Social Media Quiz For Dealerships:

FACEBOOKFACEBOOK

FREE DIGITAL ANALYSIS!

Click Here for a Free Analysis

Get A FREE Analysis Of Your Dealership’s Digital Presence

Compare The Quality And Quantity Of Your

Digital Traffic To Your Direct Competitors And

To Other Dealerships Around The Country

2 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

Facebook Quiz For Dealerships

A Quick Quiz To Show You How Your Dealership’s Facebook Presence

Stacks Up To The Competition

Did you know that the average person has 5 social media

accounts and spends just shy of two hours on these networks

each day? Add that to the more than 14 hours consumers

typically spend doing research online before buying a vehicle,

and it’s clear to see why it’s more important than ever for

dealerships to have an active social media presence. But being

effective in Facebook means more than just having an account.

Find out how your dealership’s presence ranks with our quick quiz.

3 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

4 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

Do you have a Facebook Business Page? Yes (+5 Points)

No (0 Points)

What is your Facebook Business Page URL? URL: ________________________________ (+2 Points)

No URL (0 Points)

How many Likes does your Facebook Business Page have? <500 (0 Points)

501-1,000 (+2 Points)

1,001-5,000 (+3 Points)

5,000-10,000 (+4 Points)

>10,000 (+5 Points)

5 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

When was your most recent post? Within The Last 24 Hours (+5 Points)

Between 1 And 7 Days Ago (+4 Points)

Between 7 And 14 Days Ago (+3 Points)

Between 14 And 28 Days Ago (+2 Points)

More Than 28 Days Ago (0 Points)

Pick your best post in the last 30 days. What was response like?

_______ Reactions

_______ Shares

_______ Comments

_______ Total Engagements

1-10 Engagements (+1 Points)

11-99 Engagements (+3 Points)

>100 Engagements (+5 Points)

6 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

How many Reviews do you have on Facebook? 0-100 (0 Points)

101-200 (+1 Points)

201-300 (+2 Points)

301-400 (+3 Points)

401-500 (+4 Points)

500+ (+5 Points)

How many Stars do you have on Facebook? 0-1.9 (0 Points)

2-2.9 (+2 Points)

3-3.9 (+3 Points)

4-5 (+5 Points)

TOTAL: ___________/32

ResultsWhere Do You Rank?

0-18: Facebook NewbieCongrats! The hardest part is getting started, but now it’s time

to kick your Facebook presence up a notch. There’s so much

more opportunity to be had in the world of social. Reputation

management is almost exclusively moving online as

consumers spend more than 14 hours doing research before

they contact a dealership. Speak with one of our experts

today to see how to take your efforts to the next level.

19-25: Facebook Rising Star You’re quick on the uptake and already understand the

importance of cultivating an active Facebook presence. To

find out the next step to get more opportunities for your

dealership from the social media giant, schedule a free

analysis with one of our experts.

7 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

26-32: Facebook ProGreat job! You’re already maximizing your organic social

media presence, but if you want to get the most juice from

the fruit, now it’s time to learn how to make the Facebook

following you’ve cultivated work for you. Get started with a

free analysis with one of our experts to find out how you can

start using the work you’ve already done to get more leads

and sell more cars today.

Click Here for a Free Analysis

8 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

FREE DIGITAL ANALYSIS!

Click Here for a Free Analysis

Get A FREE Analysis Of Your Dealership’s Digital Presence

Compare The Quality And Quantity Of Your

Digital Traffic To Your Direct Competitors And

To Other Dealerships Around The Country

2 | Traffic Institute | Social Media Quiz For Dealerships: Facebook

Jimmy Vee & Travis Miller are experts on attracting customers, authors of Gravitational Marketing: The Science of Attracting Customers and founders of The Traffic Institute.

If you’re interested in more information

on how to multiply the amount of leads

and traffic your store is seeing, give us a

call right now at (407) 505-6494. Let us

show you how you can start selling more

now, just call (407) 505-6494.

Travis MillerThe Big Idea Guy

Jimmy Vee The Five Foot High Marketing Guy

MORE INFO

10 | Traffic Institute | Social Media Quiz For Dealerships: Facebook