SOCIAL MEDIA - Global Connect · Instagram Snapchat Tumblr Twitter . YOUTUBE Better than TV unique...

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    11-Jun-2020
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Transcript of SOCIAL MEDIA - Global Connect · Instagram Snapchat Tumblr Twitter . YOUTUBE Better than TV unique...

  • SOCIAL MEDIARaman Kaur

  • https://www.youtube.com/watch?v=zxpa4dNVd3chttps://www.youtube.com/watch?v=zxpa4dNVd3c

  • What is Social Media?• Virtual communities in which people create, share or exchange information

    Social Networks Blogging Content Creation Immersive Gaming

  • What is Social Media?• Virtual communities in which people create, share, or exchange information

  • Who uses Social Media?

  • Who uses Social Media?

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    Facebook Instagram Pinterest LinkedIn Twitter

    18-29 30-49 50-64 65+

  • Who uses Social Media?

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    18-29 30-49 50-64 65+

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    Facebook

    Twitter

    LinkedIn

    YouTube

    Google+

    Instagram

    Pinterest

    Snapchat

    Vine

    Companies use Social Media too!

    Percentage of Companies Who Use Social Media Platforms

  • Personal UsePolitical Use

  • Personal UsePersonal Use

  • Business Use

  • Organizational Use

  • Case Study: the Gulabi Gang• In India, a group of individuals known as the Gulabi Gang is standing up for women.

    https://www.youtube.com/watch?v=Av39YJTnMM8https://www.youtube.com/watch?v=Av39YJTnMM8https://www.youtube.com/watch?v=Av39YJTnMM8https://www.youtube.com/watch?v=Av39YJTnMM8https://www.youtube.com/watch?v=xAcN8RR3Ry4https://www.youtube.com/watch?v=xAcN8RR3Ry4https://www.youtube.com/watch?v=xAcN8RR3Ry4https://www.youtube.com/watch?v=xAcN8RR3Ry4

  • Discussion• How can social media be utilized more effectively with this case study?

    • What went right and what went wrong?• Is violence the answer?

    • Why did the women of the Gulabi Gang resort to such drastic measures?

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