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Transcript of Social Media and Social Networking using SharePoint 2010 · Slide # Enabling Intelligent...
Social Media and
Social Networking using
SharePoint 2010
Slide # Enabling Intelligent Enterprises
Agenda
Time Topic
09:00 – 09:15 Introduction
Microsoft Netwoven AvePoint
09:15 – 10:15 Social Networking and Social Media
Niraj Tenany, Netwoven
10:15 – 10:25 BREAK
10:25 – 11:30 SharePoint 2010 Matthew Maher, Netwoven
11:30 – 11:50 AvePoint Lucas Dredge, AvePoint
11:50 – 12:00 Wrap Up, QA and Raffle
Slide # Enabling Intelligent Enterprises
November Event Sponsors
Event Sponsored
By
Microsoft, Netwoven, AvePoint
Slide # Enabling Intelligent Enterprises
Seminar Objectives
• Seminar is part of the Expert Series
• FREE ½ Day event (Monthly or Quarterly)
• Provide intermediate / advanced content on relevant new technologies by Microsoft
– Taxonomy in SharePoint 2010
– Business Intelligence Using SharePoint 2010
– Web Content Management using SharePoint 2010
– Windows Azure for your business
– Social Networking using SharePoint 2010
• Key differentiator for the expert series – Seasoned consultants are presenters in the event
– An ISV partner presents with the consultants. The ISV’s product is integrated with the expert series topic
Slide # Enabling Intelligent Enterprises
Netwoven Background
Founded in 2001 by former Microsoft executives
Top talent from industry Firm leadership comprised of Microsoft, Accenture, Oracle and Intel talent
Former senior executive of Wipro, Infosys, McKinsey on our board
US headquartered company with development center in India
Save the Children
Slide # Enabling Intelligent Enterprises
Netwoven Services
Industry Verticals
Life Sciences Financial
Services Energy Manufacturing Not For Profit Software
Netwoven Technology Services
Enterprise Content
Management
Business Intelligence
Business Process Management
Netwoven Solution Practices
Slide # Enabling Intelligent Enterprises
Key Solution Areas
Solution Area Description
Out-Tasking Your SharePoint 2010 SharePoint managed services with L1, L2 and L3 support
Upgrading to SharePoint 2010 Upgrade intranet, extranet or internet sites
Social Networking Using SharePoint 2010
Build communities with SharePoint
Document Management with SharePoint 2010
Develop or Migration document management systems to SharePoint
Business Intelligence with SharePoint 2010
Develop reports, dashboards and map based drill downs with SharePoint
Portal and Collaboration with SharePoint 2010
Developing intranet and collaboration sites using SharePoint
Web Content Management with SharePoint 2010
Develop intranet and extranet sites using SharePoint
AvePoint Introduction
Social Media and Social Networking Niraj Tenany, Netwoven, Inc.
Slide # Enabling Intelligent Enterprises
Objectives
• Participants understand the Social Networking and Social Media landscape
• Participants have some takeaways on the value proposition of Social Networking and Social Media in their organizations
• Participants understand at a high level on how to start a Social networking and Social Media project
• Participants understand the features and functions of SharePoint 2010 to support their Social Networking and social media efforts.
Slide # Enabling Intelligent Enterprises
Agenda
• Why Social Networking and Social Media?
• Terminology
• Types of Social Interactions
• Embarking on Social Media and Social Networking in your organization
• Features and functions of SharePoint 2010 to support Social Networking and Social Media
Slide # Enabling Intelligent Enterprises
Why Social Media and Social Networking?
• Collaboration is just not important, it is essential
• Global workgroups
• Mobility
Slide # Enabling Intelligent Enterprises
Why Social Media and Social Networking
Slide # Enabling Intelligent Enterprises
Terminology
• Social Computing
• Social Media
• Social Networking
• Online Communities
• Web 2.0
Slide # Enabling Intelligent Enterprises
Social Computing
• Computation means applying a defined set of procedures to solve a particular problem
• Social Computing – People become part of the overall computation system by examining, analyzing and addressing the issues
• Role of software in social computing is to support the way people interact
Slide # Enabling Intelligent Enterprises
Social Media
• Group of new kinds of online media which share the following characteristics:
• Participation
• Openness
• Conversation
• Community
• Connectedness
– Empower and enable conversations digitally
Slide # Enabling Intelligent Enterprises
Social Media
• Wikis
• Blogs
• Micro Blogging
• Podcasts
• Social Networks
• Forums
• Connected Communities
• Social Bookmarking
Slide # Enabling Intelligent Enterprises
Social Networking
• Grouping of individuals into specific groups
• Improve communication with customers and partners
• Improve communication with employees
Slide # Enabling Intelligent Enterprises
Online Communities
• Group of people who regularly interact with each other on a website
• Members are united by a common activity or interest
Slide # Enabling Intelligent Enterprises
Web 2.0
• Term coined by Tim O’ Reilly for the interactive use of the internet
• Set of economic, social, and technology trends that collectively form the basis for the next generation of the Internet—a more mature, distinctive medium characterized by user participation, openness, and network effects.”
• Online communities and Social Networking are part of web 2.0
• User Generated Content such as Blogs are part of web 2.0
• Has an element of Rich User Experience using technologies termed as Rich Internet Applications (RIA)
Slide # Enabling Intelligent Enterprises
Types of Social Interactions
Slide # Enabling Intelligent Enterprises
Types of Social Interactions
• Social Software For The Enterprise (SSE)
• Externally Facing Social Software (EFSS)
• Social Software for extending customer relationships (SSECR)
Slide # Enabling Intelligent Enterprises
Social Software for the Enterprise (SSE)
• What is SSE?
