Social Media in Ministry
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SOCIAL MEDIA IN MINISTRY@nathancreitz
1. ESTABLISH HOME BASE
Your website is the new front door for your church.
17,000,000+Number of American non-churchgoing adults who visited the website of a local church or place of worship in the
past 12 months.
BEN
$100 + $5/mo
GETTING STARTED
1. Register domain ($12/yr) and hosting plan ($4/mo)
2. Setup Wordpress (Free)
3. Purchase theme ($100)
4. Add pages and posts
5. Include social connectivity
6. Post regularly
7. Make it discoverable
8. Add e-mail optin form
MOST VISITED PAGES1. Ministries
2. Events
3. Staff
4. Blog/Sermons
5. News
6. Mission
7. About/Service Times
8. Contact/Location
9. What We Believe
10. New Here
11. Give/Donate
Your website should focus on guests
Your website should resource membersfocus on guests
2. ADD SOCIAL MEDIA
Social media helps you share your message and interact
with members.
325,000,000Mobile subscriptions in the US
165,000,000 +/-use their mobile devices to engage on social media sites
71%Percentage of people in the US who are on Facebook
90%of consumers trust peer recommendations
14%trust advertisements
46.1%Percentage of churches that reported social media was their
most effective means of outreach (Knocking on Doors - 24.7% / Newspaper - 14.3% / Radio - 9.1% / TV - 5.8%)
88%Social media-using teens who have witnessed other people being mean or cruel on social network sites.
CAROL
GETTING STARTED
1. Setup a personal profile at facebook.com
2. Find friends
3. Create a facebook page
4. Add cover photo, logo, bio, etc.
5. Invite friends to “Like” your page
6. Publish engaging content
7. Use images
8. Promote with targeted ad
GETTING STARTED
1. Setup an account at twitter.com
2. Fill out your profile
3. Download the app for your phone
4. Follow local influencers
5. Learn the terms (hashtag, retweet, reply, direct message, etc.)
6. Jab, jab, jab, right hook
7. Add value
OTHER SOCIAL MEDIA NETWORKS
nathancreitz.net/social-media-resources