Singapore: Meeting Expectations

SINGAPORE TOURISM BOARD / 1

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s i n g a p o r e :m e e t i n g e x p e ctat i o n s

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Organised by:

2 / SINGAPORE TOURISM BOARD

m e e t i n g e x p e ctat i o n singapore is a world-class city to work, live and play. This globally connected, multicultural and cosmopolitan city-state offers a conducive

environment to numerous industries and businesses, including the media and digital industry and urban solu-tions business. Global businesses find it beneficial to lo-cate their headquarters in Singapore because of its geo-graphical location, in the heart of Southeast Asia, making it possible to connect with a market of 3.3 billion people within a few hours flight time.

Strong trade and investment makes Singapore as the most competitive Asian country. There are over 7,000 multinational companies in Singapore, alongside a government supportive in nurturing business. Last year, the World Bank named Singapore as the World’s Easiest Place to Do Business for the eighth consecutive year. It highlighted Singapore’s standards for trading across borders, dealing with construction permits and protecting investors.

Singapore’s port is one of the busiest in the world, and the country is classified as a premier International Mari-time Center. Singapore’s Changi International Airport has more than 100 international airlines flying to some 250 cities in about 60 countries and territories worldwide. In

2012, Singapore received 14.5 million visitors with total tourism receipts of S$23.1 billion. In terms of business travelers, Singapore received 3.35 million, a 4% increase compared to the previous year, with a total expenditure of S$5.73 billion. The Business Travel and Meetings, Incen-tives, Conventions and Exhibitions (BTMICE) sector has become a key economic contributor.

For business travelers, Singapore provides a con-ducive platform to achieve success through a dynamic business environment, wide networks, ease of doing business and also sense of fun.

S

Singapore central buSineSS diStrictS From top clockwise: Marina bay Sands at night; dining with a view of esplanade; riverside restaurants at the boat Quay; business hours at the raffles place.


Singapore’s MICE landscape is truly one of a kind. As the choice business destination, the city is Asia’s thought leader on providing platforms for future solu-tions, and facilitating ideas for international businesses. The Union of International Associations (UIA) ranked Singapore as the Top International Meeting Country for two consecutive years and the Top International Meet-ing City for six consecutive years. Other awards include Asia’s Top Convention City for the 11th consecutive year by the International Congress and Convention Asso-ciation (ICCA), and the Best BTMICE City 2012 at the prestigious TTG Travel Awards.

Singapore offers a wide variety of solutions to ca-ter to incentive groups and large-scale conventions and exhibitions. It is the home to a large number of conven-tional and unconventional event spaces, and has close to 50,000 hotel rooms.

With 18 world congresses in 2012 alone, Singa-pore’s sterling track record is a sound testament of its ability to hold large-scale, high profile events, and to pro-vide an unmatched level of value to events in sectors of its core competencies.

The ever-evolving MICE landscape means that new facilities, attractions, and services constantly evolving and elevate Singapore’s longstanding reputation as the international convention city par excellence. With envi-able MICE venues such as the Max Atria @ Singapore Expo and the newly renovated Suntec Singapore Con-vention and Exhibition Centre, as well as new world-class facilities like the Marina Bay Cruise Centre and the upcoming Singapore Sports Hub, Singapore presents a dynamic and progressive environment to stage an event.

W h y s i n g a p o r e i s t h e m i c e d e st i n at i o n o f c h o i c e ?

The ideal business parTner

Singapore provides assistance and access to experienced professionals, giving support through

our partnership with you

a dynamic business ecosysTem

Singapore provides a conducive environment of knowledge, trade, and communication networks,

supported by extensive infrastructure and excellent service, for an unparalleled business

experience

cusTomized for success

Singapore is able to customize a detailed event from a full roster of varied support, venues, and

facilities for your unique needs

mixing business wiTh leisure

Singapore provides diverse, world-class leisure offerings to perfectly complement your

business activities—from dining and nightlife, to culture and entertainment—offering visitors an

opportunity to mix business with pleasure

For more information, please visit yoursingapore.com/mice or [email protected]

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http://www.yoursingapore.com/content/mice/en.html

mailto:stb_indonesia%40stb.gov.sg?subject=


and is the yearly gathering of some of the most influen-tial figures in the global music business.

