Social Media Managers Top 5 Pain Points

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Drumming Up Your Social Media Series Social Media Managers' Top 5 Pain Points http://drumup.io/

Transcript of Social Media Managers Top 5 Pain Points

Page 1: Social Media Managers Top 5 Pain Points

Drumming Up Your Social Media Series

Social Media Managers'

Top 5 Pain Points

http://drumup.io/

Page 2: Social Media Managers Top 5 Pain Points

1. Creating Content for Different Platforms is Time-Consuming

Popular Social Media Platforms:

Social media managers have to brainstorm ideas, create, and curate content for each platform

97%

81% 60%

51%50% Facebook

Twitter

YouTube

Google+

Blogging

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2. Curating Engaging Content All the Time is Not Easy

52% of consumers stop following a business' page when they find it repetitive

Finding new and fresh content to share is not only time-consuming but also difficult

Image By Martouf

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3. Distributing and Scheduling Posts throughout the Day is Important, which Means Covering a Large Part of the Day – Not Humanly Possible!

Social media engagement rates are 18% higher on Thursdays and Fridays

Social media engagement rates dip 3.5% below average on Mondays

The time/day associated with social media engagement rates vary based on the industry

Social media audience is active over the weekend too

Image Source: http://freeforcommercialuse.org/

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4. Multiple Account Management can be Tedious

Social media managers have to juggle between multiple accounts and platforms

Quality/ frequency/effectiveness of social media efforts may take a beating in the processImage By Paola peralta

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5. Keeping Social Media Active While Out On a Holiday Becomes a Nuisance

Businesses cannot pause their social media efforts during a holiday break

6.85% of customers expect businesses to be active on social media during off days.

59% of social media users think that companies who use or are active on social media seem more approachable

Photo By Ryan McGuire via: freeforcommercialuse.org

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DrumUp Can Help!

1) Discovers and queues great content for Facebook and Twitter

2) Schedules your posts at the 'right times'

3) Cuts down social media content management by upto 90%

4) Keeps your social media active on vacation

Image By: Sam Ballard

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Is your business ready to DrumUp?

Try the app for FREE on http://drumup.io/ or download the Android App on Google Play!