Social Media Training. How Large Is Your Network?

Social Media Training

How Large Is Your Network?

• 72% of all Internet users are now active on social media.• 93% of marketers use social media to gain new customers.• 47% of Americans say that Facebook is their #1 influencer of

purchases.• 16 minutes of every hour are spent on social media in America and

14 minutes in Australia

Why Social Media?

• What do you want to be known for?• Values?• Vision?• Mission?

• What are you PASSIONATE about?

Branding

• Clean up your page!• Remove unwanted pictures that do not depict your brand.

• Profile picture should be You, Up CLOSE!• Be intentional about every single post.

• Will this hurt or help my business?• Consistency in style(font, filter, etc.)

• People should be able to look at your page and be intrigued.• Create curiosity

• Whats the feeling I want to convey when someone lands on my page?

• Learn the 10x4x1 Rule (Post 15 times a week)• 10 posts should be related to your brand. These are non

business• 4 posts should be recognition (before and after's, success

stories)• 1 post should be related to your business

• Peak times to post: 7am to 9am or 8pm to 10pm• Hastags:

• Monday: #MotivationalMondays• Tuesdays: #Transformational Tuesdays• Wednesdays: #WhyWednesdays• Thursday: #TBT (Throwback Thursdays)• Fridays: #FlashbackFridays, #Selfiefridays

5 Social Media Branding Tips

Correct Post

Incorrect Post

Do Not Share Posts(Repost it)

Social Media Training. How Large Is Your Network?

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