SHOP Switzerland SS16

SWITZERLAND | ШВЕЙЦАРИЯ | 瑞士 | سويسا

Page 28

MODERN

TIMES:

discover how

Switzerland’s fne

watch houses are

connecting with

smart technology

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Welcome to Switzerland

Whether you are travelling for business or pleasure, we can help

you discover the very best of this magnifcent country. Switzerland

has much to ofer, as our guide on page 40 reveals. Readers who

appreciate innovative design will enjoy our feature on luxury

smartwatches (page 28), and in this issue we also discover the

country’s best cafés for slow cofee.

SHOP is part of Global Blue, the Tax Free Shopping market

leader that helps you save money when shopping in Switzerland. We

publish guides to over 40 destinations across Europe and Asia. Our

international insider knowledge means we are ideally placed to tell

you about the top global brands you’ll fnd in Switzerland. For the

very latest information, visit globalblue.com.

Be sure to sign up for your free SHOP TAX FREE Card – the

simplest way to shop tax free without flling in Tax Free Forms by

hand, and enjoy exclusive members-only discounts and promotions

too: visit globalblue.com/join.

Emma Cheevers

EDITOR’S LETTER

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@GlobalBlue

@环球蓝联-GlobalBlue

/GlobalBlue/GlobalBlueRu

/globalblue

/globalblue

@shopcontent

Austria

Austrian Alps

Barcelona

Belgium

Berlin

Cologne

Copenhagen

捷克共和国

Düsseldorf

Frankfurt

French Riviera

دليل ألانيا

德国指南

Германия

Gothenburg

Hamburg

Hanover

Helsinki Area

Holland

Istanbul

Italy

Japan

Lake Saimaa

Lebanon

London

Madrid

Milan

Munich

Nuremburg

Oslo

Paris

巴黎

Portugal

Prague

Riga

Rome

Seoul

Singapore

Stockholm

Stuttgart

Switzerland

Vienna

Vilnius

CONTRIBUTORS

6

Dominique Fenn

Dominique Fenn is a writer

and creative consultant

specialising in luxury fashion

and lifestyle. She currently

works for Fred Perry and has

previously contributed to the

Dazed group, i-D magazine

and Anothermag.com.

Onur Unaltay

SHOP’s artworking intern

Onur Unaltay studied

graphic design at Middlesex

University. He has designed

men’s clothing for various

international companies and is

an avid fan of football, hip hop

and fashion.

Beth Druce

Beth Druce is a fashion and

luxury writer and creative

consultant. Armed with

an MA from Central Saint

Martins, she began her career

at GQ magazine. She delights

in documenting diverse and

quickly evolving trends.

Bratislav Milenkovic

Bratislav Milenkovic created

this season’s cover for

SHOP Switzerland. His

bold compositions celebrate

mechanical detail, making

him the perfect choice for this

illustration, which is inspired

by our feature on page 28

about how Switzerland’s

traditional fne watchmakers

are using smart technology.

The illustration shows a

hybrid watch which is both

classic and cutting-edge,

with an elegant, conventional

face ofset by the bright,

geometrical shapes of hi-

tech workings. Bratislav

Milenkovic’s clever, colourful

artwork has previously been

commissioned by the New

York Times, Wired and the

Guardian.

Explore our archive of cover

illustrations at

globalblue.com/covers.

globalblue.com

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STÜCKI SHOPPING • BASELWESTSIDE • BERN WEGGISGASSE 28 • LUZERNVIA MAISTRA 2 • ST. MORITZBAHNHOFSTRASSE 24 • ZÜRICH

shop tommy.com

8

SHOP FLOOR

Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. Whilst every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur afer publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2016 Global Blue

E DI TOR I A L

Editor-in-chief

Emma Cheevers

PU BL I SH I NG

Publisher

James Morris

GL OBA L BLU E

S W I TZ E R L A N D

Managing director

Ronald Christen

Marketing manager

Michael Mauerhoff

Marketing coordinator

Ralph Wutscher

Global Blue,

Zürichstrasse 38,CH-8306 Brüttisellen,Switzerland

Chinese editor

Yuan Fang

Associate Chinese editor

Junjie Dou

Chinese contributing editor

Qingya He

Chinese editorial assistants

Yangzi Liang, Manqing Li

Chinese translators

Yin Shi, Chenguang Yi

Russian editor

Anastasia Nemchenok

Russian editorial assistant

Karina Starobina

Russian translators

Teena Garnik, Gary Ramazanov

Arabic editor

Haneen Malaeb

Print

Dane Consultancy

Commercial editor

Ruairidh Pritchard

Commercial artworking assistant

Samantha Junak

AVP business development manager

Patrice Janet

Art director

Fabio Gervasoni

Junior designer

Kiranjeet Kaur

Content corporate production manager

Steve BrownCorporate production coordinator

Inga Abramian

Head of digital

Eamonn Leacy

Digital campaign manager

Iwona Wlodarczyk

Digital data analyst

Dian Liu

Digital marketing assistant

Anastasia Budieva

Product manager

Devesh Sankadecha

Developer

Mohammed Hakki

Digital production manager

Andrew Lugton

Production assistants

Olivia Chou, Sammy Ha

Chief executive officer

Jacques Stern

SHOP is published by Global Blue

Group headquarters

Global Blue SA,Route de Crassier 7, CH-1262 Eysins, Switzerland

Corporate registration number

[email protected]