The event has hosted such luminaries as Justin Tim-berlake’s manager, Johnny Wright; Lady Gaga’s manag-er, Troy Carter; President of Sony Network Entertainment Tim Schaff; and Grammy Award winning artists such as Jason Mraz and Jaime Cullum.

“This year’s events have taken our digital education a big leap forward by bringing Gen C—a new generation defined by creation, curation, connection and communi-ties—directly into the conversation. Thank you for organ-izing an event that has inspired our new media stars and digital community,” says Bing Chen, Global Creator Devel-opment and Management Program Manager at YouTube.

Meanwhile, Digital Matters is the leading regional forum in Asia focused exclusively on the monetization of online video content, covering digital entertainment business verticals such as television, advertising and music. Digital Matters is the symposium for showcasing online video innovation, sharing success stories and col-laborating with new partners for new business models.

lobal media players are increasingly looking to Asia for the opportunities to tap on and expand into this emerging industry. Consumers today

seek engagement, user experience and accessibility on multiple platforms at anytime and anywhere. Fortunately Singapore is at the heart of the action. Singapore’s ad-vanced IT infrastructure and connected citizenry makes it a natural test bed for new services and applications for viewers in the region.

Singapore is also a hub for BTMICE events, such as Digital and Music Matters, CommunicAsia and Broadcast-Asia and Asia TV Forum & Market (ATF) / ScreenSingapore.

the digital and MuSic MatterSDigital and Music Matters is held annually in Singapore during May. Established in 2006 and dubbed as “TED meets SXSW” by music star Jason Mraz, Digital Mat-ters and Music Matters has hosted some of the biggest names in the entertainment business. The event is the pioneer music industry event in the Asia Pacific region

d i g i ta l c o n n e ct i o n sg

“i thought the turnout was fantastic and it is great to feel a buzz about the business as well as the renewed confidence in the event. the fan and working musicians segments for interaction with the business were excellent and i suspect were responsible for the buzz.”

PreSident Of UniverSal

MUSic GrOUP internatiOnal

s a n d y m o n t e i r o

- On Digital & Music Matters

nidji performance at Music Matters

Mighty car Mods at Youtube Fan Fest

Speakers at digital Matters

m e d i a &d i g i ta lc o n t e n t


“I thought the turnout was fantastic and it is great to feel a buzz about the business as well as the renewed confidence in the event. The fan and working musicians segments for interaction with the business were excel-lent and I suspect were responsible for the buzz,” says Sandy Monteiro, President of Universal Music Group International.

coMMunicaSia and broadcaStaSiaCommunicAsia and BroadcastAsia is one of Singapore’s top exhibitions, occupying a total of 58,000 square me-tres. Last year, CommunicAsia and Enterprise IT brought its largest ever contingent of more than 130 satellite communications companies.

The show attracted more than 35,000 international trade attendees from the world’s leading ICT companies such as Dell, Huawei, Oracle, Telekomunikasi Indone-sia, Samsung, Tata Communications, amongst others. CommunicAsia last year focused on the rise of the em-powered consumer and areas that businesses should be aware of in view of the evolving landscape.

“There is a good representation of international ex-hibitors at CommunicAsia and I’m impressed with the show. In particular, the solutions provided by the exhibi-tors from China attracted my attention because of their

competitive pricing. I have found useful contacts for fu-ture partnerships. This is my second time at the show and I will be back again for the next show,” says Irene Mayarani from PT Ketrosden Triasmitra in Indonesia.

BroadcastAsia highlights the latest updates across the entire broadcasting and film ecosystem, from acqui-sition, production and management system to post pro-duction, distribution and delivery. It is also Asia’s leading event for the broadcasting and entertainment industry and succeeded in attracting a total of 16,000 attendees and 715 exhibitors from the broadcasting, film, pro-audio and live event industries. “I found the sessions ‘the evolu-tion of connected tV’ and ‘Delivering ultra High Definition in asia’ particularly interesting, mainly because they an-swered some of the key technical questions that I wanted to ask,” says Qi Deng, VP of Sales, Altobeam, China.

aSia tV ForuM & Market (atF) / ScreenSingaporeFilm and content markets, ATF and ScreenSingapore, were co-located together for the second time in 2013. ATF is Asia’s leading entertainment content market (to buy, to sell, finance, distribute, and co-produce), across all platforms. It is a key platform for Asia Pacific buyers to engage with the top players in the entertainment indus-try from around the world.

