Société Européenne desSatellites · uOperator of ASTRA, the leading DTH satellite system in...
Transcript of Société Européenne desSatellites · uOperator of ASTRA, the leading DTH satellite system in...
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Société Européenne des Satellites
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SES in brief (I)
u Operator of ASTRA, the leading DTH satellite system in Europeu Satellite fleet: è 9 satellites in operation (7 at 19.2° East, 2 at 28.2°
East)è 4 additional satellites until end of year 2001
u ASTRA carries more than 600 digital and analogue TV services and 389 radio services of leading European and international broadcasters for Europe's main language markets
u ASTRA audience exceeds 79 million households in 22 European countries
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SES in brief (II)
u Company listed on Luxembourg and Frankfurt Stock Exchangesèinstitutional and private shareholdersèLuxembourg State holds 16.67 % of equityè33% of capital floated on Stock Exchange
u Operating under a concession agreement with the Luxembourg State
u 426 employees of 20 different nationsu Turnover 1999: EUR 725.2 million
H1 2000: EUR 403.0 million
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The ASTRA Satellite System
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The ASTRA Satellite System at 19.2° East
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Services on ASTRA (September 2000)
19.2° Eastu 85 analogue TV services for the German, English and pan-
European marketu 324 digital TV services for the French, German,
Spanish, Dutch, Polish, Italian, Luxembourgish and pan-European market
u 313 analogue and digital radio services
28.2° Eastu 207 digital TV services for the UK and Irelandu 72 digital audio services for the UK and Ireland
More than
75 free-to-air
TV services
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ASTRA coverage in Europe*(Mid Year 1992 to 2000)
0
10
20
30
40
50
60
70
80
90
AS
TR
A H
ou
seh
old
s in
Mill
.
DTH&SMATV 9.77 13.87 16.71 21.43 22.03 23.57 25.83 27.92 29.04
Cable 26.98 31.33 36.44 37.49 41.97 44.70 47.61 49.05 50.20
1992 1993 1994 1995 1996 1997 1998 1999 2000
*22 European countries within the ASTRA footprintSource: SES/ASTRA, Satellite Monitors
SES/ASTRA, Market Information Group, August 2000
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Forecast of European DTH/SMATV Households 1997 – 2010
07 A 001
‘97 ‘98 ‘99 ‘00 ‘01 ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘1027 27 27 26 25 24 22 20 18 15 13 11 9 82 4 7 10 13 16 20 24 27 31 34 38 41 44
29 31 34 36 38 40 42 44 45 46 47 49 50 52
DTH/SMATV Households in Mill.
50
40
30
20
10
0
Actual
*based on 22 European countries within the ASTRA footprintSource: SES/ASTRA, Forecast Model, 1997
Analogue
DigitalActual digital figure
by YE ‘99:7.7 mill.
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Future Strategy
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SES/ASTRA: A global broadband communications system
SES Strategy
Global Broadband
Core Business DTH Europe
Product and Service
Diversification
GeographicExpansion
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Nominal fleet development of the ASTRA Satellite System at 28.2° East
ASTRA 2A
ASTRA 2B
ASTRA 2C
ASTRA 2D
Ku-Band
32 Transponders 56 Transponders
2D 2C 2A 2B
10.70 GHz 12.75 GHz11.20 GHz 11.70 GHz
BAND-E Back-up
Back-up BAND-F BAND-G
BAND-D
Back-up BAND-C Back-up
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Intercontinental Coverage
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Multimedia Distribution Today (ASTRA-NET)Distribution of servicesin Ku-band• High speed broadband
distribution• Fully addressable • Point to multipoint• Open platform, based
on existing standards (DVB, IP)
38 Mbps
Return Path: PSTN or ISDN
“ASTRA Connects” -Broadband Distribution Today
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16, 128, 384,2048 Kbps
Ku-Band: Distribution of dataKa-Band: Collection of data
• Live testing • Commercial roll-out
in 2000• Complementary to
terrestrial infrastructure
38 Mbps
Return Path: ASTRA Ka-band payload
“ASTRA Connects” -Broadband Interactive System
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”ASTRA Connects” -Ka Band Uplink Coverage (1H/1K)
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ASTRA BBI SystemCustomer Gateway Location (1H)
10 A 003
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SES plans next generationKa-band satellites
uRFP issued for one or more dedicated Ka-band satellites
uFeatures:èbent-pipe satellites èspot-beams for frequency re-use ècapacity of up to 6 Gbit/s per satellite
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“ASTRA Connects” -Broadband Interactive System
uCommercial launch H1, 2001 with launched Astra 1H
uMultiple advantages:èLower cost, Higher speedèRicher content, DVB-compliant
uSatellite Interactive Terminals (SIT) initial pricing from Euro 3,000, with target price in 2 years < Euro 500
u Initially B2B; consumers from 2001 onwards, starting with multiple-dwelling units
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SIT I 65-75 cm 144 kbit/s 0.5 W 38 Mbit/s
SIT II 75-95 cm 384 kbit/s 1.0 W 38 Mbit/s
SIT III 95-120 cm 2,048 kbit/s 2.0 W 38 Mbit/s
SIT I 65-75 cm 144 kbit/s 0.5 W 38 Mbit/s
SIT II 75-95 cm 384 kbit/s 1.0 W 38 Mbit/s
SIT III 95-120 cm 2,048 kbit/s 2.0 W 38 Mbit/s
Transmit Receive Type Dish size* Bitrate Power Bitrate
Transmit Receive Type Dish size* Bitrate Power Bitrate
SIT (Satellite Interactive Terminals)
* dependent upon manufacturer
10 A 024
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Strategic Development -Preferred Partners
u Strong regional satellite operatorsu Audiovisual/broadband service providersu Companies developing broadband technologies which support
SES business objectives