Sonarview

Final Project Group 5

SONARview

12年6月19日星期二

1234

Product and Service

Market Analysis

Strategy and Implementation

Presentation outline

Product and Services

Financial Plan


1234

Product and Service

Market Analysis



Product and Services

Market Analysis

Product and Service

Financial Plan


1234

Product and Service

Market Analysis


Financial Plan



(c)StartYourDoc.com 6

What is SONARVIEW ?

It connects cars and build a community.



Sonarview

GPS + Streetview12年6月19日星期二


Sonarview Data Center

GPS EDR

view

viewinform

ation


Sonarviewshare view :)


What’s the weather ?


How’s the view ?


Smart Driving,


Smart Driving,Together.


Market Positioning

Waze

real time

accuracy

Sonarview real time and accuracy


Product Comparison

Function comparison

Name guide record real-time share auto

GPS Yes Yes

EDR Yes Yes Yes

Sonarview Yes Yes Yes Yes Yes

Waze Yes Yes

Nice to have


20%

55%

25%

Bus Car Truck

Target Audience

Target Audience

‣ Bus, Taxi

‣ Truck

‣ Car


have car

have money elder

Consumer Positioning

What we want



Marketing Strategy and Sales Forecast

Step 3Step 2Step1

Growing Phase Stable Phase

Building Phase Promoting Phase Mature Phase

Success !

APPROUVED !



0

25

50

75

100

125

150

A B C D E F G

Number

Where are we going ?

Marketing Strategy and Sales Forecast

/ thousand

Building Phase Promoting Phase Mature Phase



Sornarview GPS

Sale Forecast



0

25

50

75

100

A

BC

D

Sornarview GPS

Sale Forecast


2007

2008

2009

2010

0 50 100 150 200

Cost Revenue

Financial

Income and Cost

‣ GPS+EDR+Sever+Data

‣ Maintenance and Human resource


So, Why You Need Sonarview ?


Recall

b) a community of cars

a) based on a concept of streeviews

c) Smart Driving, Together.


So Lo Mo


So Lo Ca


iOS 6 Maps


Thank You


Q & A


Sonarview

Business

Transcript of Sonarview