Southwest Horticulture Jul - Aug

July August Cover.indd 1 6/7/2010 10:00:38 AM

JULY/AUGUST 2010VoLUme 27 NUmber 4JULY/AUGUST 2010VoLUme 27 NUmber 4

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THIS ISSUE: SHADE 2010: Tools to Help You and Your Business Grow!Saturday Night Live Raises Over $13,000 for ANAFUND!Arizona Certified Nursery Professional: Register Today!

2 Frontline

2 Insights

3 ACNP News

4 Que Paso ?

5 ANLA News

9 ANAFUND News

10 Industry News

10 Monthly $avings

12 Safety News

14 Insurance Update

16 Classifi eds

16 Advertiser Index

southwestHorticulture

Arizona Nursery AssociationOffi cers and Board of Directors

PresidentRob Johns ....................................A&P Nursery

President-ElectJoe Trafi cano.............................West Coast Turf

TreasurerEric Johnson...................Western Tree Company

Past PresidentSusan Chase..............................Desierto Verde

Board of DirectorsPearl Crum.......................... Dream With ColorsJimmy Fox...................................Evergreen TurfJay Harper..............................Harper’s NurseryBob Hawkins..................Western Tree CompanyPhil Hemminghaus.................Golf Ventures WestRoger Ramsey...........................Ewing IrrigationCindy Riding........................V&P Nurseries, Inc.Dan Scholl.........................ISS Grounds ControlLes Shipley.........................Civano Nursery, Inc.Don Waltemeyer...................Treeland NurseriesCarol Ward-Morris.......Arizona Municipal Water Users Association

Ex-Offi cio MembersBrett Cameron..Arizona Department of Agriculture

StaffCheryl Goar..........................Executive DirectorAmanda Webb.....Comm., Event & Educ. Coord.

Offi cial Magazine of the Arizona Nursery Association

1430 West Broadway Road, Suite 110Tempe, Arizona 85282

480-966-1610 Fax 480-966-0923e-mail: [email protected]: www.azna.org

SouthwestHORTICULTURE MagazineMission Statement

SouthwestHorticulture Magazine is the offi cial news and educational publication of the Arizona Nursery As-sociation, its members, affi liates and offi cers. It provides opportunities for academics to publish research of importance to ANA members, communicates signifi cant information about ANA members and events, contains information that increases knowledge within the industry and presents a professional image of our members and affi liates. It offers advertising space to ANA members and non-members, which generates revenues in excess of publication costs.The statements and opinions expressed herein are those of the individual authors and do not necessarily represent the views of the Arizona Nursery Association or its members. Likewise, the appearance of advertis-ers, or their identifi cation as members of ANA does not constitute an endorsement of the products or services featured.SouthwestHorticulture is published bi-monthly by the Ari-zona Nursery Association. It is sent to ANA and ALCA members as a membership benefi t. Subscription rate for non-members is $50 per year. POSTMASTER: Send address changes to 1430 West Broadway, Suite 110, Tempe, Arizona 85282. Phone: 480-966-1610.

southwestHORTICULTUREJULY/AUGUST 2010VOLUME 27 NUMBER 4

Features3 Arizona Certifi ed Nursery Professional: Register Today6 SHADE 2010: Tools to Help You and Your Business Grow

9 Saturday Night Live Raises Over $13,000 for ANAFUND

Calendar DepartmentsAUGUST

13 SHADE: Southwest Horticulture Annual Day of Education at the Renaissance Glendale. For more information or to register, visit www.azna.org

13 Arizona Certifi ed Nursery Professional (ACNP) Class at the Renaissance Glendale Resort. For more infor-mation visit www.azna.org

19 ANA Board of Directors Meeting at the ANA offi ce, 11:00 a.m.

July/August 2010 | 1

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2 | southwestHORTICULTURE Arizona Nursery Association

CCheryl: Following the lead of last year’s ANA President Susan Chase, Rob and I decided to co-author this article to demonstrate that collaboration is the key to the SHADE conference.

Rob: We just need to tell you that it is all about getting everyone from all the industries to SHADE…..landscapers, retailers, growers, etc.

Cheryl: We know that this is a challenging time for our industry and we hope that you all will make it a priority to attend this year’s conference.

Rob: I am going to give it to you straight……we need all of you there. This is ANA’s biggest event, you should support our industry.

Cheryl: The speaker line-up is amazing this year. The committee’s goal was to deliver something for everyone no matter what part of the industry you work in. I think they have achieved their goal with speakers who are new to us and proven industry leaders.

Rob: I’m going to attend the business track and a couple of the plant sessions. Really, guys, look at the list of speakers in the Shade brochure. Tell me there is not something there that interests you and would apply to your business.

Cheryl: The conference has expanded to include an all day irrigation track this year which brings our total to 5 concurrent tracks. WOW….has this conference grown. Make this the day you spend this year on education for you and your employees!

