Who Is Brendon Elliott?

A PGA Professionals Guide to Using Internet & Social

Networking for Business

Are you happy with the traffic at your facility or the number of lessons you give?

Has your marketing budget decreased over the past few years?

Do you even have a marketing budget?

Do you use Twitter, FaceBook or any other Social Networking platform to promote your

facility?

Do you or your facility have a website or use e-mail marking?

FIRST THINGS FIRST...

IDENTIFY WHO & WHAT YOU ARE PROMOTING?

YOUR FACILITY?

YOU, THE GOLF PROFESSIONAL?

OR BOTH?

Where do you start? What is out there?

SO WHAT IS SOCIAL NETWORKING?

CAN IT REALLY HELP ME AND MY BUSINESS?

WHATS THE BIG DEAL?

WHATS THE BIG DEAL?3 OUT OF 4

AMERICAINS USE SOCIAL NETWORKS

SOCIAL NETWORKING

SITES ARE THE 4TH MOST POPULAR

ONLINE ACTIVITY….AHEAD

OF CHECKING PERSONAL E-MAIL!

2/3 OF GLOBAL INTERNET POPULATION VISIT SOCIAL NETWORK

SITES

FACEBOOK- 300 + MILLION

PROFILES

TWITTER- 50 + MILLION

PROFILES

LINKEDIN- 47 + MILLION

PROFILES

SOCIAL NETWORKING IS LIKE WORD OF MOUTH

ON STERIODS!!

WHAT IS FACEBOOK?

 Founded:February 4, 2004

 Website:

http://www.facebook.com/

Company Overview:

Facebook's mission is to give people the power to share and make the world more open and connected.

Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and

learn more about the people they meet.

HOW I USE FACEBOOK FOR BUSINESS

AND HOW YOU CAN TOO...

MY PROFILE

HIGHLIGHTS

*1,064 FRIENDS

*75% OF THOSE ARE GOLF BUSINESS CONTACTS

*RAISE MONEY FOR CHARITIES SUCH AS ALS RESEARCH

*PROMOTE MY BLOGS & WEBSITES

*SELL GOLF PRODUTS THROUGH A STORE APPLICATION

*PROMOTION OF ALL MY PROJ ECTS TO ALL FRIENDS!!

MY GROUPS

Brendon Elliott Golf LLC

Size: 460 members

Type: Sports & Recreation - Outdoor Sports

Brendon Elliott Golf "Little Linksters" J unior Golf

Size: 236 members

Type: Sports & Recreation - Recreational Sports

GOLF "TWITTERS"

Size: 255 members

Type: Business - General

MY GROUPS

Driving 4 Life

Size: 130 members

Type: Organizations - Non-Profit Organizations

THE GAVIN FITZGERALD KIDS FORE KIDS GOLF TOURNAMENT

Size: 59 members

Type: Organizations - Non-Profit Organizations

Fans of EyeLine Golf

Size: 44 members

Type: Sports & Recreation - Outdoor Sports

MY PAGES

Winter Park Country Club 135 Fans

EVENTS

Tomorrow, September 8

Winter Park Country Club Golf Lecture Series- Scott Hoch

Presented By Arnold Palmer Hospital For Children

Hosted by: Winter Park Country Club

Type: Education - Lecture

Where: Winter Park Country Club

When: Tomorrow from 6:30 pm to 7:30 pm

Your RSVP:

Attending (edit)

(SEE ENTIRE LIST OF EVENTS IN HANDOUT)

WHAT IS TWITTER?

 Founded:2007

 Website:

http://www.twitter.com

Company Overview:

Twitter is a service for friends, family, and co-workers to communicate and stay connected through the exchange of quick,

frequent answers to one simple question: What are you doing?

HOW I USE TWITTER FOR BUSINESS

AND HOW YOU CAN TOO...

MY PROFILES

belliottgolf

Name brendonelliott Location Deltona, FL

Web http://www.brendonelliottgolf.com Bio I am a Golf Professional in Central Florida. www.BrendonElliottGolf.com

1,997 Following 935 Followers

HIGHLIGHTS

*935 Followers

*80% OF THOSE ARE GOLF BUSINESS CONTACTS

*PROMOTE MY BLOGS, WEBSITES & ALL MY PROJ ECTS TO ALL FOLLOWERS!!

MY PROFILES

LittleLinksters Name- Brendon Elliott Location- Deltona, FL

Web- http://www.brendonelliottgolf.com Bio- Great J unior Golf Program in Central FL. For Kids 3-12 years old.

246 Following 55 Followers

HIGHLIGHTS

*55 Followers

*50% OF THOSE ARE GOLF BUSINESS CONTACTS

*50% OF THOSE ARE PARENTS OF STUDENTS

*PROMOTE LITTLE LINKSTERS BLOG, SCHEDULES & SPECIALS TO ALL FOLLOWERS!!

MY PROFILES

winterparkgolf Name- Winter Park C.C.

Location- Winter Park, FL Web- http://www.Winter...

Bio- The WPCC is the second oldest golf course in Central Florida. A true hidden gem!

1,129 Following 560 Followers

HIGHLIGHTS

*560 Followers

*60% OF THOSE ARE GOLF BUSINESS CONTACTS

*40% OF THOSE ARE CUSTOMERS

*PROMOTE COURSE INFO, SPECIALS & EVERYTHING GOING ON TO ALL FOLLOWERS!!

WHAT IS LINKEDIN?

 Founded:May 5, 2003  

Website:http://www.LinkedIn.com

Company Overview:

LinkedIn takes your professional network online, giving you access to people, jobs and opportunities like never before. Built upon

trusted connections and relationships, LinkedIn has established the world’s largest and most powerful professional network.

HOW I USE LINKEDIN FOR BUSINESS

AND HOW YOU CAN TOO...

MY PROFILE

HIGHLIGHTS

*421 CONNECTIONS

*75% OF THOSE ARE GOLF BUSINESS CONTACTS

*PROMOTE MY BUSSINESS BACKGROUND TO 1,000s

*PROMOTE MY WEBSITE & BLOGs TO 1,000s

*CONNECT WITH AND SHARE WITH 1,000s OF FELLOW INDUSTRY PROFESSIONALS

*J OIN & CREATE PROFESSIONAL GROUPS & CONNECT

*GET RECCOMENDATIONS FROM BUSSINESS CONNECTIONS

SO WHAT ELSE IS OUT THERE?

GOLF PRO’S

NETWORK

OTHER THINGS TO CONSIDER...

BLOGS...

FINAL THINGS TO REMEMBER...CONTINUE TO BUILD YOUR NETWORKS

KEEP CONTENT FRESH &

INTRESTING

LINK YOUR WEBSITE, BLOGS & PROFILES

WEBSITE, BLOG, PROFILES OR POSTS...

A PGA Professionals Guide to Using Internet & Social

Networking for Business

QUESTION’S ???