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“there is a good representation of in-ternational exhibitors at communicasia and i’m impressed with the show. in particular, the solutions provided by the exhibitors from china attracted my attention because of their competitive pricing. i have found useful contacts for future partnerships. this is my second time at the show and i will be back again for the next show.”

Pt KetrOSden triaSMitra

i r e n e m aya r a n i

- On cOMMunicasia

boyce avenue performance at Music Matters

benjamin grubbs of Youtube at broadcastasia

huawei booth at communicasiapanasonic launched the latest gadget at communicasia


m e d i a &d i g i ta lc o n t e n t

For the first time ever, ATF and ScreenSingapore had a participation of 16 international delegations, with new representations from Indonesia, Russia and South Korea. The attendance at the market shot up by 10% as 1,179 companies from over 60 countries gathered to trade and network. This increase in participation is a significant indicator that the combined TV and film market is pro-gressing from strength to strength.

ATF and ScreenSingapore are also very relevant to the Indonesian market. Rangga Maya Barack-Evans, Manag-ing Director of PT Merantau Films sees ATF as a network-ing base for Asian countries. “The event is a good platform for talent hunting and sussing out co-production oppor-tunities,” says Maya. Edwin Nazir, Producer from Angka Fortuna Sinema says, “During this event, I can meet many people in the film industry. I don’t have to pay a lot to get here due to very close distance to Jakarta.”

There are also many participants outside of the South-east Asian region that find the shows relevant. Seo Jang Ho, Head of International Sales and Acquisitions at CJ E&M Media B/U, from South Korea, says: “ATF is a growing and vibrant market. We witnessed increased traffic at our booth this year, and were kept busy with back-to-back meetings all day. The show is well-timed, and attracts many Southeast Asian buyers who may not necessarily visit other major international events.”

Attesting to ATF and ScreenSingapore’s role as a catalyst for the Asia content industry and a sign of its strategic place on the calendar, committed exhibitors have pre-booked 80% of the showfloor for 2014, which is scheduled to take place in December 2014.

Aside from the substantive ATF and ScreenSinga-pore program, new additions were launched last year. The ATF Animation Lab is designed to present Asian ani-mation projects to international financiers and was newly launched and warmly welcomed.

Irwan Junaidy, Partner at The R & D Studio in Ma-laysia, who was pitching to the Walt Disney Company, exclaims: “For a small and new studio like ours, the ATF Animation Lab gave us a once-in-a-lifetime opportunity to meet, network and, beyond that, understand the kind of content they wanted. Furthermore, we are now on their radar and we have even scheduled appointments for future meetings. We have also met with Nickelode-on and Turner during the networking sessions and it all seems rather promising.”

The three-day closed door event wrapped-up with happy participants and equally happy financiers from Australian Broadcasting Corporation, BBC Worldwide, The Walt Disney Company, Turner International Asia Pacific Limited, Viacom International Media Networks, ZDFE.junior and ZDF German Television.

For events schedule please see page 11.

“the event is a good platform for talent hunting and sussing out co-production opportunities.”

ManaGinG directOr Of Pt MerantaU

filMS

r a n g g a m aya B a r a c k- e v a n s

- On atF

Mike Wiluan speaking at one of atF session

lam ka tung and andy lau at ScreenSingapore

hong kong a-list celebrities attending ScreenSingapore

rob clark of Fremantle Media

during his keynote speech at atF


Singapore offers an excellent range of state-of-the-art MICE venues, that suit a variety of needs and budgets.

