Slide of the month - Nigeria's Tractor Market

1

Click here to load reader

Transcript of Slide of the month - Nigeria's Tractor Market

Page 1: Slide of the month - Nigeria's Tractor Market

1 21/03/2017 © africon GmbH 2016

Operational tractors – Nigerian market shares

After the Chinese brands, New Holland, Mahindra and John Deere are strong brands on the Nigerian market.

Operational tractors – brand shares (2016 estimates)

Ferguson 10%

John Deere 15% Chinese

20%

Sonalika 10%

New Holland 20%

Mahindra 15%

Landini 5%

Others 5%

Sou

rce

: NC

S st

atis

tics

(201

6). D

ize

ngo

ff in

terv

iew

(201

6),

afr

ion

est

imat

es (2

016

)

Brand Model Year

Massey Ferguson

590 ~1980

435 ~2005

231 1990s

290 1980s

375 Early 1990s

130 1960s

285 1970s

JCB Fastrac 1125 1997

Sonalika DI 75

Fiat 2460 ~1995

Case 730 1960s

285 1980s

Steyr 8090 1980s

8075 1980s

Ford 8210 1980s

New Holland TT75 ~2005

Further identified models (Not representative)