Social Media Boot Camp.

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Carol Moxam, CSEP Special Event Boot Camp SOCIAL MEDIA The Event Plan

description

The Event Plan - using social media to benefit your events and business, applying the tools to your next event, how to use Twitter, Facebook, Linked-in, YouTube and integrate into your event planning and measurement. * Measure your success

Transcript of Social Media Boot Camp.

Page 1: Social Media Boot Camp.

Carol Moxam, CSEPSpecial Event Boot Camp

SOCIAL MEDIA The Event Plan

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Listen

LISTEN

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Social Media Strategy

• Where to participate

• Who to target

• What content to create

• Marketing & Business Innovation

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Crowdsourcing

• Dell Idea Storm• 10,000 ideas• 80,000 comments since Feb 2007

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Blog It

• Cocktail of Venues

• Crowd-source Conference Agendas

• Seek the Path of Least Resistance

Posted by Ramesh Sambasivan on March 31, 2009 at 1:35am in Tricks of the Trade

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The Event: Pay it Backwards

www.dailychallenge.org

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The Charity

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The Challenge

• FUNdraiser

• World Record

• Unite the Community

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The Social Network

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Facebook

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Invite, Share, Join,Celebrate

#pibto

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Video Share

http://www.youtube.com/watch?v=vpkfsyUaxww

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Photo Share

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@Relay for Life

@relayforlife

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My Community

• League of Rock

• Event Peeps

• Facebook

• Phone

• In Person

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RSVP’s

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Twitter

#eventprofs

Mondays - 9:00 p.m. to 10:00 p.m.

Thursdays - 12:00 p.m. to 1:00 p.m.

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Polls

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Share You Event Photos

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Word Press

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Event Boot Camp Seven Day Challenge

• Build It

• Blog It

• Practice It

• Share It, Facebook, Twitter, Linked-In, You Tube, Photos

• Challenge

• Affiliate

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Challenge #1

• Tweet @eventbootcamp your twitter url

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Measurement

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Carol Moxam, CSEP

Special Event Boot Camp

@eventbootcamp

#eventbootcamp

[email protected]

416-616-6670THANK YOU