Rob: You gotta attend. Carol Ward Morris is very proud of the irrigation track and she is a hard worker and great gal. We want to make this irrigation track burst at the seams (so to speak).

Cheryl: Visit the MARKETPLACE. That in itself is a reason to attend. You will see a product relevant to your business that you might not have seen before or for sure, network with an old friend or new business potential.

Rob: You got that one right. The MARKETPLACE was hopping last year…lots of traffic and the lunch and breaks are held in there. About 40 tabletops….lots of good stuff being shown there.

Cheryl: Remember to consider the topics and see who from your company should attend along with you this year. Continuing Education Units (CEUs) will be available from ADA, ASLA, GCSAA, IA, ISA, and OPM (formerly SPCC).

Rob: That sentence reminds me of how Cheryl usually runs off with those acronyms. Here is the point…..you all need some sort of CEU’s each year. You won’t get this number of CEU’s for this price at any other event all year long. If you understand the acronym, then you most likely need those credits.

Cheryl: Priced at only $88 for the first attendee and $78 for additional attendees from the same company, it is an outstanding educational value.

Rob: I run a nursery business and I know how we are all watching that bottom line. However, I am telling you $88 is not going to make or break your month. Education for your employees is important. A & P is sending 3 people this year. I’m hoping and feel confident you all can send that many as well.

Cheryl: A registration form is included in the center of the magazine with all the details. Remember, the conference is Friday, August 13th at our new expanded location, The Renaissance Glendale Hotel.

Rob: Be there. Aloha.

Cheryl Goar

6th Annual SHADE Conference….from two perspectives!by President Rob Johns & Executive Director Cheryl Goar

Rob Johns

Have you renewed your membership this year? Each of you is important and we need your support. You matter to us. Without strong membership, we are merely a group of people. However, with members like you, we are the voice of the green industry. We would appreciate your continued membership in 2010.

For more information regarding membership please visit the ANA website at www.azna.org or call the ANA office at (480) 966-1610.

A Note from Rob Johns, ANA President:

T

www.azna.org July/August 2010 | 3

DDEESSEERRTT TTRREEEESS NNUURRSSEERRYYSINCE 1976

Providing quality plant material with quick and dependable service.Pick from a large selection of plant material. 1 Gallon to 36” box.

Specializing in plants that thrive in our desert environment.

DESERT TTREES NNURSERY

9559 N. Camino Del Plata • Tucson, AZ 857421-800-873-3041 • 1-520-297-5664 • Fax 520-297-5035

ANAARIZONA NURSERY ASSOCIATION

This one-day class for the Arizona Certified Nursery Professional (ACNP) offers an incredible opportunity for participants to learn from industry experts, each with an unparalleled style of instruction, in a dynamic and interactive environment.

“The ACNP program is very worthwhile. I really enjoyed taking the class and I received the best, most concise bundle

of information for the Southwest desert area. There isn’t anything I learned in the class that I haven’t already applied

at the nursery.”Josh Joiner, ACNP, Harper’s Nursery

The topics that will be covered during the class include: • Diseases of Plants• Basic Soils• Fertilizers and Fertilizer Math • Irrigation Principles• Turf and Turf Problems• Weeds and Weed Control • Salesmanship/Dealing with Customers

Other topics that will be addressed include:• Insects and Animals in the Landscape• Garden/Plant Problems• Pruning Trees and Shrubs• Planting, Staking and Plant Selection, and• Plant Identifications.

At the conclusion of the class, participants will receive a certificate of completion. After successfully completing and passing the ACNP exam, which will be offered in the fall, participants will receive an ACNP badge and certificate.

“For our customers, they know we have knowledgeable people about the merchandise we carry and sell. The ACNP

is a wonderful program offered by ANA. Berridge has five total ACNPs. It gives them a good boost and it is better for the nursery. We most definitely support the participation of our

employees in this program.”Claire Wray, Berridge Nursery

Don’t miss this opportunity! Register today for the ACNP Class & Exam online at www.azna.org or by calling (480) 966-1610.

ACNP Class Phoenix Metro AreaAugust 13, 2010The Renaissance Glendale Hotel & Spa9495 W. Coyotes Blvd.Glendale, AZ 853058:00 a.m. – 4:00 p.m.Cost: (Includes ACNP manual and handouts, refreshments,and lunch)$150 for ANA members and their employees$245 for non-ANA members¬

ACNP Exam Phoenix Metro AreaSeptember 2010 Exact Location, Date & Time TBDCost: Included in ACNP Class, or $20 for re-testing

ACNP newsRegister Today for the 2010 ACNP Class & Exam


AWest Cost Turf/Western Sod was hired to provide and lay sod for

a Kobe Bryant Nike shoot in the LA Lakers Staples Stadium. To view a video of this event visit West Coast Turf/Western Sod’s Facebook page and click on videos. Great job West Cost Turf!

¿Qué Pasó?

