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Bethany Auck, SlideRabbit |
GOING BEYOND SIMPLE SLIDE BOULDER TECHNOLOGY SUMMIT, 2014
the
Pushing PowerPoint:

Bethany Auck, SlideRabbit |
BETHANY AUCK Founder, SlideRabbit
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ABOUT ME
! Bethany has 8 years of experience in the presentation design and argumentation consulting industry. After graduating from Northwestern University, Bethany joined a small litigation consultancy where she consulted on major trials helping her clients build persuasive narratives and poignant demonstratives.
! During her time in litigation presentation consulting, Bethany assisted clients including:
! Bethany founded SlideRabbit in 2012 to bring high-quality design to all industries at low-cost levels.
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014

Bethany Auck, SlideRabbit |
! Here at SlideRabbit we specialize in informational design, particularly presentation design. We pride ourselves on going above and beyond to exceed our clients’ expectations. As a result, we’ve prepared presentations for some pretty amazing companies.
! Whether it’s PowerPoint, Keynote, or Prezi you’re after, we can help.
!
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 3
Professional Design for Killer Presentations.
Bethany Auck, SlideRabbit |
773.672.7219

Bethany Auck, SlideRabbit |
PRESENTING BASICS The Major Dos & Don’ts of Using Visual Aids

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DO USE VISUAL AIDS
People retain much more of what they are told when they are learning both visually and verbally.
*Percentage Of Information Retained
Source: OSHA – Department of Labor
10%
35%
65%
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
Maximize Information Retention Using Visual Communication
Read More…

Bethany Auck, SlideRabbit |
! Language, both spoken & written, is processed in the AUDITORY CORTEX of the brain.
! Images are processed in the VISUAL CORTEX.
! A presentation accompanied by text slides overwhelms the AUDITORY CORTEX and allows the VISUAL CORTEX to go dormant, hindering comprehension.
6 BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
DON'T USE BULLET POINTS
Text on your slides distracts your audience. People retain less when they are both reading and listening.
visual cortex
auditory cortex
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Bethany Auck, SlideRabbit |
! When we feel fear, relief, happiness, or sadness these CARNAL FEELINGS AWAKEN PRIMAL PARTS OF OUR BRAINS.
! The occurrence or information that caused the emotion, then, is BURNED INTO OUR MEMORIES right along with the reaction.
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DO APPEAL TO EMOTION
“Content alone is never sufficient. We need an emotional connection.”
- GARR REYNOLDS
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 Bethany Auck, SlideRabbit |
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Bethany Auck, SlideRabbit |
Slides and handouts should not be the same.
Simplify the slides destined for the projector.
! During a learning session, new information is kept in the working memory.
! Ideas in the working memory are subject to persuasion and reasoning.
! Space is limited. The working memory can only hold between 5 AND 9 PIECES OF INFORMATION at once – referred to as cognitive load.
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 8
DON’T MAKE YOUR SLIDES DO DOUBLE DUTY
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BASIC TEMPLATES Hands On: Building a Branded Template

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BRAND YOUR SLIDES
Why is branding a presentation important?
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
Today’s Quality Standard Good design is every where we look these days. With the constant barrage of visual communication, bad design is more obvious and distracting than ever.
Company Identity “Branding is fundamental. Branding is basic. Branding is essential. Building brands builds incredible value for companies and corporations.”
- FORBES
Presentation Quality Show your audience that you value their time and attention. Great looking slides reflect positively on the content and your organization.
!
Bethany Auck, SlideRabbit |

Bethany Auck, SlideRabbit | 11
TRAINING AGENDA
Setting Your Palette
An Intro to Master Slides
Creating a Simple Template
Aa
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014

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GRAB YOUR COMPUTERS!
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014

Bethany Auck, SlideRabbit |
PUSHING POWERPOINT Hands On: Using Presentation Software Outside of Slides

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POWERPOINT TO THE RESCUE
How can presentation software help your company?
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 Bethany Auck, SlideRabbit |
Look Professional Create branded documents, visually interesting communications and simple marketing pieces easily.
Save Money Use PowerPoint to communicate more visually without purchasing expensive design software or paying a professional designer.
Communicate Visually Presentation software is an accessible resource for the everyday employee, empowering even those without a design skillset to begin to communicate more visually.

Bethany Auck, SlideRabbit | BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 15
TRAINING AGENDA
Branded Documents
Marketing Piece

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GRAB YOUR COMPUTERS!
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014

Bethany Auck, SlideRabbit |
A PREZI PRIMER When to Look Outside of PowerPoint

Bethany Auck, SlideRabbit |
Questions?

Bethany Auck, SlideRabbit | Bethany Auck, SlideRabbit | 19
RESOURCES
Resources
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
Presenting Skills ! VisualSugar – The SlideRabbit Blog ! Present Your Story – Nolan Haims ! Presentation Zen – Garr Reynolds
Branding & Template Help ! Kuler Color Tool – Adobe ! Da Font ! Font Squirrel
Pushing Presentation Software ! SlideDocs – Duarte Free eBook
773.672.7219

Bethany Auck, SlideRabbit |
THANK YOU!

Bethany Auck, SlideRabbit |