Social Media & Teens

WHAT PARENTS NEED TO KNOW ABOUT SOCIAL

MEDIA

by Kate Salyers

Owner, Your Social Status

yoursocialstatus.com

Get Social with Your Social

Status

Copyright 2012 Your Social Status. All Rights Reserved.

Centerville High School 2012

Your Social Status

@YourSoclStatusYour Social StatusSocial Tech Soup

+ Kate Salyers

[email protected]

Kate Salyers

About MeA

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Reputation Re

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“It takes many good deed to build a good reputation and only one bad one to lose it.”

-Benjamin Franklin


Social Media Stats So

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•Sharing videos- • 30% of online students say they download and

view videos uploaded by other users at least once a week. • 9% say they upload videos of their own creation

at least weekly. • 22% say they have uploaded videos they created

at some point. •Sharing photos- • 24% of online students say they post photos or

artwork created by others at least once a week.• 22% say they post photos or artwork of their own

creation at least that often.


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•Blogging. • 17% of online students say they add to blogs

they’ve created at least weekly; • 30% of students have their own blogs

•Creating content. • 33% said they were involved in online art and

story-sharing, either creating it or looking at others’ work.

Teens & Social Media

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Social networking sites are now a big part of a teen’s day:

• 51% check the sites more than once a day

• 22% check more than 10 times a day



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Parents have a lot to learn about their children’s social networking behaviors:

• Just 4% say their children check social networking sites more than 10 times a day (22% of teens do)

• 23% of parents say their children check more than once a day (51% do)

• 12% of teens with Facebook or MySpace pages admit their parents don’t even know about the account

• Just 16% of parents think their child has shared information they would not normally share with the public (28% have)



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There’s a Good Side to Social Networking

•The Internet is also helping teens support charities, volunteer, be creative, and even study.

•Parents and children agree that the Internet is helping their academic performance in school:

•75% of parents say the Internet helps their child’s academic performance

•67% of teens say the Internet helps their academic

Social Media Is Unavoidable

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Daily NewsOn TVConversationOn-line & Off-line

Who’s Talking?Social Media’s Influence


Your Digital Reputation

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What is a digital reputation?Who does a digital reputation apply to?Why should I care?Who else cares?What should I look for?How do I manage it?How do I prevent it?How do I maintain it?


What Is A Digital Reputation

Wh

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?What Is A Digital Reputation?How I See Me How Others See MeHow I Want Others to See Me


Who Does It Apply To?W

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?Who Does A Digital Reputation Apply To?Everyone On-line & Off-line

IndividualsCompanies


Why Should I Care?W

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Why Should I Care?Reflects Who You AreCurrent PositionFuture PositionFamily & FriendsFacebook, Twitter, Google+, Pinterest, LinkedIn & YouTube

What Weight Do They Each Hold with Google, Bing and Yahoo


Who Cares? Wh

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Who Cares?YouPotential EmployersCurrent EmployersFamily & FriendsSchools

College Admissions


Who Cares? Wh

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Each year, Jobvite publishes the industry barometer on how employers use social networks to recruit.

•89% will recruit in social networks this year •55% will spend more on social recruiting •64% use 2 or more networks for recruiting •78% expect increased competition for hires


What Should I Look For?W

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Fo

r?What Should I Look For?PhotosVideosPostsGroupsBrand LikesEventsPrivate InformationReligious/Political AffiliationSites You Are Not Active OnAny Negative Associations


How Do I Manage It? Ho

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It?How Do I Manage It?Damage Control

ResearchCorrectRespond

Keeping Profile PrivateBecome Friends with Boss and/or Co-workers


How Do I Prevent It? Ho

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PreventionGoogle/Yahoo! AlertsMonitor Blogs (Technorati)RSS To Track Brands

When It StartsNow

Facebook TimelineTwitterPinterest


How Do I Maintain It? Ho

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How Do I Maintain It?Conduct Monthly Profile Audits

Google search name + review

ParticipateInfluenceEngageBuild A Network


How Do I Get Involved?H

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Talk often about life in the digital world and what it means to be a safe & smart user: remind kids that online posts can last forever, and that potentially anyone can see them. If they wouldn’t put something up in the hallway in school, they shouldn’t post it on their pages.

• Get yourself an account: see for yourself how your kids’ online world works – it’ll be easier for you to understand what they’re talking about.

• Make sure your kids set privacy settings: they aren’t foolproof, but they’re important

• Set rules for what they can and can’t say, post, and play online: the bottom line – posts with drugs, drinking, sexual posing or activity will come back to haunt them. If they wouldn’t say it to someone’s face, they shouldn’t post it.


WHAT PARENTS NEED TO KNOW ABOUT SOCIAL

MEDIA

by Kate Salyers

Owner, Your Social Status

yoursocialstatus.com

Get Social with Your Social

Status


Centerville High School 2012

Your Social Status

@YourSoclStatusYour Social StatusSocial Tech Soup

+ Kate Salyers

[email protected]

Kate Salyers

Social Media & Teens

Economy & Finance

Transcript of Social Media & Teens