SIPconnect and Cable Networks Glenn Russell Director, Business Services CableLabs February 4, 2009.

SIPconnect and Cable Networks

Glenn Russell

Director, Business ServicesCableLabs

February 4, 2009

Cable Television Laboratories, Inc. 2008. All Rights Reserved. Proprietary/Confidential.

OCAP, OpenCable, tru2way and CableCARD are trademarks of CableLabs®. 2

Overview of Presentation

• Who is CableLabs?• What drives Cable Business Services?• Importance of SIPconnect



Who is CableLabs?

• Non-profit R&D consortium• Members are exclusively

cable system operators» CEO Governance» CTO Technical Leadership

• Our 50 member companies represent 82.5 million cable subscribers in North and South America, Europe and Asia



Our Mission

• Provide central forum for technical strategy

• Develop new technologies for cable companies

• Give guidance to equipment manufacturers through standards-based specifications

• Transfer innovation into operating companies

• Expand services available to cable customers



Large Member Companies

• Advance/Newhouse• Cablevision• Charter• Comcast• Cox• Insight• J:COM (Japan)

• Mediacom• Rogers Cable (Canada)• Shaw Cable (Canada)• Time Warner Cable• UPC Broadband (Europe)• Videotron (Canada)



Smaller Market Members

• Armstrong Utilities• BendBroadband• Bresnan Communications• Buckeye Cablevision• Buford Media• Cable America• Cable One• GCI

• Lake Hughes Cable• Massillon Cable• Midcontinent

Communications• Suddenlink• Sunflower Broadband• Tele-Media• WinDBreak Cable



CableLabs Value “ The whole surge of the modern cable industry relies on IP

telephony and DOCSIS modems. By creating standards for those technologies, CableLabs has been an enormous boon to the industry“

- John Malone, Chairman Liberty Media

“ With over 16 million digital phone customers already, this innovation alone is estimated to provide $100 billion in savings to consumers and small businesses over the next five years.”

- Kyle McSlarrow, President, NCTA

“ Telcos, lacking a CableLabs-like organization, probably came to market with TV offerings “a couple years later than we could have.”

- Marilyn O'Connell, CMO Verizon Telecom



The Cable Modem – Over 100M served!

Over 380 unique DOCSIS devices certified

Cumulative Cable Modem Shipments

0

20

40

60

80

100

120

140

160

4Q20

00

2Q20

01

4Q20

01

2Q20

02

4Q20

02

2Q20

03

4Q20

03

2Q20

04

4Q20

04

2Q20

05

4Q20

05

2Q20

06

4Q20

06

2Q20

07

4Q20

07

mill

ion

s

Rest of World

North America



2.4 kbps

Peak Modem Throughput (bps)

1982 1986 1990 1994 19981

10

100

1k

300 bps

2002 2006

56 kbps

10k

100k

1M

1.2 kbps

9.6 kbps14.4 kbps

28 kbps33 kbps

10M

100M

1G

128 kbps

256 kbps512 kbps

1 Mbps 5 Mbps

50 Mbps

The Era ofDial-Up Modems

The Era ofCable Modems

The Era ofWideband

Cable Modems

2010 Year

???

2014

10G

100G

12 Mbps

200 Mbps1 Gbps

10 Gbps

100 Gbps

2016

Constant Increase = ~1.48x every year

From Broadband to Wideband

Bandwidth (bps)

100 kbps

1 Mbps

11 Mbps

Graph courtesy of ARRIS



DOCSIS 3.0

• Channel Bonding: using multiple channels to get a larger logical channel

• Bonding 4 upstream and 4 downstream channels provides 160 Mbps downstream, 120 Mbps upstream

• Enables high-speed symmetric services needed by businesses, and small office



Cable Digital Voice

• Most North American cable operators offer digital voice service based on the PacketCable architecture» Over 16M cable voice subscribers» Subscriber additions and penetration

rates continue to exceed expectations

• Customers like the service» Features, Quality, Reliability» ‘Triple Play’ service bundle



2.66.4

12.6

18.1

22.626.4

29.3 31.4

0

10

20

30

40

2005 2006 2007 2008 2009 2010 2011 2012

Sub

scrib

ers

in M

illio

ns

Source: SNL Kagan

Digital Voice - More Growth Ahead



Charter, Time WarnerTo Collaborate ToSupport BusinessServices

Cable TV Operators Targeting

Small Business

Phone Customers Means Phone

Companies Lose $4 Billion Over Five

Years, Says Insight Research Corp.