As we are celebrating 4th of July, Dream With Colors is celebrating an additional special event, 10 years of being in business. As one of the leading local wholesale growers for the Phoenix and Tucson marketplaces, Dream With Colors continues to provide a vast array of bedding and vegetative plants, shrubs and roses. Since starting in 2000, they have quickly grown and become one of the premier growers in the industry. Great job Dream With Colors for 10 Years of beautiful horticultural product and for all your involvement in ANA!

No Pollen. No Fruit. No NonsenseThe Swan Hill Olive® (Olea europaea cv. “Swan Hill®”)

US Federal Trademark No. 2,001,332 of Swan Hill Nuseries, LLC

Swan Hill Nurseries, LLCwww.swanhill.com • [email protected] • Fax 623-935-1608

ANA Board MemberBeams Pride

Celebration atGolf Ventures West

Kobe Bryant Nike Shoot

Phil Hemminghaus, of Golf Ventures West and ANA board member, is proud to announce his daughter, Maddy, was accepted into the Honors College at the University of Arizona. To give some background on the process, admission to The Honors College is highly selective and competitive. Each student is individually reviewed based on their unweighted grade point average, SAT or ACT score and the academic rigor of their high school coursework. Many, many great students seek admission, but only a few students are selected for a small UA Honors freshmen class. Congratulations Maddy and such a great accomplishment!

Golf Ventures West is joining in merriment as their 9th location just opened in Palm Springs, California. They are now located in Palm Springs, San Diego, Corona, Sacramento, Hayward, Las Vegas, Phoenix, Georgia, and Alabama. Congratulations Golf Ventures West!

ANA Member Welcomesa New Baby Girl

Hoffman Carlos, Mountain States Wholesale Nursery Employee, and his wife Maritza welcomed their new baby girl on April 26th. Her name is Quetzaly Maritza Carlos and weighed 9 pounds 2 ounces and was 21 ½

inches long. Quetzaly was supposed to be born on Cinco de Mayo, which spirited her Aztec name that means “precious”. Congratulations Hoffman and Maritza!

committoblue.comhunterindustries.com

Congratulations Dream WithColors on Your 10 Year Anniversary!


TThere’s hardly a product or service form Kentucky Fried Chicken and coffee mugs to iPods and Swiffer mops that doesn’t have a cause related purchasing option. Whether you want to support breast cancer research, animal and environmental protection or fighting AIDS in Africa, there is a yogurt, running shoe or laptop computer for you. These efforts all fall under the definition of cause marketing.

What is cause marketing?Cause marketing most broadly is defined as a partnership between a for-profit business and a non-profit. Transactionally, the non-profit receives funding while the for-profit business benefits from:

•Increasedsales•Improvedpublicperceptionandbrandl

oyalty•Improvedemployeemoraleand

engagement•Mediacoveragefortheirefforts

Cause marketing differs from strict philanthropy by setting corporate goals beyond giving. The company’s marketing products co-branded with the Susan G. Komen for the Cure cancer research campaign are seeking to drive sales or increase product margins based on their affiliation and contributions.

American Express’ 1983 support of the Statue of Liberty Restoration Project is the genesis of the term cause marketing. During the highly successful campaign, each time a cardholder charged an item, American Express donated a penny toward restoring the Statue of Liberty. In four months, more than $2 million was raised for the project.

Does it work?Last year brand affiliated product sales,

like the aforementioned pink Swiffer mop, raised more than $35M for Susan G Komen for the Cure. If each of the manufacturers donated 10% of their sales (a generous estimate) to the Komen Foundation, which means that $350M was spent on “pink” products in 2009.

According to a recent Cone survey,

conducted in 2007, 87% of Americans would switch brands, price and quality being equal, if one product supported a “good cause.” 77% of Americans factored company’s support of social issues into their employment decisions.

Walk the talkThe numbers sound good. You receive

dozens of requests each spring for donations to your local churches, schools, causes and sports teams. It would be great to make money by supporting these organizations.

Before you get on board for the sake of your bottom line, understand that, today more than ever, your customers want to know that you are on the up and up. According to Cone 2010 Non-Profit Marketing Trend Tracker survey, “American consumers are highly attuned to non-profit-corporate partnerships in the marketplace today. Nearly two-thirds (61%) are actively seeking partnership details before deciding to advocate for or donate to the cause. And they want to see results – 75 percent want to hear about the results of partnerships, including the effect on the social issue or money raised for the cause. In light of this penchant for detail, fewer than half (45%) think non-profits and companies disclose enough information about their partnerships.

The bottom lineBefore you get

involved in a cause marketing effort consider the following:

•Findacausethatyou care about. Your customers will smell a half-hearted effort from a mile away. If you and your staff don’t care, neither will the customers or media you

are trying to impress and influence.•Choosetherightpartner.Bigcompanies like to work with big companies.

Big charities also like to work with big companies. The National Program,

Feeding America, requires a minimum donation of $150k per year to be a corporate partner. As John O’Reilly

states in ANLA article on the cause marketing program at Otten

Brothers, “The worst [partners] are large organizations for whom this effort does not carry significant value.”

