Social Psych & Health Mod1all-1

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    Health Psychology: Module 1Health Psychology: Module 1

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    Physical

    HealthObservable,

    physical symptoms

    Mental

    Health

    psychologicalfactors

    Probably best example of intersection:

    stress

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    Alternative views on alternativeAlternative views on alternative

    medicinemedicine Lance Armstrong

    What does alternative mean,

    exactly? Several issues here

    Experimental evidence weightedvs. not

    Western vs. non-western medicine

    Focused vs. holisticapproaches

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    Regardless of whether the treatment is

    traditional or alternative, avoid anecdotalevidence!

    Many ailments get better on their own Introduces STRONG confound of time

    i.e. the build-up of any drug in your system, andthe passage of time, are always perfectlyconfounded

    Try to resist temptation for self-blame if

    treatments dont work

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    stressstress

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    Possible to rank stressfulPossible to rank stressful

    events?events?

    Holmes & Rahe (1967)

    Death of a spouse100

    Divorce73

    Marriage50

    Getting fired47

    Change in residence20

    Christmas12

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    problemsproblems Third variable

    problems

    Sample

    Whats key is how

    event is perceived.Personality

    trait

    Health

    problemsp(events

    )

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    Great study by Cohen et al. (1991)Great study by Cohen et al. (1991)

    Psychological stress index

    50%

    25%

    Percent who caught cold

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    some causal evidence

    Cacioppo 1998

    Pre-measure stress post-measure

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    Perceived control and healthPerceived control and health A

    gain, power of correlational vs. experimentaldesigns

    Some causal evidence

    Langer and Rodin (1977; p. 513)

    Nursing home studyRandom assignment to high personal (and

    lasting) control vs. no treatment (baseline).

    15 months later:

    mortality (death) rate in high control condition: 15% Mortality rate in baseline condition: 30%

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    A very disturbing follow up studyA very disturbing follow up study

    Schulz and Hanusa(1978; p. 483-484)

    Somewhat similar toLanger and Rodin(1977): Random assignment to

    high control, vs.baseline But: when

    study was over, senseof control was removed;

    i.e. temporary control

    Death rate

    among

    baseline (never

    had control

    increased):0%

    Mortality rate

    among

    temporary

    control:

    20%

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    Risk perception andRisk perception and

    moodmood

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    Johnson & Tversky (1983):Johnson & Tversky (1983):(specific) cognitive vs. (general) affective routes(specific) cognitive vs. (general) affective routes

    Read about case

    of cancer

    cancer

    lightning

    earthquakes

    Cognitive/priming hypothesis

    Not supported

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    Read about case

    of cancer

    cancer

    lightning

    earthquakes

    Generalized affect hypothesis supported

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    Study 2Study 2

    Unrelated

    mood manipulation

    Positive mood

    Negative mood

    Decreased risk

    increased risk

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    Gender differences in coping with stressGender differences in coping with stress

    Fight or flight (Cannon, 1932)

    Norepinephrine, epinephrine

    Little-known fact about experimental workmost

    done on males (e.g., male rats)Taylor et al., 2000

    Females

    Tend and befriend

    More likely to produce oxytocin (calming,

    promotes affiliation)

    Caution

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    Optimism, health and accuracy

    Optimism, health and accuracy

    Optimism

    Unrealistic optimism

    The above average effect (Weinstein, 1980)

    Health and accuracy

    Trade offs

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    Positive vs. negative

    Key variable: Detection vs. prevention

    Detection (e.g. for cancer): negativeframing works better

    Prevention (e.g. putting on suncreen:

    positive framing

    Message framingMessage framing

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    Applied focus:Applied focus:how can we motivate people to engage in healthy behavior?

    e.g., BSE greatly increases early detection

    of cancer, yet relatively few women do so

    Message framing

    Let X = healthy behavior

    Positive framing (gain):

    If you do X, good outcome

    Negative framing (loss):

    If you dont do X, bad outcome

    Detection behavior

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    (Myerowitz & Chaiken, 1987)(Myerowitz & Chaiken, 1987)

    Positive (gain) framing By doing BSE now, you can learn what your body normallyfeels like so that you will be better prepared to noticed any

    small, abnormal changes that might occur as you get older.

    Research shows that women who do BSE have an

    increased chance of finding a tumorin the early, more

    treatable stage of the disease.

    Negative (loss) framing By not doing BSE now, you will not learn what your body

    normally feels like so that you will be ill prepared to noticed

    any small, abnormal changes that might occur as you getolder. Research shows that women who do not do BSE have

    an decreased chance of finding a tumorin the early, more

    treatable stage of the disease.

    Detection behavior

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    designdesign Framing manipulation:

    Gain

    Loss Control (no message)

    Immediate follow-up

    4 MONTHS later: follow upquestionnaire on behavior

    Detection behavior

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    CONTROL

    Intention to perform BSE

    Actual BSE behavior GAIN (PF)

    Intention to perform BSE

    Actual BSE behavior

    LOSS (NF) Intention to perform BSE

    Actual BSE behavior

    Immediate

    5.95

    6.83

    5.18

    4 months later

    3.95

    5.48

    3.47

    .74

    1.42

    .75

    Detection behavior

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    Replications and extensions for

    Replications and extensions fordetection behaviorsdetection behaviors

    Negative framing superior to positive

    framing: Encouraging self-exams for skin cancer (Block

    & Keller, 1995)

    HIV testing (Kalichman & Coley)

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    preventionprevention behaviorsbehaviors Prevention focuses on averting the onset of

    a health problem

    Provide people with the opportunity to maintain

    their present healthy status and to reduce risk of

    future illness

    Here, positively-framed messages are moreeffective

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    ExamplesExamples Encouraging use of sun screen (Rothman et

    al. 1993)

