Social bookmarking presentation

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description

This is a professional development presentation I gave to the staff at rbb Public Relations on Social Bookmarking.

Transcript of Social bookmarking presentation

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2 Focuses of Social Bookmarking

SharingSaving & Storing

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Social Bookmarking Sites

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We Will Focus On

Saving & Storing Sharing

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How Delicious Works

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On a Meta Level

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Making Delicious Work for You

• Read & Save– Install Bookmarklet

• Position Yourself as a Thought Leader

• Network• Custom Delicious Pages• Research• Find Popular Sites• Share Articles

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Other Big Bookmarking Sites

Differences from Delicious• More “Social”

– More Focused on Finding & Sharing Content

– Easier to find/add friends– User Controlled Votes– Greater Interaction with

Users– Larger Traffic Base (=> SEO)– Greater Chance for Exposure

• Bookmark bar – Easy exploration/sharing

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Finding Your Way Around

• Exploring the Homepage• “Tags”/Classification• Rating System– Digg vs Bury– Thumbs Up/Down

• Submit New Stories• Comment & Vote on

Comments

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• Human Powered Search Engine

• Search Engine Optimization

• 2-way Integration with RSS readers

• Pitch Reporters• Best Practices

Other Benefits

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For More InformationContact:

John Prieur / Digital Parkrbb Public [email protected]/johnprieur

Images/References:• Digital Age Graphic:http://www.slideshare.net/jrhode/introduction-to-social-bookmarking• Time Magazine Graphic:http://www.flickr.com/photos/dullhunk/852706473/• Walled Gardens of the Social Web Graphic:http://www.flickr.com/photos/dullhunk/3258090062/in/set-72157603989777932

/• Saving & Storing Graphic:http://www.slideshare.net/jrhode/introduction-to-social-bookmarking• Eat at URLs Graphic:http://www.flickr.com/photos/coba/88020462/• Delicious Explanation Graphic:http://www.flickr.com/photos/eco2oh/3062380890/in/set-72157610149604703/• Social Bookmarking Systems Graphic:http://blog.erickamenchen.net/wp-images/SBS.jpg• Easy Button Graphic:http://www.flickr.com/photos/reboof/423304795/• Finding Your Way Around Graphic:http://www.flickr.com/photos/stuckincustoms/217440037/• Web 2.0 Graphichttp://www.flickr.com/photos/quanxunnet/2557217967/