Deputy editor

Sally McIlhone

Cover illustrator

Bratislav Milenkovic

Contributors

Beth Druce, Dominique Fenn

Production editor

Caterina Mazzolai

Assistant production editor

Katie Muxworthy

Features editor

Hannah Lewis

City guide and lifestyle editor

Isabella Redmond Styles

Fashion editor

Ximena Daneri

Fashion coordinator

Fani Mari

Fashion intern

Danielle De Wolfe

News editor

Rebecca Davies

Assistant news editor

Theresa Harold

Chief sub-editor

Hester Lacey

Copy editors

Katie Davis, Sue Flook, Claire Gervat, Ann Morphew, Harriet O’Brien

Picture editor

Kirsty Andrews

Assistant picture editors

Grace Bird, Katie Byrne

Senior picture assistant

Mónica R Goya

Picture assistant

Charlotte Rogers

Artwork editor

Simon Thompson

Artworking assistants

Aaron Carline, Dionne Hélène, Milkha Lala

Artworking intern

Onur Unaltay

Online managing editor

Kirsty Welsh

Assistant online editor

Marina Nelson

Online writer

Emily Scrivener

10

Above: Frédérique Constant Horological Smartwatch

Guide

40 Maps and guides to the key shopping areas

of Switzerland

Essentials

52 How To Shop Tax Free

The simple steps to saving money on your

shopping

Translations

53 Русский Перевод

55 美文翻译

57

Souvenir

58 The essential item to bring home

Products

14 Check Out

SHOP selects a standout piece from

Switzerland this season

16 Products

Key looks for the season, from fashion and

footwear to jewellery and accessories

News

20 Shop Window

One store not to be missed in Switzerland

22 News

Seasonal updates on shops, services and

new products

Feature

28 Cover story: Well Connected

As traditional watch manufacturers

experiment with smartwatch technology,

Beth Druce takes a look at cutting-edge

connectivity developments in

Switzerland’s haute horology industry

CONTENTSp.28

Experience

36 Café Society

Coffee specialists in Switzerland have

created a new breed of inviting cafés, as

Dominique Fenn discovers

hublot.com

Big Bang Unico Sapphire.

蓝宝石表壳，向宇舶深厚制表工艺致敬

全透明表壳使宇舶自产UNICO

导柱轮计时机芯清晰可见72

小时动力储存限量典藏500枚

B O U T I Q U E S

GENEVE • GSTAAD • LUZERN

ZURICH • ZERMATT

WELCOME

Welcome to the CHRIST watches

and jewelry collection. With over 70

different locations across Switzerland

in which to fi nd and purchase

authentic Swiss pieces to mark those

special occasions. Come and

discover the stunning products from

the world of CHRIST.

QUALITY

Since more than 40 years CHRIST

has been embracing Swiss values

and fusing them with contemporary

trends. As a traditional Swiss

com pany, CHRIST offers a fi rst-class

customer experience with superior

products and expert advice from

staff.

STYLE AND ELEGANCE

From classic elegance to modern

trends, discover CHRIST’s wide

selection of world-renowned top

brands. Flawless craftsmanship is the

hallmark of the Swiss Made pro-

ducts, especially talking about

watches. Discerning shoppers who

appreciate quality in their jewelry

and timepieces know where to go to

fi nd the most stylish selection and

diverse brands.

STORES

ZURICH

Global Blue

«Global Blue customer counter»

Jelmoli

Bahnhofstrasse 78

Airport

LUCERNE

Kramgasse 8

INTERLAKEN

Höheweg 2

MONTREUX

26 Grand Rue

GENEVA

Rhône-Fusterie, 5 rue du Commerce

1 rue du Mont-Blanc

LUGANO

Via Nassa 15

Via Soave 5

www.christ-swiss.ch

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.ON THE ENTIRE SELECTION

OF WATCHES AND JEWELRY.

VALID UNTIL DECEMBER 31,

2016, IN ALL CHRIST SHOPS.

Say it with

It’s time for

charm.

LIU YIFEI.

TISSOT CHEMIN

DES TOURELLES

LADY DIAMONDS.

TISSOT WATCHES .COM

TISSOT, INNOVATORS BY TRADITION

CHECK OUT

14 | PRODUC TS

depending on the occasion. The magical effect of the feathers suggests the flamboyance of the Venice carnival, and the intricate design is entirely in keeping with the skilled work of watchmaker Georges Édouard Piaget, who founded Piaget on his family farm in the small Swiss village of La Côte-aux-Fées in 1874. fmPiaget Serenissima cuff, CHF360,759, Piaget, 40 rue du Rhône, 1204 Geneva, +41 (0)22 817 0200, piaget.com

FOR MAP GO TO PAGE 46

IN FINE FEATHER

Swiss heritage brand Piaget is making waves with one of its latest offerings, a cuff bracelet in striking shades of blue and green. The white gold cuff features rare feathers as well as emeralds, sapphires and diamonds. It is called Serenissima, which means ‘the most serene’ and is a term sometimes applied to Venice, whose carnival helped inspire the bracelet. The design is particularly clever: the feathers can be removed so that the cuff can be worn two ways,

Save money by shopping tax free, see page 52

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GLAMOURTeam casual denim with statement accessories for a perfect daytime ensemble