•Beclear.Remember,customerswant to know how much of a contribution their purchase will generate, who will receive it and when. More information drives greater motivation to purchase. For more articles on cause marketing or toseebusinessexamples,visithttp:// www.anla.org/knowledgecenter/ collections.

Article provided by ANLA Today

Cause marketing: Is Doing Good, Good for business?

ANLA news

6 | southwesthorticulture Arizona Nursery Association

AAttention all green industry professionals, landscape architects, landscape contractors, arborists, small business owners and managers, wholesalers, and retailers! Attend SHADE: Southwest Horticulture Annual Day of Education on August 13, 2010 at The Renaissance Glendale in Glendale next to the Cardinal Stadium from 8:00 a.m. to 5:00 p.m.

Attendees will benefit from this educational event, which features five tracks, each having five sessions presented by industry experts with an additional sixth session in the Pest Management and Plant Health track. Tracks are: Business; Design; Trees & Plants; Pest Management & Plant Health; and brand new this year, Irrigation.

For the entire list of sessions, please refer to the SHADE brochure included with this issue of Southwest Horticulture magazine. A complete list of session summaries and instructor biographies is accessible on ANA’s website at www.azna.org. Continuing Education Units (CEU) have been applied for.

Online registration is now available at www.azna.org.

The cost for early registration (by July 31) is $88 per person and includes lunch, morning and afternoon refreshments, and an hors d’oeuvres reception. For companies sending more than one person, additional attendees may register for $78 each. Registration after July 31st is $118.

Make sure to spend some time at the MARKETPLACE at SHADE, which provides an opportunity to interact with companies and learn about their products, visit with industry professionals, and explore resources that support your business. The MARKETPLACE will open at 11:30 a.m. and will remain open during lunch, afternoon sessions, and evening reception. To find how your company may participate in the MARKETPLACE by having a table top space, please contact the ANA office at 480-966-1610.

The Renaissance Glendale is offering a special $99 room rate for SHADE attendees who want to enjoy the amenities for the weekend of one of the Valley’s most relaxing and beautiful resorts. To receive this rate, make your reservations before July 30, 2010, by visiting their website www.renaissanceglendale.com and entering the Group Code: SWASWAA under the “Special Rates & Awards” page.

Join us at SHADE on Friday, August 13th to learn, become inspired, network, and discover new resources. Register today!

register Today for August 13th!

Tools to Help You and Your business Grow!

For the entire listof sessions,

please refer to the SHADE brochure included with this

issue ofSouthwest Horticulture

magazine.

1

Specimen Trees for Desert Landscapes

Arid Zone Trees

480.987-9094 Fax 480.987.9092 [email protected]

www.aridzonetrees.com


PREPARE FOR GROWTH.Ewing carries a full line of products to help your nursery thrive. From drip systems and tools to tree stakes and ties, we’ve got what you need to grow healthy, beautiful plants for any landscape project. Find us: www.ewing1.com/arizona

LOW VOLUME DRIP IRRIGATION | WATER FEATURES | FERTILIZER | ORGANIC SOLUTIONS | MP ROTATORS | TREE STAKES AND TIES


EANAFUND newsSaturday Night Live FundraiserEach year, industry members and friends join the Arizona Nursery Association Foundation (ANAFUND) at the Saturday Night Live (SNL) Fundraiser. The Foundation had another successful event this year as nearly 100 individuals gathered to participate in raising money for scholarships for students entering into the green industry.

SNL 2010 was held as the ASU Karsten Golf Course Clubhouse. Members and friends looked out onto the beautiful course as they had pictures taken at the

golf cart photo booth. The air was filled with the smell of BBQ as everyone lined up outside to pick up their delicious burger off the grill. While eating and socializing, attendees could participate in many activities including listening to the live DJ and watch the accompanying music videos.

A miniature golf tournament was held inside the clubhouse. Many people had a blast putting through the obstacles, striving to win the prize at the end. Adam Rodriguez of Jero Inc. placed first. Phil Hemminghaus of Golf Ventures West

followed close in second place. Dream With Colors’, James Bamper, took third place. Gift cards were distributed to each winner of the Mini Golf Tournament.

A Best Buy gift card was won by Dennis Morris for “Guess the Number of Golf Balls in the Basket” game. His estimation came in at 272 with the actual number being 282. More prizes were given to attendees for best golf attire. Pearl Crum from Dream With Colors won the best golf hat award with her “Under Par” pun. However, Phil Hemminghaus of Golf

Best traditional golf dressed cou-ple, Phillip and Lauren Bashaw from the AZ Farm Bureau.

Chase Barret, winner of the best individual traditional golf attire with mother Susan Chase of Desierto Verde & girlfriend Rio Understiller.

Dennis Morris receives his prize from Cindy Riding for winning the Golf Ball Guess game.

Diann Prechel poses in her winning outfit for the best out-of-the-box golf attire individual.

Group shot of all the awesome costumes!.

