Slide1 (Unit 5)
3
New Way’s of Delivery •There are new ways of delivering audio through broadcasting •Satellite radio such as XM and Sirrus
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Transcript of Slide1 (Unit 5)
New Way’s of Delivery
•There are new ways of delivering audio through broadcasting
•Satellite radio such as XM and Sirrus
THE TRIPLE C’S OF RADIO
COMPETITION- in today’s radio industry
CONSOLIDATION- of large radio conclomerates
CONTROL- of the airwaves
CCC
ENHANCEMENTS OF ON AIRTRANSMISSIONS
A LOT OF STATION HAVE INSTALLED DIFFERENT EQUIPMENT
COMPUTERIZED EQUIPMENT
DIGITAL EQUIPMENT
TRANSMISSION