Social media parenting guide
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Transcript of Social media parenting guide
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M a r i k a S i n i a a l t o | G r a p e v i n e M e d i a
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You wouldn’t go to the park without planningand preparing, would you?
Why would you take your business to social media without a proper plan?
C H E C K L I S T : goals & target group promise & added value content plan & schedule planner & hours
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If you want results you have to make cleaningsound interesting and worthwhile.
That’s how it’s done also in social media. Youdon’t get fans just by being there.
C H E C K L I S T : interesting content good service
vibrant community regular functions
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The best way to keep things running smoothlyis to stick to the routines.
Routines are needed also in social media presence. Regular updates and quick response.
C H E C K L I S T : attitude & interest interesting stories
content plan & schedule producer & hours
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Kids tend to need interesting content in theirlives in order to feel happy and committed.
You are the expert in your field. Serve youraudience with interesting content.
C H E C K L I S T : content plan & implementing
tone of voice current topics
tips & instructions
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Human being is a social animal. It stays focusedand motivated when being part of something.
To keep your fans and followers active ask, activate and create content together.
C H E C K L I S T : ask & listen
start interesting topics take part & activate reward activity
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PLAN• Themes for a year• Channels• Contents for next month• Launch and other actions• Resources
SET UP• Profiles• Visual elements• Technical implementation• Launching
PRODUCTION• Follow the plan• Lure and serve• Activate and react• Develop• Be there!
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C O N T A C T I N F O R M A T I O N
M a r i k a S i n i a a l t oManaging Director
[email protected] Media Oy
www.grapevine.fi
All pics: http://www.flickr.com/photos/george_eastman_house