Pat Gee of A & P Nurseries smiles as she takes her cash, prize from the 50 - 50 raffle.

James Damper of Dream With Colors poses with style as he receives his 3rd place prize for the Miniature Golf Tournament.


Adam Rodriguez of Jero Inc. receives his 1st place award for the Mini Golf Tournament.

Phil Hemminghaus of Golf Ventures West and Pearl Crum of Dream With Colors join for a picture in their best golf hats.

Phil Hemminghaus, from Golf Ven-tures West, redeems his 2nd place Golf Tournament award.

Samantha Robinson and Adam Cantrell of Dream With Colors won best out-of-the-box couple with their “Front 9 & Back 9” outfit.

Susie Hawkins from Western Tree Company smiles as she is announced the $1000 Green Raffle winner.

Roger and Mary Ramsey, Ewing Irrigation & Rob and AnnaMarie Knorr, Western Growers, pose in their Tiger Woods and Elin Costumes.

Ventures West nearly slid ahead, wearing a head full of hair and visor. Best out-of-the-box golf attire couple was Dream With Colors’, Samantha Robinson and Adam Cantrell with their original concept of “Front 9 and Back 9”. Best out-of-the-box golf dressed individual was Diann Prechel, wearing a “Golf Course”, but Roger Ramsey followed behind in a close second with his detailed Tiger Woods costume. Best traditional golf attire couple was Phillip Bashaw with the Arizona Farm Bureau and his wife, Lauren. Best tradition golf dressed individual was Chase Barrett, son of Susan Chase of Desierto Verde. We also had a

couple of celebrity sightings of Tiger Woods and his wife Elin, or should I say ex-wife. Thank you to all who participated in our costume competition, you really made it a fun evening!

A50/50raffleandsilentauctionwerealso taking place throughout the night. Beforetheeveningended,the50/50rafflewas drawn along with the Green raffle. Pat Gee of A & P Nurseries was the winner ofthe50/50raffle.Asanticipationbuilt,Cindy Riding, SNL chair and employee at V & P Nurseries, drew with winning tickets of the Green raffle. Tanya Baker of Setter Valley Ranch, LLC won the $1,500 award.

Susie Hawkins, wife of Bob Hawkins at Western Tree Company, received the $1,000 award and John Augustine at Desert Tree Farms won the $500 award.

The silent auction ended with a hole in one! We had 54 auction items, donated by many generous individuals. Thank you to all who provided items for the auction. The total amount raised at SNL was $13,845. Wow! Thank you for supporting ANAFUND Scholarships and the future of the green industry. Without you, this could not have happened!

A special thank you to our SNLCommittee and Sponsors, without you we couldn’t have raised over $13,000 for ANAFUND scholarships.

Committee:Cindy Riding, V & P Nurseries – ChairBrett Cameron, AZ Department of AgricultureJoe Traficano, West Coast TurfMarisa Alton, Native ResourcesEmily Kout, Native Resources

Sponsors:A & P NurseriesArid Zone Trees

Arizona Wholesale GrowersCindy Riding

Desert Tree FarmDream With Colors

Ken WilliamsLinden Tree Farm

Sullivan & Mann LumberSummerwinds NurserySyngenta/PaulOllice

T & R LumberTreeland NurseriesV & P NurseriesWest Coast Turf

Western GrowersWilbur Ellis

RegisteR Online tOday!sHade 2010 - august 13th

Renaissance glendaleAn award winning day of education and networking

Receive CEUs needed for certification: IA, ASLA, ISA, ADA and OPM (6 OPM units offered this year!)

www.azna.ORg $88 per person before July 31st

$78 for additional attendees from same company

Back, due to popular demand, are the Arizona Nursery Association’s, Local Lunch Connections (LLC’s). Starting in February, ANA hosted and Target Specialty Products sponsored, five LLC’s around the Valley and in Tucson. Over 100 industry members participated! The lunches were a great success and are back this fall! During the fall LLC’s five FREE lunches for members and potential members will be held. They are a time for industry members to network with other members as well as learn about what ANA can do for you. It is a great opportunity to meet new people and develop

relationships in the Nursery Industry. All lunches are from 11:00 a.m. to 1:00 p.m. Take a look at the calendar below to see what dates are best for you. Tear it off, take it with you and remember to stop by! You don’t want to miss out on an afternoon with tasty food and great people.

Call (480) 966 -1610 to reserve your seat today!

sePteMBeR 2010 OCtOBeR 2010

Fall llC schedule announced


Save on all your FedEx® shipping—air, ground, inbound, and outbound!

Because of your membership in AZNA you are eligible for the American Nursery and Landscape Association’s (ANLA) shipping discounts through PartnerShip®. PartnerShip, the endorsed shipping management provider of ANLA, has been negotiating substantial carrier discounts on behalf of our customers since 1989. Members who enroll in the free ANLA FedEx Alliance Program will receive significant discounts through FedEx, delivering expertise, great service and value for all your shipping needs, virtually anytime, anywhere. Over the last year, members who used the ANLA FedEx Alliance Program saved an average of $489.

