Sony ppt
-
Upload
danish-shamsher -
Category
Documents
-
view
470 -
download
0
description
Transcript of Sony ppt
About the Store
Located in Bandra Nice view from outside Full Range of Products Repetitive customer Products are well displayed
Swot Analysis
Strength Location Nice Visibility Celebs Repetitive Buyers Service Centre Loyal Customer Store Staff
Weakness Lack of promotion Low Sales Low Footfall Improper displays of cell phones
Opportunity Potential to become best Gallery Sales can be increased To cover up the in around Bandra
Threats Vijay Sales Chroma Late entry into the market Another Sony centre located within
the range of 2km
Sales reports
Month Sales
January 6167816
February 3950529
March 7597664
April 7095462
May 8200000
Product Wise SalesLCD/LED
MONTH SALES
JANUARY 44
FEBRUARY 30
MARCH 81
APRIL 53
Analysis
May is the highest sales of Rs 8200000
February is the lowest sales Increased in sales by almost 35% as
compared with Jan and May
LAPTOP’S
MONTH SALES
JANUARY 33
FEBRUARY 25
MARCH 43
APRIL 43
CAMERA’S
MONTH SALES
JANUARY 54
FEBRUARY 40
MARCH 59
APRIL 50
HANDYCAM’S
MONTH SALES
JANUARY 14
FEBRUARY 10
MARCH 13
APRIL 20
MOBILE’S
MONTH SALES
JANUARY 10
FEBRUARY 13
MARCH 10
APRIL 21
About the Staff
Very well trained Complete knowledge about the
products Very well connected with the
customers Good personality Good Communication skill
MP3/MP4
MONTH SALES
JANUARY 31
FEBRUARY 24
MARCH 20
APRIL 21
ProductMP3
Features
2GB/4GB memory capacity Zappin Function FM Tuner and Voice/FM Recording
Function Built-in USB for easy drag and drop
transfer of content Quick Charge Technology Available in Four colours i.e
orange,pink,black & red
Reason for low Demand
Outdated looks Memory capacity is very low Consumer doesn’t prefer it USB looks Chinese looks
FEATURES
2.4 (6.0 cm) QVGA LCD Display » Built-in stereo speakers » Clear Audio Technologies 42hrs of long battery life Voice / FM Recording Functions Alarm & Sleep Timer Functions
Drawback
Low memory capacity Outdated looks Consumer doesn’t prefer
Reason’s for Low Sales
Low customer footfall Unawareness about the store Stiff competition from Chroma,
Maple, Vijay Sales etc Lack of promotion