Social Media and Employee Communications

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Social Media and Employee Communications Tips to Increase Productivity and Motivation June 13, 2013 Barbara M Fowler www.chiefoutsiders.com [email protected] @barbfow50

Transcript of Social Media and Employee Communications

Page 1: Social Media and Employee Communications

Social Media and Employee

Communications

Tips to Increase Productivity and Motivation

June 13, 2013

Barbara M Fowler

www.chiefoutsiders.com [email protected]

@barbfow50

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First, some what ifs….what if you needed to know…

• How much each department was spending on paper?

• If workers in Argentina got paid time off when they got

married?

• What type of ice-breaker exercises were successful in

Taiwan?

• A good joke to start a meeting in Poland?

• Where that presentation you saw two years ago could be

found?

• Who has done a presentation on employee social media

communication?

• The legal size desk in Tokyo?

Where would you get this

info? How long would it take?

?

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A Recent Quote from

McKinsey

Why is This So Important?

“MGI estimates that companies can see improvements of as much

as 25 percent in knowledge worker productivity by more efficiently

and effectively communicating and finding information and

expertise, partly by uncovering the “dark matter” that would

otherwise lie buried in corporate emails. Communications on

social platforms form an easily searchable record, providing

valuable answers to questions for everyone who has access, not

just the email recipient. http://bit.ly/16rbbaS

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1 Define Reality of your workers today!

It Begins with a new HR Mindset!

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What do they need?

Consider:

Who are they?

Where are they?

Where do they work?

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Yes, No, Maybe?

Consider:

What do you currently use?

How was it rolled-out?

Is it working?

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• Improvement in Engagement

• Collaboration

• Productivity Improvement

• Cost Reduction

• Improving Customer

Experience

• ??

What are your goals?

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• Yammer

• Jive

• Bloomfire

• Bitrix24

• Mango Apps

• New Tools Every Day

What are some tools?

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Don’t just buy and hope!

Put Together a Plan

Prepare Them in Advance

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• Command and Control is Over

• Knowledge is Power Mentality

• Fear of Change

• Some Workers Left Behind

Understand the Risks

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• Shortened Cycle Time

• Everyone Gets a Voice

• The Collective is Always Better than

the Individual

• Fundamentally Reuseable

And the Opportunities

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Examine

Skill and Will

We Don't Like Things We Are

Not Good At!

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How To Start

Buy-in is Key

Find one great opportunity

Reward Engagement

Hands-on with Key Executives

We Don't Like Things We Are

Not Good At!

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Understand

Pleasure versus

Gratification

Pleasure Today, Gratification

Tomorrow

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Don't Make

Assumptions

And If Your Do…Assume the

BEST

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Don't Let Your

People Go Quietly

To Their Grave

Learn to Challenge

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Take

Responsibility

Allow Your People to Keep

Their Dignity

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Develop Group

Accountability

and Teamwork

We Are in This Together!

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Learn what you can

control, what you

can influence and

what you have no

control over

Why is This So Important?

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HOW

And…

Do You Apply These Tips?

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Try: Fail: Learn:

Try Again!

TRY

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Try: Fail: Learn:

Try Again!

Barbara Fowler at [email protected]

Follow me on twitter at @barbfow50

Thank YOU

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Appendix – Good Links

• http://searchunifiedcommunications.techtarget.com/feature/So

cialize-Comparing-enterprise-social-software-vendors

• http://socialmediatoday.com/stephendale/1337461/overcoming-

barriers-enterprise-collaboration

• http://www.cfoinnovation.com/content/less-half-employers-say-

social-media-cost-effective-communication-tool

• http://bit.ly/16rbbaS