•Saveupto27%*onselectFedExExpress®services•Saveupto20%onselectFedExGround®services•Saveupto10%onselectFedExHomeDelivery®services

Gotowww.PartnerShip.com/42ANLAtoenrollandstartsavingwith this valuable member benefit!

After you enroll you’ll have access to savings on inbound and outbound shipping and the unparalleled customer service that PartnerShip is committed to providing. This ANLA member benefit comes at no cost to you and has no minimum shipping requirements or obligations.

Visitwww.PartnerShip.com/42ANLAforafullsummaryofyour FedEx discounts, as well as information on our other services, including discounts on LTL freight shipments.

If you have any questions, please call PartnerShip at 800-599-2902 or email [email protected].

monthly $avings Through membershipANLA Announces the Newest Savings Solution for AZNA Members: Discounts on Shipping Services!

INDUSTrY news

IAMWUA and the UofA Cooperative

Extension, Maricopa County are proud to announce that the next Smartscape workshop series will be held in the West Valley for the first time ever! Classes are held twice a week, on Tuesdays and Thursdays, starting

September 14 and ending October 7. All of the sessions will be held at the Avondale Municipal Operations Service Center, except the final class, which will be held at the Glendale Xeriscape Demonstration Garden. Contact Haley Paul, Program Coordinator, for

more information: E: [email protected], P: (602) 827-8200 ext 395.

Free Pesticide Safety and Air Quality Training

Smartscape Workshop Series in the West Valley

In May, the Agricultural Consultation and Training (ACT) office of the Arizona Department of Agriculture held a free pesticide safety and air quality training at the Maricopa Agricultural Center in Maricopa. The sessions were presented in English and Spanish. Training participants

received their EPA training verification cards, which are valid for three years. Licensed pesticide applicators who attended the course also received two hours of continuing education units (CEU) toward the renewal of their license. ACT staff will offer these training sessions at different

locations throughout the year. For more information, contact Jennifer Weber at (602) 542-0985 or [email protected].

3401 E. Southern Ave. Phoenix, AZ 85040-3846

Growing Native Desert Trees andOrnamental Shade Trees

15 Gallon up to 60" BoxArizona Certified

Certified to ship to CaliforniaContract Growing for large projects

Sales:Hunter Hawkins602-625-1566

[email protected]

Mo Ibarra602-763-8004

[email protected]

Eric Johnson602-738-8733

[email protected]

Office 602-243-6125 • Fax 602-243-3764

www.westerntree.com


University of arizona Cooperative extension appoints Kelly young

Urban Horticulture agent in Maricopa County

Kelly Young has been named Urban Horticulture Agent for Maricopa County by the University of Arizona Cooperative Extension. Kelly began her new post July 1st and will conduct and deliver research-based outreach education and technical expertise to nursery and landscape professionals in the areas of entomology, soil science, irrigation management, plant science (taxonomy, breeding, new crops), plant pathology and weed science. She will also guide school and community garden plus Master Gardeners’ education programs. Kelly earned her MS in Botany at Arizona State University in 1995 and has worked for the UA since 2003. Kelly states “To be effective, I need to identify the needs of the nursery industry so that I may target the greatest knowledge and technology gaps.” She would like to visit with industry members at their operation to learn about your business and how she may be of service. Contact Kelly at [email protected] or by phone at 602-827-8200.

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NURSERY LOCATION:

Southwest Corner of 75th Avenue & Acoma

1/2 Mile North of Thunderbird Road

Wholesale grower of trees & shrubs

MAILING ADDRESS:

14337 North 75th Avenue • Peoria, AZ 85381

(623) 979-7870 • Fax (623) 979-4325E-mail: [email protected]

Tree Relocation

Service90” Tree Spade

Please contact Allen Ervine602-370-5667

1-888-761-0249Fax 602-249-4220

Specimen Trees AvailableDirect from Field to You within Hours

• Eldarica Pine• Citrus• Desert Mesquite • Palo Verde Ironwood • Texas Ebony

The Conscientious Movers


Gilbert • Chino Valley • Queen CreekCorporate Sales 480-917-9847 • Fax 480-917-2856

V&P Nurseries, Inc.

{ruellia brittoniana ‘katie’} {bougainvillea ‘barbara karst’} {caesalpinia pulcherrima} {agave vilmoriniana}

Growing with the Southwest

Welcome to the Arizona Nursery Association member’s only Forum

All you have to do is follow four easy steps:1) Make sure membership has been renewed or become a new member of the ANA2) Go to www.azna.org and click on member forum3) Create a username and password4) Write a message and network with your fellow industry members!

We look forward to welcoming you as a new forum member!

Join ANA’s new Member’s- Only forum today! It is a great opportunity to have exclusive conversations with other people in the nursery industry. You will also have access to the online ANA Buyer’s Guide when you become a member of the forum.



