionipersonalizzate per soddisfare le necessità della vostraazienda.

Alcune proposte:

- Sponsorizzazione di workshops,installazioni,arti- BAR Point Café, vicino alla

sala stampa- Sponsorizzazione di una conferenza o sessione di

interesse - DREAMS AND ARTS,PSYCOLOGITS ETC...- Sponsorizzazione CATALOGO UFFICIALE- Incoming Partecipanti- Sponsorizzazione Gift e Gadget

Scadenze Importanti• Inizio della campagna di sponsorizzazione

1 MARCH 2013

• Modulo di Partecipazione per Sponsor ed Espositori

70% entro il 31 Maggio 2013

• Apertura delle iscrizioni per i partecipanti1 MARCH 2013

• Apertura delle prenotazioni alberghiere10 Gennaio 2013

• SENSORIUM20- 21 SETTEMBRE 2013

• Cerimonia di AperturaSabato 20 SETTEMBRE 2013 ore 07.00

• Cena di Gala SABATO 20 SETTEMBRE 2013 ore 20.00

Other Sponsorship Opportunities

suitable solutions for the visibility and promotion of yourcompany, just let us know your needs and ideas and we willprepare a tailor-made project.

Some proposals:

- Sponsorship of workshops ,installations,arts - BAR Point and café, next to the

press room- Sponsorship of a conference or session of interest- Sponsorship of OFFICIAL CATALOGUE - Participants’ Incoming- Sensorium Gifts and Gadgets , merchandise

Deadlines• Sponsorship Campaign starts

1 MARCH 2013

• Application form for Sponsors and Exhibitors30% of the total amount at the order signature70% within 31 May 2013

• On-line Registration opens1 MARCH 2013

• On-line Hotel Booking10 January 2013

• SENSORIUM21-22 SEPTEMBER 2013

• Opening Ceremony – Welcome CocktailSaturday 21SETTEMBRE 2013 at 7 AM

• Gala DinnerSABATO 21 SETTEMBRE 2013 at 8 pm

,or a brand EXPERIENCEmaterials for art installation.

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Media Plan

Print Media

Daily News print: Newspaper supplement on the festival are planned and signed with

News. This supplement will evaluate the festival and highlight features, exhibitors and

sponsors of the event. It will be published and distributed with the daily newspapers.

Newspaper Advertisements: Advertisements will run for an entire week leading up to

the show and on the show dates in English newspapers. Advertisements will also be

placed in other countries in advance of the show with the intent of drawing visitors to the

event.

Trade & Consumer Publications/Media Partners: Leading publications from around

the region and abroad will carry advertisements and editorial on the event and will be

present at the festival. These media partners will also help in the online promotion of the

show.

Broadcast Media

Business Partner: As part of this partnership we benefit from adverts running on our

shows throughout the year.

Radio advertisements: During the lead up to the a Festival, advertisements will run on

FM stations across the country.

Radio Road Shows: Three radio stations will broadcast live from the Festival. Radio

interviews will be conducted and broadcast live during the show.

Television: Advertising and other television operators leading up to and during the event.

Coverage of the event and live interviews will be telecast on local television networks

during the event.

Online Media

As organizers of the largest social blog - design d’autore - one million fans worlwide

SMS Campaigns: Using our in-house database as well as a leased CRM provider.

Email Broadcasts: In-house and through Media Partners.

Social Media advertisements: Twitter/ Facebook advertisements and updates will run

straight through to the end of the event. Socially active commentators will be contracted

to post regular comments and talk about the a Festival on twitter.Sponsor mentions up to

90 days after commencement of the event.

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Website Advertising: Google and other popular websites carry our adverts. Regional

and International arts .design,culture,tourism,industry related website also carry our

banners or have us listed on their events page.

Direct Marketing

Complimentary & VIP Invitation distribution: Hard copy invitations will be mailed to

our visitor database and VIP invitations will be distributed to prominent business people

and protocol visitors in the region.

Flyer Distribution: Some stores, hotels and cafes will carry the Festival flyers. In

addition, Festival flyers will be distributed at residential areas around.

Public Relations

Forming an integral part of the marketing plan, the PR activity is managed by our

contracted PR agency.. The PR campaign will be launched with a art food break hosted

for the media at the figueras Hotel in summer.

Over 40 journalists from the daily press and travel and leisure consumer and trade

publications will attend the event.

Over 10 press releases will be issued between JUNe and September, scheduled to intensify

closer to the Festival. As part of the PR agency’s responsibility, sponsors and participating

companies will be contacted for information and statements that will be incorporated into

the press releases. During the Festival, a dedicated PR office onsite will manage and liaise

between the press and participating companies for interviews and statements released to

the media.

Social Media

Our new forte, over the last few months we have expanded our reach immensely. With the

total integration of all our platforms and the website we have greatly increase our

following on Twitter and Facebook. LinkedIn is also covered and we have received a great

response from that from as well.

Facebook:

• design dautore

Twitter:

• design d’autore

The media lounge is manned by our PR company and catered for by the Hotel with

internet and computing facilities provided for all press. We have the usual meet and greet

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of the press and facilitate interviews with the exhibitors and sponsors. In addition to this

we have a session at the brew bar where the press experience food and art from different

parts of the world using different techniques and preparation methods. An interactive

activity to get them interested and talking about all on offer.

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SOCIAL MEDIA CAMPAIGNS E APPS FOR TABLETS

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http://www.facebook.com/designdautore

http://www.facebook.com/designdautore

1.000.000 FANS.....

http://www.facebook.com/designdautore - SOCIAL MARKETING ADV

http://www.facebook.com/designdautore - SOCIAL MARKETING ADV

1.000.000 FANS.....

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Il presente progetto è tutelato dalla legge sui diritti d’autore (L.22-4-41 n. 633) e dal R.D. del 18-5-42 n.1369Non potrà quindi essere riprodotto, copiato o trasmesso,a chiunque e con qualsiasi mezzo, senza l’autorizzazione della scrivente

IMMAGINAECommunication Management

Segreteria organizzativa

Via dell’Agnolo. 44r50121, FirenzeTel: +39 0553860684Fax: +39 0553860684Mobile : +39 3204883583+39 3297942006Email: [email protected]: 06072360487cod.fisc.: 94179910487www.immaginae.comwww.florencedesignweek.comwww.i-des.itwww.lifedes.orgwww.guidadesign.comwww.poptv.itwww.digitalweek.net

BRANCHES :

IMMAGINAE LONDON OLD TRUMAN BREWERY STREET EC 1 - LONDON UK

IMMAGINAE BARCELONA CALLE GRAN VIA - BARCELONA - SPAIN