Smiths News

Monthly Business Update July 2016

Segment Performance (September to May 2014/15 v 2015/16)

Partworks, Children, Country/Countryside and News/Current Affairs are all showing year on year growth

Sub Segment Performance (September to May 2014/15 v 2015/16)

Top 10 Sub Segments (Growth) The strongest 3 performing sub segments are Crafts - Colouring and Drawing, Pop and

Foreign Language Middle East The largest 3 segments showing year on year Growth are One Shots, Primary Boys and Crafts

- Colouring and Drawing

Sub Segment Performance (September to May 2014/15 v 2015/16)

Top 10 Sub Segments (Market Share) The Top 10 Market Sub Segments represent +55% of the Magazine Market The strongest 3 performing sub segments are Primary Boys, Primary Girls and Pre-School The weakest 3 performing sub segments are Celebrity Weeklies, General Interest and

Women’s Lifestyle/Fashion