DDid you know that as an SCF policy holder, you are eligible to be a part of the Preferred Connection Network (PCN)? This means that you can save money! How does it work you ask…When an employee is injured at work, the employer has a statutory right to designate a healthcare provider for a one-time visit. All

you have to do is direct the employee to a PCN member and the employee will receive care and you will receive a lower rate! To get more information or to receive a full list of providers visithttp://www.scfaz.com/pcnorcall602-631-2230.

Safety newsNeed Another Way to Save money?

This diagram represents Arizona Nursery Association’s SCF Group losses for 2009. SCF tracks all injuries, times, days etc. so ANA’s safety committee can look for patterns and common occurrences. Ankles were the highest injured area followed closely by hands and shoulders. The committee asked us to

share this information so that your company can discuss and determine ways to reduce your high risk areas and tasks. It is ANA’s SCF Group’s goal to see these percentages reduce this year. Do your part in lowering your company’s losses. A safe work place is a happy work place.

Pay Attention to Your Losses

KEY:1. Red: Highest number of inuries2. Orange: Second highest number

of inuries3. Yellow: High number of injuries4. Green: Moderate number of

injuries5. Blue Green: Moderate to Low

number of injuries6. Light Blue: Low number of

injuries7. Dark Blue: Very low number of

injuries8. Dark, Dark Blue: Lowest number

of injuries

7. Eye: 3%

Percentage of Dollars Spent on Injured Areas for 2009

4. Arm: 4%

3. Shoulder: 13%

8. Skull: 2%

8. Knee: 2%

2. Hands: 16%

5. Leg: 9%

1. Ankle: 32%

6. Foot: 6%


High temperatures are continuing to rise and workers in many outdoor operations are exposed daily to conditions leading to heat stress. While the high temperatures cannot be changed, steps can be taken to minimize heat stress of workers. • Help workers learn about how the body regulates its temperature and how heat dissipation affects the body’s water supply.• Schedule strenuous jobs that are in full sun to be accomplished during early morning hours when it is cooler.• Provide shade structures to reduce direct exposure from the sun. Shade structures reduce air temperatures and are ideal for stationary work such as filling pots with media, planting or transplanting container plants.• Allow a period of acclimation for workers not used to working in high temperatures.• Provide a fan in stationary work areas when possible. Moving the air can bring additional relief from high temperatures.• Scheduling shorter durations of exposure to heat is preferable to fewer, longer exposures.• Provide easy access to water.

If you would like “Heat Stress” brochure(s), as viewed on the left, to distribute to all of your employees, contact the Arizona Nursery Association at (480) 966-1610. They are free of charge and printed in English and Spanish. They are a great resource on how to keep your body safe during such intense temperatures. They also give specific symptoms and steps to follow if heat stress and/or heat stroke occur. Brochures are provided by Western Growers and the Arizona Nursery Association.

Cool Down Heat Stress


RRecently, the Arizona legislature voted to approve the conversion of the State Compensation Fund of Arizona from a state supported entity to a mutual insurance company that will be owned by its policyholders. The change will be effective January 1, 2011 and will separate the State Compensation Fund from being part of state government. Employees will no longer be employed by the State and the Fund will no longer receive any support from the state. The State Fund will continue to provide workers compensation coverage to businesses in Arizona, but will be on the same competitive footing as all of the other private and mutual companies in Arizona. This will have a significant impact on the worker’s compensation market in Arizona, as the State Fund currently insures over 40,000 businesses in the state of Arizona which represents more than half of the businesses in the state. As a separate entity, the State Fund will no longer receive the support of the state, but will also remove any liability the state might have for the activities of the State Fund.

The State Fund was originally created in 1925, the same year that the state required employers to provide worker’s compensation

coverage in the state. It has operated continuously since that time, growing to become the leading provider of workers compensation coverage in the state with more than half of all companies in Arizona insured. The State Fund has been a fierce competitor for worker’s compensation business in the state, providing coverage for virtually all risks. Rates for the state fund have also been extremely competitive. With these advantages, it’s understandable how it grew to become the largest worker’s compensation company in the state. Most private companies have found it difficult to compete with the State Fund in Arizona because of these factors.

In the last few years things have been changing. The State Fund has started the process of splitting its business into different companies under the State Fund umbrella. The risks with better experience have been placed in a preferred State Fund carrier. Poor risks have been placed in various State Fund companies based on their experience. The State Fund has also become more selective in what risks they accept for insurance. In prior years, the State Fund accepted virtually all risks, but it now rejects risks it does not want to insure and non-renews accounts with poor loss experience.

The State Fund has also prospered in the past by offering dividend programs to a number of business associations as an enticement to write business with the State Fund. It’s not clear whether the State Fund will continue these programs in the future, but these programs have provided a great source of business to the State Fund in the past.