    Positive frame: using sunscreen, you greatly

    reduce the chance of getting cancer later on in

    life

    Negative frame: by not using sunscreen, yougreatly increase the chance of getting cancer

    later on in life

    prevention behavior

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    Other examples

    Other examples

    Exercise (Robberson and Rogers, 1988)

    Use of infant car seats (Christopherson &

    Gyulay, 1981)

    Using condoms (Linville et al. 1993)

    prevention behavior

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    Probability assessment, risk, andProbability assessment, risk, and

    healthhealth Again, judgments are biased by what comes

    to mind first

    Flying vs. driving

    Lotteries

    Wildly inflated perceived risk of vivid

    accidents (e.g. getting struck by lightning) AIDS

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    Risk that woman will

    contract AIDS with

    one heterosexual

    contact with HIV

    positive male, no

    condom

    Statistics (as of 1988)Participants

    estimates

    .2% (1/500)50%

    w/condom .02% (1/5000)5%

    BUT: Why important to wear a condom:Calculation of objective risk is an inexact science (and these data are somewhat

    dated)

    Helps prevent: unwanted pregnancy, spread of other STDs (e.g. herpes; 20-30%U.S. population, no cure at current time)

    8% ofAIDS cases in the United States have been attributed to heterosexualcontact.

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    Illusions and well being:Illusions and well being:A second look at mental health and realityA second look at mental health and reality

    Main sources:

    Taylor and Brown, 1988

    Rebuttal by Colvin and Block (1994)

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    Overview

    Overview

    Definition of mental healththe standard

    view

    Illusions and biases among healthy

    normal individuals

    Taylor and Brown thesis; evidence

    Rebuttal by Colvin and Block

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    Previous assumptions aboutPrevious assumptions about

    reality and mental healthreality and mental health Psychological health Close contact with reality

    Reasonably accurate

    The perception of reality is called mentally healthywhen what the individual sees corresponds to what is

    actually there (Jahoda, 1958)

    Seems reasonable, but

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    Biases in social perceptionBiases in social perception Most of the time, people do notsee the

    world as it really is.

    These often take the form of self-serving,flattering portraits of the self

    two main classes of findings

    U

    nrealistically positive views of the self positivity distortions

    Exaggerated perceptions of personal control

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    I. positivity distortionsI. positivity distortions

    For most people, positivepersonality information isefficiently processed

    RTs

    Memory

    success vs. failure

    Attribution

    Recall

    Estimated commonality ofstrengths and weaknesses

    Weaknesses/faultsseen asrelatively common

    Strengthsseen as rare anddistinctive

    Above-average effect inratings, predictions The future looks bright, especially

    for me! (Weinstein, 1980)

    Comparisons of self-ratings vs.observer ratings

    Lewinsohn, Mischel, Chaplin,and Barton (1980) College students interact with

    others in get-acquainted setting

    Researchers compared ratings ofself, vs. ratings by observers

    Relative to observers, people sawthemselves in flattering terms

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    WhoWho doesntdoesnt show these positiveshow these positive

    distortions?distortions?

    Moderately depressed individuals, peoplewith low self esteem

    Such people show More accurate recall of positive vs. negative

    information

    More even handed in attributions of self-

    responsibility

    More congruence between self evaluations andappraisals by others

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    II. Illusions of controlII. Illusions of control

    Most people infer greater control than theyreally have

    When outcome is objectively random,

    people still persist in believing that theyhave personal control

    And, once again, this effect disappearsamong those who are mildly-to-severelydepressed individuals

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    Summary and major implicationsSummary and major implications

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    Rebuttal:Rebuttal:

    Colvin and Block (1994)Colvin and Block (1994)

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    Critique #1Critique #1

    Taylor and Brown define healthy vs.

    unhealthy (mentally ill) in a very

    circumscribed way

    Healthycollege students with moderate to

    strong self esteem

    Unhealthy -Mildly depressed college students

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    Depressed individuals, especially those with

    moderate to severe levels, may be distorting

    in the opposite (negative) direction Thus, it may be a simplification to say that

    healthy people distort, but unhealthy people

    dont distort

    Critique #2

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    extremely negative extremely positive

    SELF CONCEPT

    Theoretical neutral

    (unbiased) point

    Positivebiases

    Negativebiases

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    Critique #3: Questions aboutCritique #3: Questions about

    operationalization ofoperationalization of accuracyaccuracy

    Recall that Taylor and Brown claimed that non-

    depressed individuals show positivity biases,

    whereas show even handedness in self-relatedprocessing

    But even handedness in self processing (e.g.

    using just as many negative as positive traits to

    describe the self) is not a very good indicator of

    accuracy

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    Critique #4: Major problems withCritique #4: Major problems with

    Lewinsohn et al. (1980) studyLewinsohn et al. (1980) study

    In this paradigm, observers tend to be

    relatively harsh (negative) when judging

    others.

    Leads to an artifactual appearance of

    accuracy for people if they happen to be

    negative in their own appraisals

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    critique #5: excessive positivity/highcritique #5: excessive positivity/high

    optimism may not always be healthyoptimism may not always be healthy

    Narcissism

    Disappointment McGraw, Mellers, & Ritov (2004)

    Very high self esteem can be associated

    with excessive aggressiveness, especially

    with males

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    SummarySummary Taylor and Brown (1988)

    Attempts to propose new viewof mental health and mentalillness

    Positive illusions/biases notnecessarily maladaptive

    Colvin and Block (1994)

    At least Five majorcritiques

    Narrow Definition ofhealthy vs. unhealthy

    Problems with distortionhypothesis

    Definition of accuracysuspect

    Problems with Lewinsohnet al. (1980) paradigm

    Downside of excessivelyhigh self esteem