These venues not only offer first-class conference and meeting facilities, but also the convenience of a wide range of accom-modation, food, shopping, entertainment, and other lifestyle options in close proximity.

e x t e n s i v e va r i e t y o f v e n u e s

Marina baY SandS®

10 Bayfront AvenueSingapore 018956Tel: (65) 6688 [email protected]

raFFleS citY conVention centre80 Bras Basah Road, Singapore 189560Tel: (65) 6431 [email protected]://www.fairmont.com/singapore/

reSortS WorldtM SentoSa8 Sentosa Gateway, Singapore 098269Tel: (65) 6577 [email protected]

Singapore eXpo1 Expo Drive, #02-01, Singapore 486150Tel: (65) 6403 [email protected]@maxatria.com.sgwww.singaporeexpo.com.sgwww.maxatria.com.sg

Suntec Singapore conVention & eXhibition centre1 Raffles Boulevard, Suntec City, Singapore 039593Tel: (65) 6337 [email protected]

More information on MICE Venues:yoursingapore.com/mice

Marina bay Sands

resort World

Sentosa

Singapore expo

Suntec Singapore convention & exhibition centre

raffles city convention centre

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iveability and sustainability are major concerns for developed and developing countries. A live-able city is prosperous, healthy, harmonious

and vibrant, while a sustainable one showcases resil-ience of its environmental, social and economic systems over the long term. While these may seem like contem-porary buzzwords, it would be useful to think of them as timeless goals in building cities.

Like any other city in the world, Singapore is progres-sively developing. Its extreme resource constraints and overcrowding have compelled the city-state to confront liveability and sustainability challenges since its inde-pendence in 1965. Although difficult to reconcile, Singa-pore believes that these goals are essential to a nation’s progress and the pursuit of comfort in modern life. Many city leaders and urban experts have thus expressed inter-

s o lv i n g u r Ba n d e v e l o p m e n t p ro B l e m s

l est in learning from Singapore’s experience—how effec-tive governance and integrated, long term planning were made to serve as powerful tools for achieving liveability and sustainability.

In its efforts to build better cities around the world, Sin-gapore established world-class business events to show-case Singapore’s expertise in urban solutions. Supported by its pro-business policies, good MICE infrastructure, strong intellectual property protection and its positioning as a “living lab” for emerging and cutting-edge technolo-gies, Singapore successfully launched thought leadership conferences and trade exhibitions such as the World Cities Summit, Singapore International Water Week, CleanEn-viro Summit Singapore, Singapore Green Building Week, Singapore International Transport Congress & Exhibition and Green UrbanScape Asia, to name a few.

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Singapore botanical garden

gardens by the bay

Singapore’s prime Minister lee hsien loong at the

World cities Summit expo

u r Ba ns o l u t i o n s


Singapore - a city of the future, a living laboratory.

These business events serve as exclusive platforms for government leaders and industry experts to come to-gether and address liveablility and sustainability issues. Singapore’s core value proposition in these events is the demonstration of expertise in tackling its limitations in the processes and systems it has built to make Singa-pore a pleasant home for its people.

One of the flagship events featuring Singapore’s ur-ban solutions ecosystem is the 3-in-1 summits of World Cities Summit (WCS), Singapore International Water Week (SIWW) and CleanEnviro Summit Singapore. Themed “Liveable and Sustainable Cities: Common Chal-lenges, Shared Solutions”, the 4th edition of the biennial World Cities Summit will be held in Singapore from 1 to 4 June 2014, in conjunction with SIWW and CleanEnviro Summit Singapore at the Sands Expo & Convention Cen-

tre in the Marina Bay Sands. WCS will be a place for lead-ers and experts to share integrated urban solutions and forge new partnerships with participants from at least 208 cities from 64 countries and regions.

Co-located with WCS and CleanEnviro Summit Sin-gapore, the Singapore International Water Week, the world’s only integrated event on water and urban sus-tainability, is a global platform for sharing and co-cre-ating innovative water solutions. Participants can share ideas and collaborate with innovative solutions providers within a vibrant global ecosystem of water technology companies, research institutions and experts. “SIWW brings in a diversity of water industry stakeholders and is certainly helping to drive innovation on water technology on a global scale,” says Jonathan Clement, CEO of Dutch water treatment firm PWN Technologies.

Water leaders Summit during the SiWW

the SiWW expo was well attendedWinners of lee kuan Yew prize awards

“SiWW, which brings in a diversity of water industry stakeholders, is certainly helping to drive innovation.”

