Social Media Case Study: Colour Lab Season LookBook by Allen Solly
16
helping create brands for the future All content copyright
-
Upload
socialsamosacom -
Category
Design
-
view
1.378 -
download
0
description
The objective of the Allen Solly's campaign was to launch never-before-seen shades in a collection to celebrate colour
Transcript of Social Media Case Study: Colour Lab Season LookBook by Allen Solly
![Page 1: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/1.jpg)
helping createbrands for the future
All content copyright
![Page 2: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/2.jpg)
Allen Solly Colour Lab Season LookBook
![Page 3: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/3.jpg)
3
campaign summary
![Page 4: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/4.jpg)
4
campaign objective
![Page 5: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/5.jpg)
5
campaign approach
The launch of the collection was divided into two phases:
![Page 6: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/6.jpg)
6
campaign execution
Phase 1 – Colour Lab Season LookBook
![Page 7: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/7.jpg)
7
campaign execution > phase 1
![Page 8: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/8.jpg)
8
campaign execution > phase 1
![Page 9: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/9.jpg)
9
campaign execution > phase 1
![Page 10: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/10.jpg)
10
campaign execution > phase 1
![Page 11: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/11.jpg)
11
campaign execution > phase 1
![Page 12: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/12.jpg)
12
campaign execution > phase 1
![Page 13: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/13.jpg)
13
campaign execution
Phase 2 – The launch of Colour Lab on social media
![Page 14: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/14.jpg)
14
results
![Page 15: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/15.jpg)
15
results
![Page 16: Social Media Case Study: Colour Lab Season LookBook by Allen Solly](https://reader033.fdocuments.us/reader033/viewer/2022051012/54589670af79592b448b5449/html5/thumbnails/16.jpg)
thank youblogworks.in