10am BST 22 SEPTEMBER 2021ONLINE EVENT dcsevent.com

SPEED, AGILITY, FLEXIBILITY AND SCALABILITY

THE BUILDING BLOCKS OF TODAY`S CUSTOMER-CENTRIC, DIGITAL BUSINESS

Supported by

DCS

CHANGE MANAGEMENT IN THE DATA CENTREWHY IT MATTERS

AS FAMILIAR NAMES disappear from the high street on a seemingly weekly basis, there can be little doubt that the business world is changing dramatically. Start-up companies in almost every industry sector are re-writing the rules, forcing the traditional, long-standing incumbents to adapt rapidly, or go under.

The hallmarks of this new breed of digital business are speed, agility, flexibility and scalability. Speed to market, the agility and flexibility to adapt to changing market conditions and customer expectations, which often demands scalable infrastructure to best fit trading peaks and troughs. But, primarily, digital business is all about speed - providing what the customer wants, where, when and how they want it delivered, as quickly as possible. Underpinning this need for speed, agility, flexibility and scalability, is IT infrastructure, which is itself developing at a faster rate than ever before. Technology evolution has become technology revolution. Set against this background, modern businesses need to ensure that their IT infrastructure, and the data centre(s) in which it is housed, are continuously upgraded and optimised to provide them with the best possible chance of keeping pace with the demands of their customers. Technology refresh cycles are becoming much shorter (faster!), as new developments and ideas come online.

However, while almost every business understands the need to embark on this digital transformation journey, far fewer know have to be future-ready, let along future-proof, when it comes to embracing (or not) innovation.

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SET AGAINST this rapidly changing, digital business landscape, Digitalisation World is organising the first in a series of events designed to educate busy IT and data centre professionals as to the threats and opportunities of the current key technology disruptors as they impact on the data centre. The primary objective is to cut through the hype and misinformation out there (5G being

a great example!), providing attendees with a realistic assessment of what’s going on now and, critically, what’s likely to happen in the future, and over what timescale:

Thanks to its substantial, well-researched delegate database, Change Management in the Data Centre

will deliver a large audience of senior data centre and IT professionals, attracted by the powerful, one-day conference programme, which delivers a compelling overview of the many technology developments and challenges facing the modern digital business, and also presents a set of technology ideas and solutions to help address these challenges.

CHANGE MANAGEMENT IN THE DATA CENTRE: THE EVENT

THE AGENDACHANGE MANAGEMENT IN THE DATA CENTRETHE DAY WILL TAKE delegates on a journey covering the digital business drivers, the technologies and ideas which are making these happen and also provides idea`s as to how the data centre can adapt to best meet the needs of the customer-driven business through speed, agility, flexibility and scalability.

If you are interested in speaking at Change Management 2021, please contact :info@dcsevent.com

[Keynote Presentation] The Rapidly Changing, Hybrid IT Landscape, and What Will the Data Centre of the Future Look Like? Equinix Presented by Mark Anderson, Senior Director of Global Solutions Enablement - EMEA

Adaptive Infrastructure Strategies Uptime InstitutePresented by Ali Moinuddin, Managing Director

Critical Power at the Edge Kohler Uninterruptible Power Presented by Rob Taylor, Director of Hardware Sales

The Path to the Next Generation Data Centre is with Arm Bamboo Systems Group Presented by Tony Craythorne, CEO

Leveraging AI for Sustainable Data Centre Operations Schneider Electric Presented by Marc Garner Vice President, Secure Power Division, Schneider Electric UK&I

Planning For Change Keysource Presented by Jon Healy, Operations Director

The Future of the Data Centre is at the Edge Scale Computing Presented by Johan Pellicaan, Vice President EMEA

Data Centre & Cloud Networking - Trends and FuturesArista Networks Presented by James Smith, Technical Manager for UK, Ireland and South Africa

Digital Transformation: Managing Infrastructure Sprawl & the Hybrid DatacentreVirtanaPresented by John Gentry, CTO

Autonomous Datacentre Operations – Automating BAU Activities Ultima Business Solutions Presented by Matt Hudson, Head of Consulting

Addressing Data Centre Complexity with Automated Infrastructure Management (AIM) CommScopePresented by Michael German, Global Technical Director