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1. Mac Myth lipstick, CHF28, Mac, Rämistrasse 2, 8001 Zürich, +41 (0)43 243 7652, maccosmetics.com

2. Jimmy Choo shoes,

CHF1,295, Jimmy Choo, 30 rue du Rhône, 1204 Geneva, +41 (0)22 310 7680, jimmychoo.com

3. Swarovski bangle, CHF129, Swarovski, Bahnhofplatz 7, 8001 Zürich, +41 (0)44 211 1020, swarovski.com

4. De Grisogono earrings,

CHF55,900, Splendid Geneva, Grand Hotel Kempinski Geneva, 19 quai du Mont-Blanc, 1201 Geneva, +41 (0)22 300 0555, degrisogono.com

5. Massimo Dutti dress, CHF99, Massimo Dutti, Via Nassa 5, 6900 Lugano, +41 (0)91 924 2933, massimodutti.com


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MIXED MONOCHROMES

Create a look of simple sophistication with a range of shades that never go out of fashion

SHOP | 17

1. Salvatore Ferragamo bag,

CHF15,165, Salvatore Ferragamo, 104 rue du Rhône, 1204 Geneva, +41 (0)22 310 1508, ferragamo.com

2. Cos jacket, CHF150, Cos, Marktgasse 14, 8001 Zürich, +41 (0)58 515 0850, cosstores.com

3. Roxalana ring, CHF30,000, Les Facettes, 40 rue du Rhône, 1204 Geneva, +41 (0)22 400 0040, roxalana.ch

4. Santoni shoes, CHF410, Santoni, Via Nassa 32, 6900 Lugano, +41 (0)91 922 0111, santonishoes.com

5. Escada skirt, CHF629, Escada, Schipfe 2, 8001 Zürich, +41 (0)44 212 0060, escada.com

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GRAPHIC DETAIL

Bold shapes and vibrant colours combine to create this retro-inspired look

18 | PRODUC TS

1. Versace ring, CHF190, Versace, 90 rue du Rhône, 1204 Geneva, +41 (0)22 310 2243, versace.com

2. Caran d’Ache x Lalique pen,

CHF3,000, Caran d’Ache, Löwenstrasse 19, 8001 Zürich, +41 (0)44 273 9000, carandache.com

3. Church’s Opal loafers, CHF560, Church’s, 59 rue du Rhône, 1204 Geneva, +41 (0)22 311 6631, church-footwear.com

4. Bella Freud sweater, CHF395, Weinberg, Bahnhofstrasse 11, 8001 Zürich, +41 (0)44 211 2954, bellafreud.com

5. Céline handbag, CHF1,550, Céline, 47 rue du Rhône, 1204 Geneva, +41 (0)22 312 1460, celine.com


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SHOP WINDOW

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HANDCRAFTED HAVEN

Fabrikat in Zürich is a state-of-the-art store filled with beautifully crafted yet practical items that range from stationery to homeware and travel goods. It has been devised by Regina Schibli and Donovan Gregory, the team behind the creative agency Designers’ Club and the unconventional art space The Trace Gallery. All the furnishings have been especially made

for the space, and the attention to detail in the handcrafted wooden cabinets is particularly impressive. Yet what really sets Fabrikat apart is the unusual and exciting produce, from prints and rolls of paper to handmade stools. Even if you visit with just one item in mind you’ll probably leave with a suitcase-full. rdFabrikat, Militärstrasse 76, 8004 Zürich, +41 (0)44 542 4644, fabrikat.ch

YOU’RE INVITED

After popping up in temporary venues in Berlin and Zürich, Qwstion Invites now has a permanent residence in Zürich. The new space is more than just a store: it provides young designers with a platform to showcase their products. Zürich native Damian Fopp is the first lucky participant in this scheme. His designs will be seen alongside the studio’s own collections and other selected brands ‒ for spring/summer 2016 these include Hanna Kawasaki and Clod Bernegger. rdQwstion Invites, Badenerstrasse 156, 8004 Zürich, +41 (0)43 535 2461, qwstion.com

ECO-CHIC SELECTION

Soeder is a creative collective that takes great pride in the quality of the goods that members devise. Placing a strong emphasis on sustainability, it sources Europe’s finest craftspeople to produce the innovative designs of its members. In addition to curating members’ brands, Soeder has also started producing its own line. Its chic retail outlet in Zürich’s vibrant Kreis 4 district offers a wide selection. With all manner of interior furnishing, kitchenware and environmentally-friendly apparel available here, it really is possible to be kind to the planet while buying almost everything you could possibly need. dwSoeder, Ankerstrasse 124, 8004 Zürich, +41 (0)44 558 3443, soeder.ch

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globalblue.com

MOLESKINE’S NEW DEPARTURE

Luxury stationery brand Moleskine made its café debut in late 2015 at Geneva Airport. The idea of travel is integral to the brand, so this is an ideal location. Developed in partnership with Caviar House Airport Premium, Moleskine Café offers freshly prepared food as well as notebooks, pens, pencils and bags. There’s an arty feel, too, with artworks on display and with cups decorated by Carlo Stanga, author and illustrator of the Moleskine book I am Milan. Part boutique, part coffee house, part gallery, this is a perfect space to sit and jot down thoughts or sketches – in one of Moleskine’s striking notebooks, of course. thMoleskine Café, Geneva Airport, 1215 Geneva, +41 (0)22 717 8540, moleskine.com

