Social Media Stats 2014
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#SocialStats
©2014. Social Strand Media. All Rights Reserved.
#SocialStats
#SocialStats Sources: Instagram.com/press December 2013
#SocialStats
95% Users
log in daily
1.19B Users
Globally
238M Users in
the U.S. and
Canada
73% Users
access
Facebook via
Mobile
Sources: http://newsroom.fb.com/Key-Facts September – December 2013
#SocialStats
76% access Twitter via
Mobile
4.1B Business Decision Makers
420K C-Level
executives on Twitter
77% of users are
outside the U.S.
Source: Twitter, Twitter.com, MediaBistro October - December 2013
230+ Million Users
500M Tweets
daily
83% of Fortune 500
are on Twitter
#SocialStats
Sources: ShareThis, MarketingLand, PewResearch, Piqora
#SocialStats
1 Billion unique visitors
monthly
6B hours of video
watched each month
75% of in-stream ads are skippable
40% of YouTube
global watch time is via
mobile
80% of YouTube
traffic is from outside the
U.S.
100 hours of video are uploaded
every minute
Reaches more US adults ages 18-34 than any cable network
#MobileStats
FORRESTER: 47% OF CONSUMERS IGNORE IN-APP MOBILE ADS, AND 43% THINK THEY DISRUPT UX SEPTEMBER 30, 2013
Image credit: adinch.com
87% of Twitter’s 2013 revenue came from advertising – SEC.gov
49% of Facebook’s 2013 ad revenue came from mobile - TechCrunch
#SocialStats
Source: Pew Research Center, December 2013
Social Media Cross Platform Usage
#SocialStats