Social Media Part 2 with QQ Solutions
-
Upload
jason-hoeppner -
Category
Documents
-
view
693 -
download
2
description
Transcript of Social Media Part 2 with QQ Solutions
Jason Hoeppner, CICB. H. Burke & Co., Inc.
Agenda
• Quick Overview of Aggregators
• Setting up LinkedIn
• Digging into LinkedIn
• Making LinkedIn Work for You
Agenda
• Quick Overview of Aggregators
• Setting up LinkedIn
• Digging into LinkedIn
• Making LinkedIn Work for You
Aggregators
• What are they?– Aggregators allow you to combine several Social
Media accounts into one, easy-to-use interface.– You can set up your different accounts, keyword
searches, and lists in the various columns.
• What are some examples?– Tweetdeck - http://tweetdeck.com/– Hootsuite - http://hootsuite.com/
Agenda
• Quick Overview of Aggregators
• Setting up LinkedIn
• Digging into LinkedIn
• Making LinkedIn Work for You
First What Is LinkedIn?
LinkedIn is a business-oriented platform through which you can connect with people you have met – in person or even online – to find out more about them and their work, build relationships, exchange ideas, and learn.
http://learn.linkedin.com/what-is-linkedin/
Creating a LinkedIn Account http://www.linkedin.com
Setting Up Your LinkedIn Profile
Setting Up Your LinkedIn Profile
• Find your initial contacts…
Setting Up Your LinkedIn Profile
This is your electronicrésumé & business card!
Setting Up Your LinkedIn Profile
• Profile – Summary– Experience
• Recommendations
Note: The remaining outline pertains to the actual screens we were viewing in LinkedIn. I recommend viewing the recording to review the content.
Agenda
• Quick Overview of Aggregators
• Setting up LinkedIn
• Digging into LinkedIn
• Making LinkedIn Work for You
Digging Into LinkedIn• Connections– How is it different from FB, Twitter?– How is it similar?
• Groups– Professional Associations– Niche Markets
• Companies
• Q&A
Agenda
• Quick Overview of Aggregators
• Setting up LinkedIn
• Digging into LinkedIn
• Making LinkedIn Work for You
Making It Work
• Requesting Introductions
• LinkedIn Ads
• Adding Applications
Social Media Survey
We want to know how you’re using Social Media and online marketing.
All respondents will receive the analyzed results.
http://www.surveygizmo.com/s3/656279/Social-Media-and-Insurance-Agencies-What-is-the-Real-Deal
Resources / Useful Links• Twitter– https://support.twitter.com/groups/31-twitter-basics– Tweetdeck - http://tweetdeck.com/beta/– Hootsuite - http://hootsuite.com// – Search.twitter.com - http://search.twitter.com/– We Follow - http://wefollow.com/
• Other helpful articles & tools:– Mashable.com - http://mashable.com/– Social Media Examiner -
http://www.socialmediaexaminer.com/ – Friend Feed - http://friendfeed.com/
• Link Up & Follow Me!– http://twitter.com/JasonHoeppner– http://www.linkedin.com/in/JasonHoeppner– http://www.facebook.com/JasonHoeppner
• The Old Fashioned Way!– [email protected]– (860) 399-8288