BILLIONAIRE COMES TO TOWN

Luxury menswear brand Billionaire Italian Couture has arrived in Geneva with a glittering central boutique spread across 130 square metres. Opened in conjunction with Millya Group Cyprus, the shop was created by the renowned Italian architecture studio Baciocchi Associati. The use of opulent materials such as marble and amber onyx creates a sense of refinement

and a masculine atmosphere that is at once classic and contemporary. Visitors to the new boutique will be able to explore the brand’s full range of menswear and accessories, with expert staff on hand to help. thBillionaire Italian

Couture, 18 quai du Général-Guisan, 1204 Geneva, +41 (0)22 810 8335, billionairecouture.com

24 | N E WS


PUKKA PLACE

Timothy Oulton drew inspiration from his father’s British military background when he founded his eponymous furniture and homeware company. Suffused with a tremendous sense of tradition and heritage, the luxurious Timothy Oulton shop in Geneva is set among other high-end retailers on rue du Rhône. Handcrafted interior furnishings are core to the brand, with Oulton’s passion for antiques and well-crafted design being clear to

see. He prides himself on re-envisioning the past for the 21st century and has transformed classic items – flags, maps and handcrafted historical objects – into creative and versatile lifestyle pieces. dwTimothy Oulton, 42 rue du Rhône, 1204 Geneva, +41 (0)22 770 5005, timothyoulton.com


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Geneva childrenswear store Tricosa has created an impressive new look, bringing two branches together under one roof. The shop’s chic interior features bright furnishings and cushions, and is an ideal showcase for an impressive range of fashion and accessories. One side stocks items for infants and children up to the age of six, the other side offers shoes and clothes for older children and teenagers. Brands include Junior Gaultier, Paul Smith and Monnalisa; shoe labels range from Naturino and Romagnoli to Unisa and Chèrie. rdTricosa, 2 rue de la Rôtisserie, 1204 Geneva, +41 (0)22 310 5060, tricosa.com


BRIGHT AND BEAUTIFUL

SHOP | 25

globalblue.com

BIODEGRADABLE JEANS

Freitag, the Swiss company that recycles industrial waste materials into accessories and clothes, has launched a line of five-pocket jeans. The company started in 1993 when Markus and Daniel Freitag, brothers and graphic designers, created a messenger bag made from used truck tarpaulins, discarded bicycle inner tubes and car seat belts. Today, as well as bags, Freitag produces dresses, shirts, T-shirts, and now jeans. The heavy-duty denim is made from linen and hemp which together with the yarn and lining are 100% biodegradable. Once you remove the metal buttons the jeans are naturally compostable. The E100 jeans for women and E500 men’s jeans are available in indigo blue and black, all priced at CHF240. rdFreitag, Geroldstrasse 17, 8005 Zürich, +41 (0)43 366 9520, freitag.ch

FASHIONABLE FAVOURITES

The two boutiques of luxury multibrand retailer Vestibule are favourite haunts of Zürich’s most fashionable set. Just off Bahnhofstrasse, the St Peterstrasse store offers high-end womenswear for every occasion, from casual separates to glamorous eveningwear. Founder Laurence Antiglio has a keen eye for fashion, so the store is always filled with must-have items. Brands include Chloé, Isabel Marant, Golden Goose, Forte-Forte, Sonia Rykiel and 3.1 Phillip Lim. The success of the first boutique led Antiglio to open a second. Set on Seefeldstrasse, this store stocks designer items and is also home to Minibule, an equally well-curated selection of children’s clothing. Vestibule is renowned for its great personal service, so don’t hesitate to speak to the friendly staff should you need any assistance. hlVestibule, St Peterstrasse 20, 8001 Zürich, +41 (0)44 260 1331; Seefeldstrasse 56, 8008 Zürich, +41 (0)44 260 1320, vestibule.ch

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DENIM DELIGHTS

DeeCee Style is a pioneering multibrand store owned by fashion aficionados Pia and Markus Cadruvi. Located in Zürich’s financial district, it stocks a wide range of high-quality brands such as Nigel Cabourn, 45rpm and Alden, and is a must-visit destination for denim devotees. Having been in retail for more than 25 years, the store’s owners are hugely influential and are credited with introducing the likes of Timberland and Diesel to Switzerland during the 1990s. Eschewing catwalk trends for timeless, classic pieces such as well-made jeans or perfect cotton shirts, the team behind DeeCee Style is inspired by the aesthetics of the US. Alongside established labels, the store also promotes new and emerging designers. thDeeCee Style, Talacker 21, 8001 Zürich, +41 (0)43 497 3585, deeceestyle.ch


KEEPING TIME

The new Roger Dubuis shop in Geneva is an exciting addition to the company’s portfolio of stores. It is situated on the city’s historic place de la Fusterie, a location that is of special significance to the luxury watch manufacturer as it was near here that founder Roger Dubuis started his watchmaking career. The new shop has been designed to resemble a jewellery box. Its décor in bronze, black and red has been carefully chosen to resonate with shades intrinsically linked to the Roger Dubuis world. As in all Roger Dubuis boutiques, there is a library where customers can relax and learn more about this striking brand. They can also arrange visits to the factory, which is only 15 minutes’ drive from the store. thRoger Dubuis, 5 place de la Fusterie, 1204 Geneva, +41 (0)22 321 2828, rogerdubuis.com

