Social Media to the Rescue - 8 Uplifting Moments
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Transcript of Social Media to the Rescue - 8 Uplifting Moments
social media
8 Uplifting Moments
TO THE RESCUE:
This just in: social mediaplatforms are perfect breedinggrounds for some nasty, rude,
and downright mean folks.
@#$%!!
But what about the other side?
What about the good that’scome from the incredible reach
of social media?
like...NATURAL DISASTERRESPONSE
Tragic natural disasters willalways occur, the difference is,we now have a way to respond
immediately worldwide.
1,000,000Nearly one million people areaffected by natural disasters
each year.
In fact, social networks arereplacing 911 to contactemergency responders.
on...
2,300,0002.3 million Tweets were sent
within the first 48 hours of the#HaitiEarthquake in 2010
“Survivors took to social mediato alert aid agencies of
their need…”
FEMA Tweeted duringHurricane Sandy:
“Phone lines may be congestedduring/after #Sandy. Let loved ones
know you’re okay by sending a text orupdating your social networks”
1,188/MIN1,188 Tweets per minute were
sent during the Japan Tsunamiin 2011
on...
4,500,0004.5 million status updates contained
the words: Japan, Earthquake, orTsunami on March 11, 2011.
3,000,000Facebook responded by creating aDisaster Message Board, equipped
with a SAFE button, which reached3 million users by April 2011.
1,000,000FB mentions for “HurricaneSandy,” or “Frankenstorm”
increased by 1,000,000%
Social Media clearly played ahuge role in Japan, Haiti, and
the U.S. in recent years...
#NepalEarthquake#NepalQuake
In fact, you can help right now withemergency relief in Nepal.
The power of social media
TO HELP FINDMISSING PEOPLE
Social media networks are thenew "milk-cartons" in helping to
find missing people.
Loved ones and police now haveaccess to hundreds of thousands
of people with a singletweet,update, or photo stream.
98.5%According to the National Centre for
Missing or Exploited Children,social media has helped to resolve
and recover 98.5 % of AMBER alertssince 2005.
Tools like SecuraChild, anAMBER alert system powered by
social networks, dramaticallyincreases chances of recovery bysending blasts of information to
the social platforms.
So, social media isn't
ALL BAD,in fact, it has done some good in the world.
SPREAD ITAROUND!SPREAD ITAROUND!
social marketing blog
Sources:
User Registration Made Simple
http://www.newsweek.com/facebook-launches-safety-check-feature-natural-disasters-277935
http://mashable.com/2013/05/21/social-media-disaster-response/
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