Social media business and profile development to improve market traction Presentation

Social media: business and profile development to

improve market traction

@Dknowlton1 KPS Digital Marketing Kpsdigitalmarketing.co.ukDaniel Knowlton

Daniel Knowlton

What you will learn…


1. What Social Media is.

2. Why you should consider Social Media.

3. 5 steps to get traction and start raising your profile.

Who am I?

Digital Marketing SpecialistFounder of KPS Digital MarketingProlific BloggerSerial Networker


What is Social Media?


Just Like Networking!


Why consider Social Media?


1. Presence and brand awareness2. Build relationships with your audience3. Build an online community4. Become a Key Centre of Influence5. Increase traffic to your website6. Lead Generation

1. Presence and Brand Awareness


2. Build relationships with your audience


3. Build an online community


4. Become a Key Centre of Influence


5. Increase traffic to your website


6. Lead Generation


Getting Traction


1. Research2. Use free resources to learn3. Follow thought leaders4. Create an Action Plan5. Measure Success

Research


Research

Followerwonk


Research

Social Media Searches


Research

Buzzsumo.com


Use Free Resources to Learn



SocialMediaExaminer.com



blog.bufferapp.com



Kpsdigitalmarketing.co.uk/blog


Follow Thought Leaders




Gary Vaynerchuk

@Garyvee



Social Media Examiner

@SMExaminer



Daniel Knowlton

@Dknowlton1

Create an Action Plan


Measure Success


Measure Success


Google Analytics

Measure Success


Social Media Analytics

Measure Success


Klout Score

Getting Traction


1. Research2. Use free resources to learn3. Follow thought leaders4. Create an Action Plan5. Measure Success

kpsdigitalmarketing.co.uk

KPS Digital Marketing

Daniel Knowlton

KPS Digital Marketing

Any Questions?


@DKnowlton1

Social media business and profile development to improve market traction Presentation

Documents

Transcript of Social media business and profile development to improve market traction Presentation