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TROIS POMMES OUTLET DESIGNER–FASHION FOR MEN & WOMENSEESTRASSE 463, ZÜRICH WOLLISHOFEN

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SHOP | 29

Above: Russian caption xxxxx qui offciducius ma nit fuga. Faccus in coreratus nistora nat quam aborecepere, et modi q

As traditional watch manufacturers experiment with smartwatch technology, Beth Druce takes a look

at cutting-edge connectivity developments in the haute horology industry

53 55

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30 | F E AT U R E S

Previous page and above: Frédérique Constant Horological Smartwatch

The launch of the first Apple watch last year gave rise to an interesting question: would mechanical watchmaking

continue to dominate the world of haute horology or would the new Apple product usher in significant change? Twelve months on, the luxury watch industry shows no signs of abandoning its mechanical roots, yet a few smartwatches have been released by Swiss watch houses and they are proof that technology and mechanics do not have to be mutually exclusive.

In part, this has been accelerated by the creation of a horological smartwatch platform which was developed by Manufacture Modules Technologies Sàrl (MMT), a partnership between companies in Switzerland and California’s Silicon Valley. The platform enables traditional-looking watches to be developed with smartwatch technology; they don’t have digital screens or charging cables and so they retain their classic, refined aesthetic. MMT has facilitated smartwatch technology for a range of Swiss brands including Mondaine and Frédérique Constant.

The latter is renowned for its traditional approach to watchmaking ‒ yet was one of the first Swiss watch brands to release a smartwatch.

Called the Horological Smartwatch, the Frédérique Constant timepiece is available in a stainless steel or rose gold-plated case. It has a galvanised black or silver dial and diamond-cut hands that display information analogically. It connects to a smartphone but can also function autonomously with its sensors, and its sophisticated attributes include tracking sleep patterns and physical activity. The MMT technology it uses has a low-power bonus: the battery will function for more than two years before needing to be charged.

Breitling also offers an impressive new product. Developed, assembled and finished in Switzerland, the Exospace B55 has evolved from the Breitling Cockpit 50. It runs on Breitling’s SuperQuartz movement and has an analogue display of the time as well as two additional displays on the dial. Designed for serious use by pilots, it includes features such as chrono flight time logs. It is made from

Manor is an iconic Swiss department store chain and offers, with a total

of 64 stores, not only shopping but an experience you will not find

elsewhere. Manor stocks a wide range of exclusive fashion labels,

alongside perfume and cosmetics, accessories, watches and jewellery,

sports goods, children’s fashions, china and glassware, household

items and multimedia goods. Last but not least, guests find a very

popular and excellent self-service restaurant on the top floor.

manor.ch

Manor AG,

Rue de Cornavin 6,

1211 Genève 1, Switzerland,

+41 (0)22 909 4699

Manor AG,

Bahnhofstr. 75,

8021 Zürich, Switzerland,

+41 (0)44 229 5699

Manor AG,

Weggisgasse 5,

6002 Luzern, Switzerland,

+41 (0)41 419 7699

32 | F E AT U R E S

Above (clockwise from top left): Frédérique Constant Horological Smartwatch; Tag Heuer Connected; Montblanc Timewalker Urban

Estrap; Breitling craftsmanship; the brand’s Exospace B55

titanium and has a rotating bezel with rider tabs that act as reference points to mark important deadlines, and an eye-catching two-tone rubber strap. As timepiece reporter Ariel Adams noted on A Blog to Watch, it is the connectivity that provides the user appeal. ‘When it comes to complex analogue digital watches … using the functions to their fullest extent requires a bit of a learning curve. Breitling has taken a major and very practical step in allowing your phone to simplify the user experience of a complicated watch.’ For Adams, the use of new technology is more than justified.

The Tag Heuer Connected is Tag Heuer’s first smartwatch. It comes with a Google-powered operating system and at 46mm in diameter it looks very similar to the brand’s mechanical Carerra. Made from grade two titanium and with a titanium deployment buckle and interchangeable rubber strap, it has one crown that acts as the control centre. It features three Tag Heuer faces: a chronograph, a three-hander and a GMT. The chronograph

SHOP | 33

SHOP | 35

Above (from left): H Moser & Cie Swiss Alp watch; Bulgari Diagono Magnesium Concept

is operated by tapping the screen, once to start or to stop, twice to reset. As a review in the online magazine Hodinkee.com pointed out, ‘it is important to note that this is not a hybrid at all, but rather a true smartwatch’. And this was reflected in the high level of publicity that surrounded its launch.

Bulgari is also looking to the connected future, having teamed up with Swiss company Wisekey, expert in near field communication (NFC), which allows phones, tablets and laptops to share data. The result is the Diagono Magnesium Concept watch; its NFC chip unlocks an application that stores vast amounts of encrypted data and can communicate with other devices. When the watch is tapped against a smartphone, the app is engaged.

With many esteemed Swiss watch brands still to explore the connected market, it is interesting to see German label Montblanc dip its toe in the water with the Timewalker Urban Estrap. A Bluetooth accessory rather than a smartwatch, it can control music, receive smart notifications as small vibrations and preview emails, all from the wrist.