• Use of Social technologies in the enterprise to increase productivity
• Drivers
• Globalization
• New generation of the workforce
• Use Cases
• Increased knowledge sharing
• Better access to expertise
• Increased innovation
Slide # Enabling Intelligent Enterprises
Social Software for the Enterprise (SSE)
Drive collaboration &
social interaction
Capture & share tacit knowledge
Discover content in new
ways
Capture the “wisdom of the
masses” via social feedback
Build a sense of connection to the company
New workers expect social tools in the workplace
Slide # Enabling Intelligent Enterprises
Social Software for the Enterprise (SSE) – Key Functionality
• Blogs
• Wikis
• Micro blogs
• User Generated Videos
• Discussion Forums
• Idea generation innovation tools
• Social Networks
• Team Spaces
Slide # Enabling Intelligent Enterprises
Social Software for the Enterprise (SSE)
Slide # Enabling Intelligent Enterprises
Social Software for the Enterprise (SSE)
Slide # Enabling Intelligent Enterprises
Externally Facing Social Software (EFSS)
• What is EFSS?
– Use of social technologies in the enterprise to extend relationships with the outside world
• Drivers
– Globalization
– New generation of the workforce
• Use Cases
• Support external teaming, communities and networking
• Participants create, organize and share content amongst themselves or with the host and exploit social relationships
Slide # Enabling Intelligent Enterprises
Externally Facing Social Software (EFSS) – Key Functionality
• Support very large scale deployments
• Emphasize slick end user design since training is not generally feasible
• Rich audio and video content
• Simple and speedy options for finding objectionable content
Slide # Enabling Intelligent Enterprises
Externally Facing Social Software (EFSS) – Key Functionality
• Blogs
• Wikis
• Discussion Forums
• Social Tagging
• Moderation
• Subscribe / Follow
• Social profiles
• Ratings
• Recommendations
• Roles and Access Control
• User Management
• Document Sharing
Slide # Enabling Intelligent Enterprises
Externally Facing Social Software (EFSS)
Slide # Enabling Intelligent Enterprises
Social Software For Extending Customer Relationships (SSECR)
• What is SSECR?
– Encourages many to many particiation among internal users, as well as customers, partners, affiliates to support sales, marketing and customer service processes
• Drivers
• Use Cases
– Sharing ideas for innovation
– Co-developing new products and services
– Generating brand awareness
– Assisting the sales process
Slide # Enabling Intelligent Enterprises
Social Software For Extending Customer Relationships (SSECR)
• Blogs
• Wikis
• Bookmarking
• Tagging
• Chat
• Search
• Polls and voting
• Surveys
• Reviews
• Ratings
Slide # Enabling Intelligent Enterprises
Social Software For Extending Customer Relationships (SSECR)
Slide # Enabling Intelligent Enterprises
Planning for Social Media and Social Networking in your Organization
Planning
Iteration - 1
Iteration – 2
. . .
Iteration N
SharePoint 2010 for Social Networking and Social Media Matthew Maher – Principal Consultant, Netwoven, Inc.
Slide # Enabling Intelligent Enterprises
Agenda
• Review the list of SharePoint 2010’s Social Features (5 min.)
• Explore the new My Site and its features (20 min.)
• Explore Social Features (10 min.)
• Explore Social Sites (10 min.)
• Internet use cases (10 min.)
Slide # Enabling Intelligent Enterprises
Social Features in SharePoint 2010
• Managed Metadata SA • Keywords, Tags and Notes, Auto suggest
• Ratings • Content, Documents
• Social Sites and Lists • Wikis, Enterprise Wikis, Blogs, Discussion Boards
• My Sites
Slide # Enabling Intelligent Enterprises
My Sites
• What are they? • “My Site Web sites are personal sites in Microsoft SharePoint Server 2010 that
provide users in an organization with a rich set of social networking and collaboration features.” –TechNet
• Who can use them? • Enabled in the User Profile Service Application
• Why did they get a bad rap in 2007?
• What about Governance? • Storage, Training, duplication of data
Slide # Enabling Intelligent Enterprises
My Site Architecture
My Site My Site
My Newsfeed
My Custom Page
My Profile
MySite Host
My Site
My Content
User Profile Search Managed Metadata
Slide # Enabling Intelligent Enterprises
My Site Features
• Profile
• Organization Browser
• Tags and Notes
• Note Board
• Ask Me About
• My Newsfeed
• Finding Experts
Slide # Enabling Intelligent Enterprises
My Site Governance concerns
• Storage
• Training
• Misplacing Content
• Recreating functionality in a silo
Slide # Enabling Intelligent Enterprises
Wrap Up and QA
• Fill out your evaluation forms
• Participate in the Raffle (add your business card)
Slide # Enabling Intelligent Enterprises
Wrap Up and QA
• Netwoven Information Sources – Blogs.netwoven.com
– www.netwoven.com
• AvePoint Information Sources – www.AvePoint.com
• Microsoft Information Sources – www.microsoft.com
Slide # Enabling Intelligent Enterprises
Contacts
• Alexia Moore - [email protected]
• Bill Wood - [email protected]
• Niraj Tenany – [email protected]
• Nick Carr - [email protected]