Specialized Units
description
Transcript of Specialized Units
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Specialized Units
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What is a Specialized Unit and why to start it
When and how can I start SUs in my entity?
Brazilian Specialized Units GCP
Objectives of the session
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Specialized Unit
City or Campus based entity
Dependent of an LC
Focus on 1 or 2 Exchange programs
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Results
Revenue Relevance
Why do organizations expand
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How organizations expand
AI+MC
AI+MC+LC
AI+MC+LC+SU
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Why Specialized Units?
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Stay University based SU
Become City based SU
Become City based LC
The Future of any SU
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Expanding your reach:
AIESEC AmbassadorFirst stage of an SU
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First Approach
University salesSocial media
Physical promotion
Selected EP
Students Promotion
Social mediaPhysical promotion
Virtual Delivery
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How to start
New market approach: university sales and
students promotion (OGCDP)
AIESEC ambassador selection
1st cycle virtual delivery
Reintegration
Specialized Unit
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Who will lead every SU?
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•Lack operational & strategic AIESEC knowledge
•Needs to be integrated into AIESEC’s culture
•Can easily loose drive to work
Challenges
Challenges faced with Non-AIESECers
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•Why of AIESEC & SUs•Strategic & operational knowledge•Plan & timeline
SU summits
•Experienced member, leader or recent alumnus from the LC•Day to day communication•Supports in planning & implementation
SU coach
•LC meetings•Conferences attendance•Interns interaction
Communication channels
•Track different SUs•SUPs or SU coaches report to him
Have LCVP SUD
How to fix those challenges?
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In small entities SUs could report to MC
Different reporting systems
In big entities SUs should report to LCs
In both cases an MC SU responsible is recommended e.g MC manager
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Different LC reporting systems
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SU StructureExample
SUVP TM SUVP Comm.SUVP OGCDP
SUP
SU Coach(from LC)
SUVP IGIP
MC managers
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Re-integration!
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Use SU as a framework
LC Expansions
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Finance
You don’t need a finance VP
Simplicity!!
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General considerations
SUs wanting to become LCs when they can’tUniversity RelationsConcrete time line & follow up planFinal responsibleOGX SUs interaction with LC internsFollow the expansion drivers
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AIESEC in Brazil GCP
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22
AIESEC in Maringá
2 Specialized Units
50% of GIPi results
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Number of entities
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What has changed?
Support Customization
Standardization
Time (more maturity)
Network consolidation
Conferences and CEED Programs