Shopify & Ecommerce Design Workshop Brad Gross IT Tools & Methods.
-
Upload
rosamund-pierce -
Category
Documents
-
view
215 -
download
0
Transcript of Shopify & Ecommerce Design Workshop Brad Gross IT Tools & Methods.
Shopify & Ecommerce Design Workshop
Brad GrossIT Tools & Methods
What is Ecommerce?
Ecommerce
What are some examples of Ecommerce?
Do you actively participate in Ecommerce activities? Why or why not?
Workshop Objectives
Using Shopify Ecommerce Software an individual interested in selling a product or service will be able to create a basic functioning website for transactions to occur.
Using Shopify Ecommerce Software an individual will create two unique product collection pages, an About Us page, and a Blog post on their Ecommerce website.
An individual will gain knowledge and insight into the current Ecommerce world and how it can be utilized for personal, business and educational practices.
My Personal History with Ecommerce
eBay and gaining experience early
Working/discussing ideas with friends
Charleston
My Memories Film
Eiffie
What is going on now?
How Does It Relate to Instruction?
The subject matter of Ecommerce is taught
Not enough hands on experience for students
Can lead to a potential career path/college major
Example
Handout and Discussion
Resources
• Teaching resources will be uploaded to scholar
• Lynda
• Forums/Online Community
• Blogs
• Video Tutorials (Youtube, Vimeo, Etc.)
Important Features of Ecommerce SoftwarePrice/Free Trial
Templates
Order Tracking
Mobile Compatibility
Payment support
Marketing Tools
Customer Support
Why I chose Shopify
Shopify Video
Popular
Community Support
Mobile App
Availability of a Trial
Current Client List
Examples
Log In
The Dashboard
Themes
• Look at it from a customer perspective
• Simplicity (Menus, Checkout, etc.)
• Works toward your strengths( pictures, video, etc.)
Setting up a Collection
Go to Navigation underneath ‘Your Website’
Click Edit Link List under Main Menu
Change the Name of Collection 1 and Collection 2 to your pleasing
Click Save
Editing your Collection
Click Collections underneath ‘Your Store’
Click the Collection you want to edit
Change the Title and Add Description
Click Add Products and click the specific product to add to your collection
Click Save
Editing Your Product
Click Products underneath ‘Your Store’
Click the Specific Product you want to edit
Change the Title and a Description
In Inventory & Variants, click Edit and fill out the information accordingly
Ensure the Product Photos are in a correct order
Make sure the product is added to the correct Collection
Click Save
Product Photos
Clean
Show Multiple Angles
Proper Color Correction
Basic Checklist
Rename each Collection
Have at least one product with description in each collection
Reorder the product photos
Edit the About Me/Contact Us Page
Add a blog post
Social Media/Marketing
My Tips
Patience is Key
Take Proper Photographs
Learn Time Management Skills
Utilize Technology to Work for You Instead of Working for Technology
Be Prepared to Work for Free
Keep Track of all your Expenses
Be a Trustworthy Merchant but Don’t
Trust Everybody
You have to be/act older than you want to
Get in the right Environment
Take a Shot and Have Fun!
Final Assignment
Fill out and prepare a 30 second pitch to the class as if we are potential investors in your business
Final Assignment
Fill out and upload a 30 second podcast in which you pitch your potential business to investors.