Soundcloud University
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Transcript of Soundcloud University
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GO SOUNDCLOUD U
Allow Universities unlimited uploading space as well as unlimited Professor Profiles
Make the content exclusive to SoundCloud users with University email
addresses
Allow users to search for content by course, subject, or professor
Offer free trial periods and multi-year contract discounts
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For universities, Soundcloud can
become a learning-enhancing
tool with its unique audio-file
capabilities that increases the
control of students learning
experience, enables time-
stamped comments that is a
more efficient way for professors
to provide feedback, and
promotes collaboration among
faculty in the same department.
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CONTROL Increased threat of Khan
Academy
SoundCloud Universitycan serve as a replacement
More control
Healthier professor-student relationship
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COMMENTS
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COLLABORATION
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MARKET TO STUDENTS
First Time Usage: Educational Continuity
Mobile Platform
In-House Marketing
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APPENDIX 1
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APPENDIX 2
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APPENDIX 3
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APPENDIX 4
HIP-HOP/R&B:o A$AP Rocky: 2.2m
o GoldLink: 70,000
o Big Sean: 7.7m
o Childish Gambino: 625,000
o Flying Lotus: 4.9m
ELECTRONIC:o Skrillex: 5.2m
o Diplo: 5.6m
o Alesso: 530,000
o DJ Snake: 318,000
o The Chainsmokers: 330,000
INDIE/HOUSE/ALTERNATIVE:o Death Cab for Cuti: 640,000
o Passion Pit: 110,000
o The Killers: 42,000
o Phantogram: 55,000
o Foster the People: 103,000
POP: Lana Del Ray: 6.9 million Banks: 350,000 Boombox Cartel: 37,000 Clean Bandit: 170,000 Ellie Goulding: 5.8m
ROCK: Maroon 5: 880,000 Walk the Moon: 28,000 Fall Out Boy: 3.9m Foo Fighters: 1.9m Incubus: 260,000
COUNTRY: Blake Shelton: 26,000 Carrie Underwood: 250,000 Lady Antebellum: 2.7m Miranda Lambert: 3.2m Jake Owen: 2.5m
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WORKS CITED
(1) "Education Giant Blackboard Buys MyEdu To Help Refresh Its Brand And Reanimate Its User Experience." Tech
Crunch. Web. 15 Apr. 2015.
(1) Hulkower, Billy. "Mobile Takeover." Mintel. 1 Mar. 2015. Web. 25 Mar. 2015.
(2) "Khan Academy." YouTube. N.p., n.d. Web. 15 Apr. 2015. .
(3) "Noisey Arts/Humanities Website." Facebook. Web. 15 Apr. 2015. .
(4) "Pitchfork Entertainment Website." Facebook. Web. 15 Apr. 2015. .
(5) Simmons NCS & NHCS Adult 6 Month Study. Demographics: Age v. Social Media- Media Shared (Fall 2014). Simmons
OneView (February 27, 2015)[Computer software]. New York: Simmons Market Research Bureau
(1) "SoundCheck." SoundCloud. Web. 15 Apr. 2015. .
(2) "SoundCloud." Wikipedia. Web. 15 Apr. 2015. .
(3) "SoundCloud: Best Of SoundCheck 2013." SoundCloud. Web. 15 Apr. 2015.
.
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WORKS CITED
(10) "Unsigned Artists & Tracks." SoundCloud. Web. 15 Apr. 2015.
.