Sitecore & Microsoft Breakfast: Sitecore opening address
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13-Apr-2017Category
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Transcript of Sitecore & Microsoft Breakfast: Sitecore opening address
Welcome to our breakfast:The Future of Digital Retail
Simon Etherington
MD, Sitecore UK
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The customer experience is transforming business
89% of companies plan to compete primarily on the basis of the customer experience by 2016
By2020 customer experience will overtakeprice asthekeybrand differentiator
Gartner Forbes
The businesses that focus on delivering and executing customer experiences are the businesses that will winAccenture
Customer-centric companies are 60% more profitable compared to companies that arent customer focused
Deloitte
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Simplistic view of Business
DECREASING COST
Bi-directional
Dataflow
INCREASING
REVENUE
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Simplistic view of Business
DECREASING COSTINCREASING
REVENUE
ANALYTICS
6
CEM Tech Platform Evolution - Today
E-COMMERCE
SENTIMENT ANALYSIS
MOBILITY SERVER
SOCIAL MEDIA MGMT
PAYMENTS
CRM
WCM
PIM ECM
MARKETING
AUTOMATION
TRANSLATION SVCS
ERP SEARCH
EMAIL MGMT
DAM
Est. market size: $3.89 B
(MarketsandMarkets 2016)
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CEM Tech Platform Evolution ~ 2020
E-COMMERCE
SENTIMENT ANALYSIS
MOBILITY SERVER
SOCIAL MEDIA MGMT
PAYMENTS
CRM
WCM
PIM ECM
ANALYTICS
MARKETING
AUTOMATION
TRANSLATION SVCS
ERP SEARCH
EMAIL MGMT
DAM
Est. market size: $8.25 B
by 2021
(MarketsandMarkets)
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Ongoing battle for the heart of CEM ecosystem
E-COMMERCE
SENTIMENT ANALYSIS
MOBILITY SERVER
SOCIAL MEDIA MGMT
PAYMENTS
CRM
WCM
PIM ECM
ANALYTICS
MARKETING
AUTOMATION
TRANSLATION SVCS
ERP SEARCH
EMAIL MGMT
DA
M
9
CEM Tech Platform Evolution ~ 2020
E-COMMERCE
SENTIMENT ANALYSIS
MOBILITY SERVER
SOCIAL MEDIA MGMT
PAYMENTS
CRM
WCM
PIM ECM
ANALYTICS
MARKETING
AUTOMATION
TRANSLATION SVCS
ERP SEARCH
EMAIL MGMT
DAM
10
CEM Tech Platform Evolution ~ 2020
E-COMMERCE
SENTIMENT ANALYSIS
MOBILITY SERVER
SOCIAL MEDIA MGMT
PAYMENTS
CRM
WCM
PIM ECM
ANALYTICS
MARKETING
AUTOMATION
TRANSLATION SVCS
ERP SEARCH
EMAIL MGMT
DAM
11
Simplistic view of Business
DECREASING COSTINCREASING
REVENUE
Media-Saturn
Media-Saturn is Europes leading digital commerce company for consumer electronics and related services
21Bn 1000 stores in 15
countries
If you would like to know more
Phone: +44 (0)203 327 0630
Email: [email protected]