PWn technOlOGieS

J o n at h a n c l e m e n t

- singapOre internatiOnal Water Week


u r Ba ns o l u t i o n s

The CleanEnviro Summit Singapore on the other hand, gathers the world’s top environment leaders from the public and private sectors, international organiza-tions and think-tanks, to discuss global environment issues, share knowledge, and shape thought leadership and policies on developing sustainable environmental management solutions. The summit features two trade exhibitions—the inaugural CleanMET Asia 2014 and WasteMET 2014.

u n h a B i tat- stat e o f t h e Wo r l d ’ s c i t i e s r e p o r t 2 0 0 8 / 9 :

• Singapore is the only city surveyed without slums• Singapore’s greatest achievements are in urban development, including public housing and transport systems• Singapore has experienced good governance and balanced development

CleanMET Asia 2014 is Asia’s premier exhibition and conference on cleaning management and environmental technology. It looks set to be the dedicated platform for practitioners in the industrial and commercial cleaning industries to help them keep abreast of the latest devel-opments and solutions to escalate the cleaning stand-ards in their respective sectors. Jointly organized by Environmental Management Association of Singapore (EMAS), Waste Management and Recycling Association of Singapore (WMRAS) and Singex, CleanMET will be an excellent platform for companies who want to grow their businesses in the Asia market as it encourages increased partnerships and business involvement in commercial and industrial cleaning sectors.

Organized by the Waste Management and Recy-cling Association of Singapore (WMRAS) and National Environment Agency (NEA), WasteMET Asia is the re-gion’s premier exhibition to launch, showcase and intro-duce the latest innovative equipment and technologies in waste management recycling and resource recovery solutions. The inaugural WasteMET Asia 2012 brought together over 8,000 attendees from the region, and over 100 exhibitors.

For events schedule please see next page.

in conversation with prime Minister lee hsien loong

booths at SiWW expo one of SiWW expo sessions


october

28 - 1 nov）- Singapore International Energy Week- Gas Asia Summit - Asia Smart Grid - PV Asia Pacific

november

4 - 6- MRO Asia

13 – 17- International Diabetes Federation Western Pacific Regional Congress

- Christmas Light-Up at Orchard Road

December

2 - 5- OSEA; The 20th International Oil & Gas Industry Exhibition

10 - 12- Asia TV Forum & Market- ScreenSingapore

3 - 14- Singapore International Film Festival

february

11 - 16- Singapore Airshow

20 - 22- International Congress on Glaucoma Surgery

march

10 - 16- Singapore Design Week10 - 13- Maison & Objet Asia12 - 16- Singaplural13 - 16- International Furniture Fair- Hospitality 360

19 - 21- Asia Pacific Maritime

25 - 26- World Retail Congress Asia

26 - 5 apr- World Gourmet Summit

april

8 - 11- Food & Hotel Asia

may

11 - 15- TFWA Asia Pacific Exhibition & Conference

ca l e n da r o f e v e n ts 2 0 1 4may

12 - 18- Asia Fashion Exchange15 - 18- Blueprint 2014- Asia Fashion Summit

20 - 25- Digital Matters- Music Matters

30 - 27 Jul- Great Singapore Sale

June

1 – 5- Singapore International Water Week1 – 4- CleanEnviro Summit- World Cities Summit2 – 4- WasteMET- CleanMET Asia

17 - 20- BroadcastAsia- CommunicAsia

28 - 2 Jul- International Symposium on Pediatric Neuro-Oncology

July

10 - 13- Singapore International Jewellery Expo

auguSt

12 - 21 Sep- Singapore International Arts Festival

18 - 20- Philanthropy in Asia Summit

September

1 – 3- Singapore Green Building Week- BEX Asia - International Green Building Conference

9 - 11- Medical Fair Asia- Medical Manufacturing Asia

16 - 18- Sports Matters

12 - 21- Grand Prix Season Singapore19 - 21- 2014 Formula 1 Singtel Singapore Grand Prix

october

1 - 3- World Architecture Festival

17 – 24- WTA Championships

27 - 31- TravelRave28 - 29- Aviation Outlook Asia29 - 31- ITB Asia- Asia Travel Leaders Summit- Web in Travel

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Supported by:

Organised by:

information in this brochure is accurate at the time of publication (february 2014). however, changes to the information may have occurred since going to press. Singapore tourism Board shall not be held liable for any damages, losses, injuries or inconvenience

arising in connection with the contents of this publication. for the latest information, please visit our website yoursingapore.com/mice


Singapore: Meeting Expectations

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