What we've learnt about social innovation over the last three years...
Social media: what we've learnt so far
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Social media what we've learnt so far Vormingplus, 1 June 2012
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12-Sep-2014 -
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My slides for today's E for u - Vormingplus medewerkersdag in Mechelen.
Transcript of Social media: what we've learnt so far
Social mediawhat we've learnt so far
Vormingplus, 1 June 2012
Social media: what are the media?
links photos videos
Social platforms as nerve systems
Social media platforms by monthly Belgian UV
Facebook Blog: blogspot, wordpress,
tumblr Video: (YouTube,) dailymotion Twitter Linkedin Oldskool: Netlog, Skyrock Photos: Flickr
Source: https://www.google.com/adplanner/
Online collaboration vs human nature
Social objects: something to talk about
Online identity vs real name policy
Online reputation:the new digital divide
Social media:what's so social about them?
People put links, photos and videos online so that other people can
●like●share●comment
Social proof
Sharing: the network effect
Commenting: power of peer recommendations
The empowered consumer
Information overload
The friend filter
Splinternet
They won't remember your URLs(and they won't scan your QR codes, either)
Facebook = the people web
Twitter: celebrities, media pros, and geeks
A few ideas...
Your site vs Facebook:home base vs outposts
Optimise your site
For:
●search●social●mobile
Facebook: it's not a mailing list
http://www.facebook.com/education
Facebook GroupsTeacher vs students
Your site vs Facebook:social plugins
Taking notes through storify?
Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practice
Benefits: flexibility, availability, scalability
How Storify works
Zeitgeist: search trends“elov”
http://www.google.com/insights/search/
YouTube tutorials
YouTube for Schools,Khan Academy
Final tips
1) be findable
2) be likeable
3) be shareable
Social mediawhat we've learnt so far
Vormingplus, 1 June 2012
Social media: what are the media?
links photos videos
Social platforms as nerve systems
Social media platforms by monthly Belgian UV
Facebook Blog: blogspot, wordpress,
tumblr Video: (YouTube,) dailymotion Twitter Linkedin Oldskool: Netlog, Skyrock Photos: Flickr
Source: https://www.google.com/adplanner/
Online collaboration vs human nature
Social objects: something to talk about
Online identity vs real name policy
Online reputation:the new digital divide
Social media:what's so social about them?
People put links, photos and videos online so that other people can
●like●share●comment
Social proof
Sharing: the network effect
Commenting: power of peer recommendations
The empowered consumer
Information overload
The friend filter
Splinternet
They won't remember your URLs(and they won't scan your QR codes, either)
Facebook = the people web
Twitter: celebrities, media pros, and geeks
A few ideas...
Your site vs Facebook:home base vs outposts
Optimise your site
For:
●search●social●mobile
Facebook: it's not a mailing list
http://www.facebook.com/education
Facebook GroupsTeacher vs students
Your site vs Facebook:social plugins
Taking notes through storify?
Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practice
Benefits: flexibility, availability, scalability
How Storify works
Zeitgeist: blog search
http://www.blogoloog.be/
Zeitgeist: search trends“elov”
http://www.google.com/insights/search/
YouTube tutorials
YouTube for Schools,Khan Academy
Final tips
1) be findable2) be likeable
3) be shareable
