Situazione i-semestre-2013

ItaliaWorldWideTrend in the first half 0f 2013

Online shopping mall of Made in ItalyThe first half of businessJuly 2013, Ercole Palmeri

ItaliaWorldWide - Trend in the first half 0f 2013, Ercole_Palmeri, July/13

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Product catalogue• 1604 products described in Italian;• 1262 products described in English;• All products are organized in 7 main categories:

– Gourmet: 269 pasta, chocolate, oil...– Beverage: wine, beer and spirit– Interior & Design: furniture, kitchen...– Beauty & Care– Fashion: shoes, accessories...– Gift ideas: for man, woman, home…– More: anything else

• 207 selected Italian SME companies

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Markets where we do Business

• In the first half of 2013 we have worked in the following markets;– European community, mainly in:

• Austria;• France;• Germany;• Italy;• United Kingdom;

– North America;


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Product Selection

• We guarantee the origin of any single product, implementing a program to select companies– Verification of the manufacturing process;– Verification of the markets in which the company

works;– Verification of the company’s growth potentials;

• Each product sheet describes whether:– the product is Made in Italy or Designed in Italy– Ecological, biological or biodynamic


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ARTS• We recently opened a new section dedicated to Italian art,

where we present the work of young Italian artists;• This section is translated to five languages: French, German,

English, Italian and Russian;• In the month of June 2013, we are presenting more than 100

works: paintings, prints and photomontages;• Works are identified by:

– Size: small, medium and large;– Style: abstract, cubism, decorative, expressionism, impressionism,

realism, semi-abstract and surrealism;– Media: watercolor, acrylic, ink, medium (mixed media), oil;– Theme: Abstract, figurative, flofal, nude, landscape, cityscape-rural;


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Trend

• We recorded a two digits growth rate of revenues, month by month (in March and May 3 digits growth rate);

• The visitors, visits and pages view are constantly growing month by month: from search engines, direct traffic, affiliates and newsletters;

• We are working with a mailing list of 30 thousand addresses, even this in attractive growth;


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Product goals for the second half

• We are working to increase the number and improve the quality of products in the following categories:– Fashion– Design & Interior– Beauty & Care

• New Web Site for Beverage


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Market goals for the second half• Consolidating of our Major markets

– Europe– USA

• Fundraising to create product sheets in the following languages:– Chinese– French– Russian– German

• Fundraising to plan targeted advertising on the web


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Revenue goals for the second half

• Double-digit revenue growth;• Turnover 2013 more than 100k euros;• Net selling price 20%• Sales abroadof at least 70% of total sales


Situazione i-semestre-2013

Investor Relations

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