SOLUTION GUIDE DTH - Home - Newtec Guide DTH Rev1.pdf · Direct-to-Home The delivery of ... The...

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SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS SOLUTION GUIDE DTH Direct-to-Home The delivery of television programs to the home is a business which is constantly changing. Subscribers expect more content, more video quality and more service interactivity. The competition between DTH providers and terrestrial operators is fierce. The result is a higher churn rate and a decreasing ARPU. A positive net increase of subscribers is possible via acquisition campaigns such as subsidisation of customer equipment as an investment. To stay competitive, one of the DTH providers’ strategies is to enrich their offering by increasing the number of HD programs, and adding SD and 3D channels. To stay profitable, DTH providers are streamlining their activities and reducing operating costs by using satellite equipment enabling a highly efficient use of the satellite capacity. Providers require proven uplink solutions that ensure a high level of availability, video quality and future proof equipment, for example IP-based head-ends. How to maintain quality and availability while going for profitability.

Transcript of SOLUTION GUIDE DTH - Home - Newtec Guide DTH Rev1.pdf · Direct-to-Home The delivery of ... The...

Page 1: SOLUTION GUIDE DTH - Home - Newtec Guide DTH Rev1.pdf · Direct-to-Home The delivery of ... The competition between DTH providers and terrestrial ... for the DTH service. In addition

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

SOLUTION GUIDE

DTH

Direct-to-Home

The delivery of television programs to the home is a business

which is constantly changing. Subscribers expect more

content, more video quality and more service interactivity.

The competition between DTH providers and terrestrial

operators is fierce. The result is a higher churn rate and a

decreasing ARPU. A positive net increase of subscribers is

possible via acquisition campaigns such as subsidisation of

customer equipment as an investment. To stay competitive,

one of the DTH providers’ strategies is to enrich their offering

by increasing the number of HD programs, and adding

SD and 3D channels. To stay profitable, DTH providers are

streamlining their activities and reducing operating costs by

using satellite equipment enabling a highly efficient use of the

satellite capacity.

Providers require proven uplink solutions that ensure a high

level of availability, video quality and future proof equipment,

for example IP-based head-ends.

How to maintain quality and availability while going for profitability.

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SOLUTION GUIDE

DTH

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

DTH market leader

For more than 15 years, Newtec has been a key player, enabling transition to digital distribution of TV channels via satellite. Newtec is revolutionising the Direct-to-Home industry by enabling the distribution of thousands of TV channels to a global audience and particularly to people living in remote areas without terrestrial distribution networks. The DVB-S2 technology offered by Newtec has convinced investors to develop the DTH business. The rapidly growing number of subscribers has quickly supported the creation of a solid industry from satellite launchers to video equipment manufacturers. Today, more than two billion viewers can enjoy watching television thanks to Newtec technology.

Exceptional performance and reliability

As confirmed by very high ratings in yearly customer surveys, Newtec’s products and customer services are trusted and praised for their unequalled reliability and performance.Newtec products include a large number of features that simplify uplink station operations. At Newtec, we know the technology, but above all, we put our customers first by providing dedicated attention to their needs.

Deployed Around the world by major brands

By concentrating our development on core business activity, Newtec continuously innovates and is able to deliver leading system house products including the latest technologies. We collaborate closely with our partners to offer the market the most advanced and future proof DTH platform.

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SOLUTION GUIDE

DTH

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

The “Reference” on the market

As a strong supporter of the DVB standards, Newtec was the very first company to launch DVB-S2 modulators and today is recognised as the “Reference” in the market. This guarantees interoperability with any brand and model of video encoding platform and with all DVB Set-top-boxes.

Full (Distributed) Head-End Solutions

Newtec offers Head-End Solutions with adapted configurations that include modulators, redun-dancy schemes, combiners and frequency converters. Significant hardware and power savings can be made in specific implementations for each case.If the multiplexing side is separated from the uplink, the uplink can be fitted with optical or G.703 interfaces.