The concept of a Swiss-made smartwatch marks a fork in the road for haute horology. It is a big talking point, but it is still too early to tell whether traditional watchmaking will take a different route as a result. Perhaps the

final word should be given to H Moser & Cie, whose Swiss Alp watch might not have any smartwatch functionality or connectivity, but bears a strong physical resemblance to the Apple watch, with its rectangular case, and its lugs that mimic the wire lugs of the Apple original. Luxury smartwatches might be a serious topic of conversation, but this Swiss watchmaker is settling for a light-hearted approach

Smartwatches released by luxury Swiss watch houses are proof that technology and mechanics do not have to be mutually exclusive

globalblue.com

CAFÉ SOCIETYSlow coffee is becoming increasingly popular in Switzerland, and across the country piquant blends are being served by a growing number of relaxing, independent cafés. Dominique Fenn takes her pick of the best

Switzerland is a nation of coffee enthusiasts. On average each resident drinks about 1,200 cups of coffee a year, making the country the third largest consumer of the drink in Europe, after Finland and Norway. It’s no coincidence that Switzerland is home to Nespresso, whose headquarters are in Lausanne.

Offsetting such big business is the growing popularity of café culture in Switzerland. Traditionally the Swiss drink coffee at home rather than in bars, as their neighbours in Italy do. But a new breed of coffee purveyors has been gently changing the nation’s habits. These small-scale speciality companies are frequently cafés, roasteries and shops combined. They’re keen proponents of the growing trend of slow coffee, which celebrates freshness, sustainability and quality.

Generally the Swiss like strong, robust brews. Dark roast espresso and kaffee crème, a long espresso-based drink with milk, remain the most popular coffee beverages. Yet the new wave of specialists is increasingly introducing greater subtlety of flavours from a wide choice of beans and blends. From Bern and Basel to Geneva and Zürich, their chic yet laid-back cafés are the perfect places in which to savour the slow coffee trend.

36 | E X PE R I E NCE

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C A F É F R Ü H L I N G

This bright, retro-stylish café offers a great choice of innovative coffee-making methods, including super-fast Aeropress and cold brews, for which grounds are steeped in room temperature water for a good 24 hours. Also on the drinks menu is Hario filter coffee, the key for this Japanese technique being to pour the beverage very slowly. Sustainability and flavour are of prime importance: beans are carefully sourced and the food menu emphasises local organic produce. Breakfast is a feast of cold meats, cheese, muesli, croissants and more, and is served all day. Café Frühling, Klybeckstrasse 69, 4057 Basel, +41 (0)61 544 8038, cafe-fruehling.chP

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globalblue.com

C A F É N O I R

Café Noir is rated by locals as one of Zürich’s best places for coffee, so it’s often crowded. Be prepared to queue, but rest assured it will be worth the wait. This is an intimate space, seating about 12 people inside and with a few tables outside on a leafy terrace. Furnishings are shabby-chic and the laid-back atmosphere is often enhanced by background jazz music. A small and enticing selection of cakes and pastries is on offer to anyone who likes to sip their brew alongside something sweet, and there’s also a little shop section where you can buy beans to take away. Roasting takes place here several times a week and customers are welcome to watch the process. Café Noir, Neugasse 33, 8005 Zürich, +41 (0)43 535 4677, cafe-noir.ch

A D R I A N O S

Locals say that a visit to Bern would be a wasted trip if you fail to take in Adrianos. By day this is a buzzing café, proud of its reputation for offering the best coffee in town. In the evening it also becomes a cocktail venue and bar, serving beer from its own microbrewery. The owners frequently travel far and wide to research trends in coffee, and they are steadfast

exponents of fair trade. Some pioneering techniques are used here, with one of the inhouse roasts cold-pressed overnight. Several blends are available to take away as perfect souvenirs of a break in Bern. Adrianos, Theaterplatz 2, 3011 Bern, +41 (0)31 318 8831, adrianos.ch

SHOP | 39

B O R É A L

Boréal is a small, independently owned company with four cafés, all in key locations in Geneva. Set within easy walking distance of Cornavin station, the Mont-Blanc branch is dedicated to third wave coffee, a movement that champions small, high-quality growers and that aims to elevate artisanal coffee to a

status on a par with wine. The branch offers its own range of roasted beans in addition to other specialities chosen by the team. Customers are encouraged to try alternative brewing methods such as Chemex filtered coffee, and the talented baristas are on hand to talk you through the options. Boréal, 15 rue du Mont-Blanc, 1201 Geneva, +41 (0)22 732 2490, borealcoffee.ch

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40 | GU I DE

Above: the view over Villars-sur-Ollon, with Mont Blanc and Dents du Midi in the distance

Global Blue’s guide ensures you make the most of your trip to Switzerland with a look at the country’s must-visit destinations, from the best boutiques to the most appealing museums. Start with our recommendations before delving deeper with expert guidance from our well-travelled team. For further helpful hints and detailed city guides, check out globalblue.com/switzerland.

