Social Media Networking for the Job Searcher
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Managing Your Online Profile While Looking for Work
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Wappow offers a one day workshop on Social Media Networking for the Job Searcher with Jenn Mathews and Loribeth Dalton covering: How to streamline Facebook for your professional online presence. How to maximize social media channels for reputation management. What recruiters and hiring managers are looking for and where. Tips on writing a powerful resume. How to conduct yourself during the phone screening and interview process.
Transcript of Social Media Networking for the Job Searcher
Managing Your Online Profile
While Looking for Work
Should I set up a new profile or use the one I have?
DO NOT set up a new profile – (Only exception is when you are a marketer looking for a position in which you will use your profile to market for the new company.)
Filter Friends with Lists
Edit your profile
Manage who sees what
Finding friends
Setting up ListsSelect “friends” from left navigation
1.Then “Edit Friends”
2.And “Create List” 1
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Create the ListSelect the “Friends” that go into the “Job Searching” List
If Preferred setup a “Close Friends” list
Professional Information
About Me – professional yet slightly personal
Profile Picture – add a professional looking one (clear out unprofessional ones)
Featured Friends - (optional) add people in “Job Search” list
Education and Work – keep it simple, use Linkedin for a more detailed information
Contact Information –
Add email, phone, and address (optional) that you would like employers to contact you with.
Linkedin public profile should be your first website
Managing Who Sees What
1.Edit Your Profile
2.Click “Privacy Settings”
3.Select “Custom Settings”
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Customize Who Sees What
From here you can decide who sees your status updates (by default), who sees your family, your employment, and so on.
Job Search people should see employment, some contact info, “About Me”, and occasional posts (you manually select where appropriate), and filter them out of everything else.
Making Friends
Grab names of potential bosses, coworkers, and even bosses bosses. Wherever you can grab a first and last name, you can find them on Facebook and court them.
On Facebook
Event Invites
Company Pages
Outside Facebook
News Articles
Blogs
Twitter Handles
Job Posts
Courting
When friending people, be sure to add a personal message. 9 times out of 10 they will read it and respond accordingly.
From a job posting mention the posting, that you are interested, and put in your email.
Message them only if they are active and approachable.
In your message:
Mention your interest in working with the company .
Ask for assistance, who to talk to, etc.
Never give them a work history or cover letter. Treat them as a friend – not a hiring manager.
Your Profile – Sections and Applications
Grabbing References
Utilizing Linkedin’s Extras
Linkedin Profile Features
Sections and Applications
Sections
Certifications
Patents
Publications
Skills
Applications
Creative Portfolio Display
Events
Real Estate Pro
Tweets (only if you plan to use Twitter in your job search)
References
Connect with past coworkers
Request References
1 per position
For every 3, return the favor
References from non-coworkers
Things to do on Linkedin
Join Groups
Answers - Ask and Answer Questions
Jobs – Find Jobs
Companies – Research the companies hiring and the people involved. Friend them on Facebook and/or Linkedin
Should I setup a new Twitter?
NO – when hiring managers do a search for your name, you don’t want them finding multiple accounts
Twitter Design
What to Tweet
How to Manage Your Profile
Managing Your Online Presence
Flickr
About.me
Blog
Blogger.com
Wordpress
Google Profile
Daily Booth
Foursquare
Be consistent with your name/username
Keep bio/about, pics, contact info, etc consistent
Flickr
About Me
Blog
Google Profile
DailyBooth
Foursquare