Cable Companies ConnectWith Small and MidsizeBusinesses

The Signs are Good

For Cable SMB Initiatives

Metro Ethernet opening enterprise doors for cable operators

Charter, Time WarnerTo Collaborate ToSupport BusinessServices

Cable TV Operators Targeting

Small Business

Phone Customers Means Phone

Companies Lose $4 Billion Over Five

Years, Says Insight Research Corp.

Cable Companies ConnectWith Small and MidsizeBusinesses

The Signs are Good

For Cable SMB Initiatives

Metro Ethernet opening enterprise doors for cable operators



Cable is Bullish on Business

• Business Services market is huge» $113 Billion annual revenuea

» Small-Medium Business (SMB) market is $24B• Industry Analysts:

» Cable will generate $8.5 billion in commercial revenue by 2011b

– Up from $1.5B in 2006, $2.2B in 2007– Primarily in SMB segment, Voice Services

» RBOCs will lose 10 million SMB lines, $5B in revenue by 2012c

» “The heart of the (Cable’s Business Services) opportunity – the T1 Market, where a 1.544Mb/s connection delivers only half the downstream speed of a cable modem connection but sells for 8-10x the residential monthly price is perhaps the single most profitable market in all of telecommunications.”

Craig Moffett, Sanford Bernstein Research, May 1, 2006aBuckingham Research, bKagan Research, cKagan Research



The Small Business Opportunity

• Cable plant passes millions of small business• Customer needs are very similar to residential

» Triple-play bundle: voice/data/video» Value: Basic features, good price» Voice: Local calling with unlimited LD» Data: High speed internet, email, best-effort services

• The ‘Local’ advantage» “Halo effect” carry-over from cable residential

• Small businesses have been under-serviced» Traditionally overlooked by RBOCs who focus more on

higher revenue, medium and large enterprises» CLECs and ITSPs have been successful in this market,

capturing over 20% of business lines



Current Architecture for SMB VoicePacketCable 1.5

Cable OperatorIP Network

E-MTA

AnalogPhones

CMTS

Coax

PSTN

PSTNGateway

Call Management Server

Fax

KeyTelephone

System

AnalogPhones

TDM PBX

Analog

• New CPE for Businesses: E-MTAs with 2, 4, 8, 12, 24 lines• Provides customer with Voice and High-speed data service• Business features include hunting, call forward



PacketCable 2.0 and SIPconnect

BroadbandAccess

Service Provider Network(PacketCable 2.0)

Business Telephony AS

PSTN

PSTN Gateway

SIP Call Control/Routing

EnterpriseLAN

SIP Phones

SIP

SIP

SIP

Cable Modem/E-DVA

SIP Soft-Phones

Fax

AnalogPhones

IP Phones

SIP

SIP

SIP

SIP PBX

Cable Modem

SIP Connect



• Opportunity to fundamentally change the cost and service delivery structure for business voice

• Key Service Providers and PBX vendors involved• Value of a single approach • Strengthen technical specification and help

accelerate vendor interoperability and deployment

Cable Supports SIPconnect

Interoperability Certification DeploymentSpecificationsRequirements

SIPconnect and Cable Networks Glenn Russell Director, Business Services CableLabs February 4, 2009.

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Transcript of SIPconnect and Cable Networks Glenn Russell Director, Business Services CableLabs February 4, 2009.