Social Media Update for OLLI
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Transcript of Social Media Update for OLLI
I’m a Wildlife and Technology Geek
Changes in Communication
47% in the U.S. use a smartphone…
Quick Poll of the Audience
1) Facebook2) Twitter3) LinkedIn4) YouTube5) Blog6) Smartphone
Typical Behaviors on Social Media
Social Media Participation Chart by Oversocialized
Beyond the BuzzwordsIt’s a new way to do old business.
Proof in the NumbersFacebook: 1 billion
Twitter: 500+ million
LinkedIn: 175 million
Google Plus: 100 million
Instagram: 100 million
Foursquare: 25 million
Pinterest: 20 million
Social Media Platforms
Page, Group, Profile
An average user is connected to 80 community pages, groups and events
Facebook Page
Facebook Group
Profile
Understanding Facebook Terminology
• Status – Update your friends with links, photos, or info• Admin – Person who runs a page or group.• Wall – Public messaging on your profile• News Feed – Where you can view friend/page updates• Insights – Facebook page analytics• Timeline – Feature the allows you to add important life
experiences • Tagging – Type the "@" symbol. Select the friend, page,
event, group or app you want to tag from the drop-down menu.
Twitter Profile
Real time Search Results
Allows me to catch this…
YouTube
YouTube
• Over 800 million unique users visit YouTube each month
• Over 4 billion hours of video are watched each month on YouTube
• 72 hours of video are uploaded to YouTube every minute
LinkedIn –Professional Network
Inmaps.linkedinlabs.com
Understand Your Network
What does social media mean for businesses?
National Wildlife Federation
Forest Justice Campaign
Certified Wildlife Habitat Page
Knowing Your audiences
Creating Content Worth Sharing
Organizing Connections and Outreach
Organize Friends, Followers and Fans
Learning from the Community
@klsnature
Identify and Engage Leaders
Strengthening Programs
Strengthening Programs
Using Visual Aids
How do YOU use it?
• Keep up with family• Catch up with old friends• Read meaningful articles• Connect with other passionate people• Organize resources• Share projects
Keep on Top of Privacy
• Terms of Service
• Community guidelines
• Privacy Policy
Just Remember to Be Human
Bring Value to the Web…
• Maintaining relationships• Serve as a resource• Offer ways to take action• Share photography and art• Get critiqued• Gather data• Respond quickly to Issues• Identify leaders • Communicate and learn