AZ820 ASI to G.703 Converter AZ110 Broadcast Modulator

AZ910 Broadcast Satellite Demodulator

AZ820 ASI to G.703 Converter AZ110 Broadcast Modulator

AZ200 Universal Switching System AZ200 Universal Switching System

AZ750 Combiner

AZ750 Combiner

AZ200 Universal Switching System

AZ710 Upconverter

AZ270 1+1 Frequency Converter Redundancy switch

INTERFACING MODULATION

MONITORING

UP-CONVERSION

COMBINING

AZ710 Upconverter

HPA

MU

X

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SOLUTION GUIDE

DTH

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

Migration to IP head-end

The Newtec AZ100 modulators can be equipped with a TSoIP interface in addition to ASI connectivity. This allows Head-End Solutions to be built that are IP based, avoiding some of the costs related to ASI multiplexing and switching, in addition to lowering operational activities and increasing flexibility.

Distributed Head-end

AZ820 ASI to G.703 Converter

AZ110 Modulator

AZ110 Modulator

AZ840 ASI to Optical Converter

AZ820 ASI to G.703 Converter

AZ820 ASI to G.703 Converter

AZ110 Broadcast Modulator

AZ110 Broadcast Modulator

AZ110 Broadcast Modulator with optical input

OPERATIONS

OPERATIONS

UPLINK STATION

BACK-UP

SHELTER

TSoG.703

TSoOptical

HPA

HPA

HPA

L-Band Combining

TWTA

AZ750 Combiner + UpConverter

MU

XM

UX

MU

X 4M

UX 1

Encoder

Encoder

Encoder

Encoder

Encoder

Encoder

Encoder

Encoder

Encoder

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SOLUTION GUIDE

DTH

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

More users can be reached on the edges of the satellite footprint.

Increase the service with 2 SD channels or upgrade 2 channels to HD.

Boosting DTH by Implementing Newtec’s Equalink

Newtec’s Equalink solution allows DTH operators to either save money on space capacity, lower programming cost or simply increase the service offering. Typically a 10 per cent increase in throughput can be established without changing the other system parameters (or set-top boxes), making it possible to upgrade some SD programs to HD or add content. Newtec’s Equalink specifically predistorts the signal to match the unique transponder(s) used for the DTH service.In addition more users can be reached on the edges of the satellite footprint, increasing subscriptions and revenue from untapped markets.

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SOLUTION GUIDE

DTH

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

Clever technology for DTH

Newtec continuously expands its technology reach to improve DTH services.

A Newtec demodulator with NoDe (Noise and Distortion Estimator) can be

used to continuously monitor if the optimum operation point of the service is

in line with the uplink power. Also, rate adaption and PCR restamping comply

with the use of advanced multiplexors to deliver state-of-the-art services.

Operating point

Output backoff

Input backoff

Saturation point[0,0] dB relative

Out

put

pow

er re

lativ

e to

sat

urat

ion

,dB

Input power relative to saturation ,dB

0

0-8-16-24 +8

-6

-12

-18

-24

Finding the optimal operating point to ensure the best DTH service.

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SOLUTION GUIDE

DTH

SHAPING THE FUTURE OF SATELLITE COMMUNICATIONS

Built to cope with future needs

When uplink stations are equipped with Newtec products, DTH providers

have the guarantee that they will be able to deliver 3D programs as soon

as the strategic decision is made.

With the same equipment, Newtec also makes it possible to push forward

the boundaries of broadcasting by allowing the use of higher modulation

schemes, or for instance the distribution of local content via Ka-band.

For further in depth informationAzimuth Product Leaflets

Equalink White PaperReal World Carrier Optimisation White Paper

Visit our website: www.newtec.eu

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NewtecSouth America

NewtecNorth America

NewtecChina

NewtecAsia Pacific

NewtecMENA

Europe North-America South-America Asia-Pacific China MENA

Tel: +32 3 780 65 00 Tel: +1 203 323-0042 Tel: +55 11 2092 6220 Tel: +65 6777 22 08 Tel: +86 10-823 18 730 Tel: +971 4 390 18 78

Fax: +32 3 780 65 49 Fax: +1 203 323-8406 Fax: +55 11 2093 3756 Fax: +65 6777 08 87 Fax: +86 10-823 18 731 Fax: +971 4 368 67 68

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