A Glimpse of Switzerland

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WIS

S-I

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.CH

/LU

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DE

GO

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A

THE GUIDE

SHOP | 41

BEATE

NGASSE

SCHÜTZENGASSE

WERDMÜHLEST

RASSE

LÖWENSTRASSE

LÖWENSTRASSE

FÜSSLISTRASSE

SCHIPFE

TALACKER

TALACKER

NÜSCH

ELERSTR

ASSE

NÜSCH

ELERSTRASSE

SANKT PETERSTR

ASSE

MÜN

ZPLATZ

PELIKANSTRASSE

ZAHRINGERSTRASSE

NIEDERDORFSTRASS

NIEDERDORFSTRASSE

MÜNSTERGASSE

OETENBACHGASSE

KUTTELGASSE

FORTUN

AGASSE

AUGUSTINERGASSE

MÜNSTERHOF

SCHIFFLÄ

NDE

BASTEIPLATZ

RENNWEG

RENNWEG

GESSNERALLEE

INGASSEN

STO

RCHENGASSE

LIMMATQUAI

LIMMATQUAI

LIMMATQUAI

USTERISTRASSE

MÜHLESTEG

LIMMATQ

UAI

TALSTRASSE

TALSTRASSE

FRAUMÜNSTERSTRASSE

BAHNHOFPLATZ

BAHNHOFQUAI

LÖWENSTRASSE BAHNHOFBRÜCKE

SCHANZENGRABEN- PROMENADE S

TADTHAUSQUAI

WÜHRE

URANIASTRASSE

URANIASTRASSEMÜHLESGASSE

SEIDENGASSE

BAHNOF

STRASS

E

BAHNHOFSTRASSE

BAHNHOFSTRASSE

BÄRENGASSE

BAHNHOFSTRASSE

ZÜRICH MAIN STATION

ALFRED ESCHER MEMORIAL

Lindenhof

ST. PETER’S CHURCHROMAN BATHS

CITY HALL

WATER CHURCH

GROSSMÜNSTER

FRAUMÜNSTER ABBEYHANS WALDMANN

MEMORIAL

PARADEPLATZ

Weinplatz

FOUNTAIN OF THESQUARE BEARS

OBSERVATORY URANIA

ZÜRICH

PAGE

42

Place Of Interest

Train Station

Global Blue Refund Office: Jelmoli, Seidengasse 1/Bahnhofstrasse, 8001 Zürich

42 | GUIDE

Global Blue Retailer Non-Global Blue Retailer

Bahnhofstrasse

FÜSSLISTR ASSE

OETENBACHGASSE

NÜ

SCHELER

STRA

SSE

PELIK

ANSTRASSE

ZA

HR

ING

ER

ST

RA

SS

E

CL

AR

IDE

NS

TR

AS

SE

LÖW

EN

ST

RA

SS

E

SC

HIP

FE

NIE

DE

RD

OR

FS

TR

AS

SE

NIE

DE

RD

OR

FS

TR

AS

SE

TALA

CK

ER

TALACKER

SCH

IFFLÄN

DE

BASTEIPLATZ

RE

NN

WE

G

S

TA

DT

HA

US

QU

AI

BA

HN

HO

FQ

UA

I

BLEICHERWEG

LIM

MA

TQ

UA

I

TALSTRASSE

WERDM

ÜHLEST

RA

SS

E

UR

AN

IAS

TR

.

