Social tagg pitch deck crowdfunder_20130906

22
Better Networking. Better Events. SocialTagg.com @SocialTagg

description

 

Transcript of Social tagg pitch deck crowdfunder_20130906

Page 1: Social tagg pitch deck crowdfunder_20130906

Better Networking. Better Events.

SocialTagg.com @SocialTagg

Page 2: Social tagg pitch deck crowdfunder_20130906

The Event Organizer’s Problem

Page 3: Social tagg pitch deck crowdfunder_20130906

The Networker’s Problem

Page 4: Social tagg pitch deck crowdfunder_20130906

No more missed opportunities

The Solution

Up to date contact info

No more lost cards

Quick Event Check-In

Event Analytics

Page 5: Social tagg pitch deck crowdfunder_20130906

The Market

$263 BillionEvents

$151 BillionEvent Planning & Production

$1.27 MillionAverage Events Budget

Per Organization in 2011

1.8 Billion Events

• Corporate Meetings

• Trade Shows

• Conventions

• Congresses

• Business Events

$574 MillionSocialTagg

Market Share

Page 6: Social tagg pitch deck crowdfunder_20130906

How to Use SocialTagg

Create Profile. Share Your Badge.Scan Their Badge.Check Into Events.

Add Contacts.

Page 7: Social tagg pitch deck crowdfunder_20130906

Product Roadmap

Grow Engineering Team

Event Check-In TaggRank1 2 ContactlessConnections3

Page 8: Social tagg pitch deck crowdfunder_20130906

Comparables

Page 9: Social tagg pitch deck crowdfunder_20130906

Integrated Solution Superior technical team Low Friction1 2 3

Page 10: Social tagg pitch deck crowdfunder_20130906

Business Model

Grow Engineering Team

Charge event organizers to use our platform.

Sell premium version of mobile app

Monetize event check-ins

1 2 3

Page 11: Social tagg pitch deck crowdfunder_20130906

Marketing & Biz Dev

Event Marketing Social MediaBiz Dev

Page 12: Social tagg pitch deck crowdfunder_20130906

How Will We Scale?

1. Platform built on Heroku (AWS)

2. 90 day free trial for check-in

platform

3. Mobile apps always free

4. API Publication

5. Apps are viral

Page 13: Social tagg pitch deck crowdfunder_20130906

A La Carte Pricing

Over 5,000

Page 14: Social tagg pitch deck crowdfunder_20130906

Subscription Pricing

Over 5,000

Page 15: Social tagg pitch deck crowdfunder_20130906

Financial ProjectionsYear 2013 2014 2015 2016 2017 2018Revenue

# of Free Events 50 400 2,400 7,200 10,800 14,040

# of Small Events 5 45 315 945 1,418 1,843

Small Event Organizing Revenue $49.95 $449.55 $3,146.85 $9,440.55 $14,160.83 $18,409.07 Small Event Check-In Fees $- $2,745.23 $19,216.58 $57,649.73 $86,474.59 $112,416.96

#of Medium Events 2 18 126 378 567 737

Medium Event Organizing Revenue $99.98 $899.82 $6,298.74 $18,896.22 $28,344.33 $36,847.63 Medium Event Check-In Fees $- $10,683.09 $74,781.63 $224,344.89 $336,517.34 $437,472.54

# of Large Events 1 9 63 189 284 369

Large Event Organizing Revenue $99.99 $899.91 $6,299.37 $18,898.11 $28,347.17 $36,851.31 Large Event Check-In Fees $- $40,223.30 $281,563.07 $844,689.20 $1,267,033.79 $1,647,143.93

# of Extra Large Events - 1 9 36 72 94

Extra Large Event Organizing Revenue $- $299.99 $2,699.91 $10,799.64 $21,599.28 $28,079.06 Extra Large Event Check-In Fees $- $34,825.00 $313,425.00 $1,253,700.00 $2,507,400.00 $3,259,620.00

# Attendees 6,104 58,662 410,436 1,276,317 2,004,494 2,605,842

# Premium Mobile Apps Sold 122 1173 8209 25526 40090 52117

Total # Events 58 473 2913 8748 13140 17082

Total Organizing Revenue $249.92 $2,549.27 $18,444.87 $58,034.52 $92,451.60 $120,187.08

Total Check-In Fee Revenue $- $88,476.61 $688,986.27 $2,380,383.81 $4,197,425.72 $5,456,653.43

Premium App Revenue $120.86 $1,161.51 $8,126.63 $25,271.08 $39,688.97 $51,595.66

Total Revenue $370.78 $92,187.39 $715,557.77 $2,463,689.41 $4,329,566.29 $5,628,436.17

Page 16: Social tagg pitch deck crowdfunder_20130906

Karim Varela – President

• Director of Engineering, Tinder• BA Computer Science, UCSB + MBA, University of Florida

The Team

John Baumbach – Chief Server Architect

• Director of Systems Development, Fandango• BS Computer Science, California State University, Northridge

Jeffrey Mock – VP Engineering / iOS Developer

• Lead iOS Architect, Fandango

• BS Computer Science, Loyola Marymount University, Magna Cum Laude

Jade Shyu – VP Marketing / Designer

• Internet Marketer, Design Shuffle• MA, International Studies: Business, Concordia University

Page 17: Social tagg pitch deck crowdfunder_20130906

The Team Cont.Tim Feng – Director of Quality Assurance

• BS Civil Engineering, Cal Poly Pomona (Expected graduation 6/14)

Page 18: Social tagg pitch deck crowdfunder_20130906

Board of AdvisorsDouglas AllanManaging Director, STACKED WinesMBA, UC IrvineMarketing & Strategy

Recruiting others …

Page 19: Social tagg pitch deck crowdfunder_20130906

Karim Varela, President

[email protected]

Jade Shyu, VP Marketing

[email protected] SocialTagg.com@SocialTagg

Questions?

Page 20: Social tagg pitch deck crowdfunder_20130906

Appendix Slides to Follow

Page 21: Social tagg pitch deck crowdfunder_20130906

Competition

Low Friction

Differentiation

Bizzabo

Event Expertise

Connection Focus

Ease of Use

CardMunch

EventBrite Bump

Page 22: Social tagg pitch deck crowdfunder_20130906

Revenue Source #1We charge event organizers fees based on the number of expected attendees.

2013 Projected Revenue

1 – 50

51 – 499

500 – 4,999

Over 5,000

Expected Attendees

Fee

Free

$50

$500

$5000

$0

$250,000

$600,000

$2,500,000

Total

$3.35 Million