South Beach Extreme Sports looking for some Extreme B usiness?
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Transcript of South Beach Extreme Sports looking for some Extreme B usiness?
South Beach Extreme Sports
looking for some Extreme
Business?
LOOK NO FURTHER! Miami Beach Senior High School is located strategically in the heart of the city, blocks from Lincoln Road.
*1 represents Beach High and 2 represents your company.
Survey says…
38%
21%
41%
Students who play sportsBasketball
Football
Other sports requiring athletic wear
16 15
8
Of these students who play sports, 56% of them claimed that they need new equipment, gear, or athletic wear every month.
Of all the students polled,
LESS THAN 5 have heard of your shop, yet 44% claim to have visited Lincoln Road within the past month.
“If something relating to sports was advertised in the paper, I’d definitely check it out. Only thing is I never see
many businesses with ads on it.” If advertised in the Beachcomber, not
only would word go around to all 2,000+ students attending the school, but members around the Miami Beach community as well since the paper is distributed to local businesses, schools, etc. With advertisement space prices as low as $20,
what’s there to lose?Nothing. There is only room to gain.
- Anthony Cave, Web Design Editor for “The Lightning Strike”
“Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for a lifetime. Teach a man to create an artificial shortage of fish and he will eat
steak.”-Jay Leno
One way of going about looking at this quote in relation to your business is trying to picture yourself as the steak and your competition as the artificial shortage. By advertising with our paper, which has been around for 82 years and prints 5,000 copies at a time coming out 4 times a year, your compettition will be at a disadvantage, or “shortage” of customers, making you the more appealing steak.
In a nutshell… 1. GET THE WORD OUT
– You have a great store, and have the potential to be even greater. It’s a shame to let it go unnoticed.
2. SPEND MONEY TO MAKE MONEY• By advertising with the Beachcomber for the mere price of___ minimum, the whole Beach High student body and local businesses will look at it. It is project that if advertised, ___ % of our students would visit the shop and ____% would visit if a coupon were involved.
3. SUPPORT YOUR COMMUNITY •Beach High’s paper has been circulating for 82 years and has become a staple of the Miami Beach Community. If an ad seen from your company is in the paper, it will show that you helped make the paper possible and gets your store more respect, and might even get you more business as well.