Social Networking & Your Career
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Transcript of Social Networking & Your Career
Kate CarruthersFITT CeBIT Lunch Sydney
May 2009
Social Networking for Work & Life
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 2
Source: http://www.gao.gov/about/history/articles/images/clerks_1952.jpg
Life used to be different
We lived in a different world
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 3
Careers used to be different
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 4
Source: http://www.gao.gov/about/history/articles/images/clerks_1952.jpg
Careers have changedThen Now
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 5
Hidden Job MarketHow do you access
the ‘hidden’ job market?
• Referrals• Networking• Cold calling• Tips on MyCareer &
Seek
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 6
> 50% “of jobs are never
advertised”Source: Seek Australia
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 7
Now we live in a connected world
Source: http://www.outtospace.com/road-trip-to-yass/
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 8
How many loose connections will you
have collected between youth and
old age?
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 9
Source: www.com.washington.edu/nj/article.m?id=63
We've done this forever!
Source: private archives of Kate Carruthers
Just a new way to stay in touch…
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 10
But wait! There’s more to think about …
1. How connected do you want to be?
2. Do you want to segment personal from business?
3. What is your plan?
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 11
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 12
Authenticity
Privacy
Control Safety
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 13
Source: http://icanhascheezburger.com/
Where are the boundaries? Does everyone agree?
“social networks enable us to maintain loose ties with large numbers of people”
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 14
Source: http://upload.wikimedia.org/wikipedia/commons/7/7a/Moshpit.jpg
“even casual conversations on social networks are never off the record”
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 15
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 16
Source: If you need help, just ask: Underestimating compliance with direct requests for help. Flynn, Francis J.; Lake, Vanessa K. B. Journal of Personality and Social Psychology. Vol 95(1), Jul 2008, 128-143.
“people underestimated how likely others were to help them by as much as 100%”
Source: http://www.ruralfire.qld.gov.au/images/Volunteers.jpg
Rules of Engagement
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 17
• It’s just like real life• Courtesy counts• Most people want to feel
special• Give help – karma counts• Everything you say is on
the record• Think carefully!
Source: http://barbiesdreamhouse.files.wordpress.com/2009/04/flirting-footsie.jpg
More infohttp://slideshare.net/carruthkhttp://katecarruthers.com @kcarruthers
SOCIAL NETWORKING & JOB SITEShttp://en.wikipedia.org/wiki/List_of_social_networking_websiteshttp://content.mycareer.com.au/advice-research/resume/tap-
the-hidden-job-market.aspxhttp://www.seek.com.au/career-resources/get-your-dream-
job/hidden-jobs.ascx
May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 18