SOCIAL APPROACH

Core Study 3: Piliavin et al (1969)

BACKGROUND TO STUDY…

Core Studies: 1. Milgram (1963)2. Reicher and Haslam (2006)3. Piliavin (1969)

Approach

Content Page SLIDE(S)

1. Main assumptions of the approach

2. Areas of Interest

3. Defining Key Words

4. Theories of Behaviour

5. Related Study

6. Researching of behaviour

7. Usefulness of research in this area

8. Researching Core Study

1. Mian ssumptions of the approach

1. Main Assumptions of the approach

All behavior occurs within a social context, which has norms and values. Therefore from an early age we are taught these rights and norms.

Other people are a major influence on people’s behaviour, especially those who are in a position of authority.

An individual’s behaviour is affected by situational factors such as the environment or upbringing.

2. Areas of Interest

2. Research Areas

Helping Behaviour

Diffusion of Responsibility

Altruism

• Mind Map • Definition of Terms

3. Defining…

3. Mind Map

3. Definition of Terms

• Theory 1• Theory 2• Theory 3

4. Theories of…

4. Theories of Helping Behaviour

THEORY 1

Social Identity Theory (Tajfel and Turner)Latane and Darley did laboratory experiments which showed what may have happened in the Kitty Genovese Case. They showed that the more people present the less likely we were to help. They called this effect ‘diffusion of responsibility’

Here is what they did:Students were put into individual cubicles to debate and told that there were different numbers of other students in other cubicles whom they would debate with via a microphone.Suddenly a fake member of the group was hear to groan and gasp for help as if having a seizure.

When they believed they were the only ones present 85% helped within 60 secondsWhen they thought there were three people present only 62% helped within 60 secondsWhen they thought four or more were present only 31% helped within 60 seconds

4. Theories of Helping Behaviour

THEORY 2

Social Identity Theory (Tajfel and Turner)Another theory put forward was that of ‘pluralistic ignorance’.

When someone might need help we look around us for clues as to the importance of the event. If no one else is acting then we are less likely to act.

4. Theories of Helping Behaviour

THEORY 3

Social Identity Theory (Tajfel and Turner)Bateson said that we are more likely to help if we empathise (can see from the other person’s viewpoint) identify with the victim – he called this the ‘empathy altruism model’.

5. Related Study

5. Related Study : Kitty Genovese

STUDY 1

The murder of Kitty Genovese.

Follow the link:

http://www.nydailynews.com/news/crime/killing-kitty-genovese-47-years-holds-sway-new-yorkers-article-1.123912

Why did people not help?

6. Researching…

6. Researching Helping BehaviourHow would you study tyranny?

- Aims/Hypothesis- Method - Sample- Procedure

7. Usefulness of research

7. Usefulness of research

Why should we investigate obedience? Individual

Society

National

Global

8. Researching Core Study

8. Researching Core Study

1. Using the internet find out information about the researcher Piliavin

2. Read about the core study

3. View the following sites:http://www.youtube.com/watch?v=k1NLRoaJlDY

http://www.garysturt.free-online.co.uk/piliavin.htm

http://prezi.com/c25l7fq_zxpb/piliavin-et-al-good-samaritan-study/

5. Make some notes on the study, using the study template if you can.6. Next lesson you should be able to recall information about the study .