Liquid Cooling Solutions: Reduce Costs, Save Energy and Improve Performance Super Micro Computer Presented by Joshua Hankin, Field Application Engineer Manager

Data Centre Design - What we Can Learn from the World of Cryptocurrency? EcoCooling Presented by Alan Beresford, Managing Director

Intend Based Networking to Streamline Agility and Reliability in the DatacenterJuniper NetworksPresented by Fons Laudy, Sales Director, Data Center and Cloud, EMEA and David Gee, Senior Specialist Systems Engineer

Genuine Data Centre Energy Efficiency and Sustainability – The Challenges RIT Mark Acton, Independent Data Centre Consultant

How Engineering Simulation Can be Used to Improve Data Centre Design and Operations Future Facilities Presented by Adam Smith, Business Development Executive

Redefining Data Centres: How Edge Colocation is the key to User Agility and Competitive Advantage Proximity data Centres Presented by John Hall, Managing Director

TBC SubZero Engineering Presented by Andy Connor, Director, EMEA Channel, Mission Critical Environments Division

A Roadmap Towards GHG Abatement and Carbon Net-Zero Data Centres by 2030 i3 Solutions Group Presented by Kerr Johnstone, Director

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SPEAKERS

TONY CRAYTHORNEBamboo

MICHAEL GERMANCommScope

KERR JOHNSTONEi3 Solutions

ALI MOINUDDINUptime Institute

JOHN GENTRYVirtana

MARK ANDERSONEquinix

ROB TAYLORKohler Uninterruptible

Power

JAMES SMITHArista Networks

ANDY CONNORSubZero

MATT HUDSONUltima Business

Solutions

JOHAN PELLICANScale Computing

ALAN BERESFORDEcoCooling

DAVID GEEJuniper Networks

FONS LAUDYJuniper Networks

JOHN HEALYKeysource

JOSHUA HANKINSuper Micro Computer

MARC GARNERSchneider Electric

MARK ACTONChair

MARC GARNERSchneider Electric

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CHOOSE YOUR PACKAGE Acquire GDPR-compliant leads for the event before, during and on-demand. The list is provided in advance to sponsors and is updated as and when new registrations come in

Seamlessly interact with delegates through live chat, email, the enhanced networking portal and much more!

As the event is hosted on demand for 3 months, you can continually grow your leads after the live show

Showcase a variety of marketing materials, from videos and product demos to technical documents and twitter feeds. Attendees can chat to you via our easy-to-use live chat interface. Keeping track of your visitors is easy with our advanced reports, which can be generated at any time on-demand. See who’s been visiting your booth, and target those who watch or click on specific assets

Full screen sponsor adverts will appear thanking sponsors during breaks, and for intermissions, rotating between all sponsors

BECOME AN EVENT PARTNER

Partner Levels: Platinum and Gold Packages

Platinum Gold £4,995 £3,995 10 minute sponsor presentation opportunity (+5 minutes Q&A) – Breakout room for private demos. Customers and attendees can be invited to attend Partner adverts in-between presentations and throughout the platform Digital booth, with videos and company assets Logo on event email marketing Social media promotion Details of registrations and attendees Live chat and video chat with attendees through platform Unlimited staff registrations Access to presentations

SPONSORSHIP PACKAGES can be tailored to fit with your needs and goals, to discuss branding, sponsorship and exhibiting opportunities.

For full details and to discuss the above sponsorship options, please contact:

Vinny BhandalMarketing & PRvinny.bhandal@angelbc.com+44 (0)2476 718970

Adam RichardsonMarketing Manageradam.richardson@angelbc.com+44 (0)2476 718970

Jessica HarrisonSponsorship Salesjessica.harrison@angelbc.com+44 (0)2476 718970

Phil AlsopContent Directorphil.alsop@angelbc.com

Peter DaviesSponsorship Salespeter.davies@angelbc.com+44 (0)2476 718970

Jackie CannonEvent Directorjackie.cannon@angelbc.com+44 (0)1923 690205

Stephen WhitehurstChairmanstephen.whitehurst@angelbc.com+44 (0)2476 718970

QUESTIONSGET IN TOUCH

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