The state legislature is making this change in order to protect the State Fund from “the whims of the Legislature”, according to Michele Reagan, Commerce Committee Chairman. It should help to support a more competitive workers compensation environment in Arizona. As a state supported entity, the State Fund had some advantages over private insurance carriers. When it becomes a mutual company without ties to the state, other insurance carriers should be able to compete more successfully with the State Fund. By July1, 2012 the State Fund must change its name, so even its name will not reflect its former connection to the state.

These changes should help Western Grower members significantly. Western Growers Insurance Services has a number of workers compensation carriers that will now be able to compete effectively with the State Fund. In addition, with the increased competition in the marketplace, other carriers will enter the state and provide even more options for WGIS customers.

Western Growers is endorsed by the ANA to provide insurance to its members. To receive a quote on any of your insurance needs, contact Matt Bigham at 602-266-6147 x 7452.

Insurance updateMatt Bigham, Regional Sales ManagerWestern Growers You can reach Matt at 602-266-6147, x. 7452.

Western Growers is endorsed by the ANA to provide health benefits and property and casualty insurance to its members.

Legislative Change Opens Doors for Western Growers


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DESERT LANDSCAPER SCHOOL CERTIFICATION PROGRAM

NOW ACCEPTING APPLICATIONS FOR THE 2010–2011 SCHOOL YEAR AT THE DESERT BOTANICAL GARDEN. Learn how to create and care for sustainable desert landscapes. Classes are taught by the Garden’s horticulturists as well as industry experts in a hands-on-experience.

Register today, classes fill quickly!

ATTEND THE DESERT LANDSCAPER SCHOOL OPEN HOUSE Thurs., August 12 | 4:30 – 7:30 p.m. Check in at Garden Admissions

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Advertiser IndexJULY/AUGUST 2010

A & P Nurseries .........................................14

All Season Wholesale Growers ...................6

Arid Zone Trees ...........................................6

AZ Big Tree Movers ...................................12

Arizona Wholesale Growers .................. IFC

Desrt Botanical Garden ............................15

Desert Tree Farm ......................................13

Desert Trees Nursery ..................................3

Desierto Verde Inc. ......................................7

DIG Corporation .......................................15

Ewing ............................................................7

Hunter ..........................................................4

Kornegay Design .......................................16

Paradise Wholesale Nursery ....................12

Plants for the Southwest ...........................13

SCF Arizona ..............................................16

Southwest Forest Products .................... IBC

Sunrise Tree Farm ....................................12

Swan Hill Nurseries ....................................4

Texas Nursery and Landscape Expo ......10

V&P Nurseries ...........................................11

Western Growers .......................................BC

West Coast Turf/Western Sod ............... IFC

Western Tree Company .............................10

Zvida Growers ..............................................5

Position: Outside Sales Representative

Location: Field/Commission basedSunrise Tree Farm is looking for energetic, self-starters with experience in wholesale nursery sales to develop accounts in the Southwest. Candidates must have excellent interpersonal and communication skills with good attention to detail and follow-up. Although a Horticultural degree is not required, plant knowledge is a defi nite plus.

Essential functions of this position will include:Generate sales by obtaining leads from industry and community resources

including calling on prospective clients - Provide up to date information on product varieties, availability and prices, as well as staying abreast of developments in the industry - Gather and analyze customer needs and interests; build strong business relationships and provide solutions to challenges - Provide customers with clear and easy to understand information pertaining to all of our plant material. - Provide appropriate level of communication with internal staff - Participate in professional and industry events and trade shows

- Support credit department in the collection of credit applications, processing credits (returns and keeping accounts current.Requirements:

- Business to business sales experience. - Excellent oral and written communication skills - Experience managing multiple projects and ability to multi-task - Industry of local knowledge and contacts preferred

Please submit your resume to [email protected]

Classifi ed Ads

!

Southwest ForestProducts

Serving Arizona, Southern California and Las Vegas

With Consistent Virgin MulchFor propagation and canning.In 1/4, 5/8 and 3/4 Inch.

Includes approximately 15% bark

Custom blends ready to use

Also bagged products including private label

We CareOffice Telephone: (602) 278-1009 Fax: (602) 278-0398

Jessica Van Der Toorn’s Cell: (602) 820-9178

PRSRT STD U.S. Postage

PAIDPhoenix, AZPermit No. 1

Contact Matt Bigham today!602.266.6147 [email protected]

A Fu l l Ser v i ce Agenc y

Quality Coverage,

Competitive rates

800-333-4Wgawww.WGInsuranceServices.com

ADI No. 866343

Health Benefits

Automobile Insurance

Directors & Officers

Employment Practices Liability Insurance

Errors & Omissions

General Liability

Property

Umbrella

Workers Compensation

For all your insurance needs

Endorsed by

ANA has aligned with

Western Growers

to offer a variety of

insurance services

and health benefit

plans designed for our

industry.

ArizONA NurSEry ASSOciATiON1430 West BroadwaySuite 110Tempe, AZ 85282

change Service requested

Southwest Horticulture Jul - Aug

Documents

Transcript of Southwest Horticulture Jul - Aug