UR ANIASTR ASSE MÜHLE S G A S SE

BÄRENGASSE

LIMM

ATQU

AI

B

AH

NH

OF

ST

RA

SS

E

BA

HN

HO

FS

TR

AS

SE

B

AH

NH

OF

ST

RA

SS

E

LIM

MA

TQ

UA

I

L

IMM

AT

QU

AI

SIHLSTR ASSE

L

ÖW

EN

ST

RA

SS

E

BAHNHOFBRÜCKE

● C&A

SWAROVSKI ●BONITA ●

THE BODY SHOP ●CLAIRE'S ●

YENDI PARIS ●H&M ●

MOBILE ZONE ●GOLDHAUS ●FIELMANN ●

OCHSNER SPORT ●COOP VITALITY ●

● DÜRR

● YVES ROCHER● GÖTTE OPTIK

● TISSOT● H&M

● DIESEL

● MANGO

● KURZ● CHRIST

● TALLY WEIJL ● MODISSA

● REPLAY

● BOGGI● DAVIDOFF

● LES AMBASSADEURS● ZWILLING● FRANZ CARL WEBER

● LONGCHAMP

● OCH SPORT● MICHAEL KORS

● BUCHERER

● PKZ● TEUSCHER● BURBERRY ● BRUNOS● HUBLOT● PRADA

● CHOPARD● SALVATORE FERRAGAMO● FOGAL● PIAGET● GÜBELIN

● TOD'S ● LOUIS VUITTON

● MADAME ZÜRICH

● STRÄULI SPORT & MODE● LACOSTE

● FOTO GANZ● JOHN R. WULLSCHLEGER

● BIJOUTERIE URECH

● MONCLER

● TOM FORD

● HERMÈS● TÜRLER● BLANCPAIN

● LORO PIANA● JIMMY CHOO● TOMMY HILFIGER● GROSS COUTURE

● STEFANO RICCI● TIFFANY● TROIS POMMES

● DOLCE & GABBANA

● NAVYBOOT● KOCHOPTIK

● MAGGS

● HEINICKE UHREN● MUSIK HUG● ERNST LOOSLI

VAN LAACK ●

SALIS & VERTES●

AIRBIJOUX ●A.C. BANG ●

CHRISTIAN DIOR ●

WEINBERG ●

KOCHOPTIK ●

HACKETT ●

MONTBLANC ●BOTTEGA VENETA ●

ERMENEGILDO ZEGNA ●ARMANI ●

CARTIER ●

HUGO BOSS ●CHANEL ●

VAN CLEEF & ARPELS ●MEISTER UHREN ●

WE ●THOMAS SABO ●

LANDOLT-ARBENZ ●IWC ●

ST. ANNAHOF ●

The QuarterAPPLE ●

BIG ●

BELDONA ●

NAVYBOOT●

● FIDELIO

TROIS POMMES ● ● LA PERLA

Jelmoli

Manor

Globus

● BOVET

● MARIONNAUD

● NAVYBOOT

CENTRAL ● JEWELLERY

● DOLMETSCH

● CASHMERE HOUSE

● EYE’S ART ● MEISTER SILBER

● FALKE

● TROIS POMMES

● TROIS POMMES

TROIS POMMES ●

● MCM

● MEISTER BOUTIQUE

● GASSMANN

● LAS PERLITASParade-Platz

OSSWALD ●

Central

● GRIEDER

SPRÜNGLI ●

● STEIFF

● FIDELIO 2

● BALLY

● TROIS POMMES● GRAFF

SCHWEIZER● HEIMATWERKE

Cantineta Antinori

Hiltl

Pavillon

● VIERI

● PKZ WOMEN

● P

KZ M

EN

Zeughauskeller

CHRIST ●

● ZARA

● VICTORINOX

● SANDRO● DOSENBACH

● SWATCH

● TH

OM

AS

SABO

OMEGA ●

BRIONI ●

PAUL & SHARK ●

● BRUNELLO CUCINELLI

ROLEX ●

● GUCCI

● SPITZENHAUS AG

● BOGNER

● FURLA ● WOLFORD

● MAX & MOI

● JIL SANDER

● LEDER LOCHER

● JAEGER-LECOULTREVESTIBULE ●DEECEE

STYLE ●

SCHWEIZER ● HEIMWERKER

BOUTIQUE ROMA ●

● BULGARI

● VALENTINO ● VAN LAACK

PATEK PHILIPPE ●

BREGUET ●

● BOGNER SPORT

Shopping Centre/Mall

Department Store

Restaurant

SELECTED STORES IN THE QUARTER:

Beldona Big Esprit H&M Massimo Dutti Navyboot V Pharmacy

SELECTED STORES IN JELMOLI:

Longchamp Zara Fust Christ Falke Benci Brothers

P.26

Featured In This Issue

Global Blue Refund Office

Brooch: Designed and handcrafted in the workshops of Meister 1881 in Zurich

Bahnhofstrasse 33, T +41 (0)44 221 27 27, www.meister-zurich.ch

44 | GU I DE

Place Of Interest

Hotel

GENEVA

RUE P

ÉCOLA

RUE SISMONDI PL. DES ALPES

RU

E DE V

UACH

E

RUE D

E MALATREX

RUE D

E MALATREX

RUE DE LA RÔTISSERIE

RU

E DU

GÉN

ÉRA

L- DU

FOU

R

RUE DE-CANDOLLE

RU

E D

E L

A C

OR

RA

TE

RIE

RUE DU VIEUX-BILLARD

PLACE NEUVE

RU

E VERDAIN

E

RUE JEAN-PETITOT

RUE DE HASSE

RU

E FR

AN

ÇO

IS-D

IDAY

RUE DE LA CROIX-ROUGE

R

UE SAIN

T LAGER

BD. E

MIL

E-JAQUES-DALCROZE

RUE N

ECKER

RUE D ES E

TUVES

RUE-AM

I-L�VRIER

PON

T DU MO

NT-BLAN

C

RUE DE L’ATHÉNÉE

RU

E D

E L'A

RQ

UE

BU

SE

RU

E D

E R

OIS

RUE PRUEHIL

IPPE-P

LANTAMO

A

VE

NU

E D

U M

AI

RUE DU RHÔNE

RUE DU STAND RUE DU MARCHÉ

QUAI DE L A POSTE

RU

E DE C

OU

TAN

CE R

UE D

E L

A T

OU

R-D

E-I'LLE

RU

E DE LA CITÉ GRAND-RUE

RUE DE LA SERVETTE

BOULEVARD JAM

ES -FAZY

QUAI DU GÉNÉR AL GUISAN

RUE T

ERREAUX-D

U-T

EMPLE

RUE DU TEMPLE

RUE D

U M

ANDEMEN

T

RUE DES ALPES

RU

E DE B

ERN

E

RUE KLÉBERG RUE F

RANÇOIS-B

ONIVARD

QUAI TURRETTINI

QUAI DES BERGUES

QUAI DU M

ONT-B

LANC B

OU

LE

VA

RD

JAM

ES

-FAZ

Y P

ON

T D

E L

A C

OU

LOU

VR

EN

IER

E

BO

ULEVA

RD

GEO

RG

ES-FAV

ON

Place de laFusterie

Parc des Bastions

PlaceDe-Grenus

Place deLongemalle

Place duMolard

GENEVA MAIN STATION

RATH MUSEUM

GRAND THEATRE

PATEK PHILIPPE MUSEUM

MUSÉE D'ART ET CONTEMPORAIN

ST. PIERRE CATHEDRAL

INTERNATIONAL MUSEUMOF THE REFORMATION

Le Relaisde l'Entrecôte

Chez Ma Cousine

Manora Restaurant

Café de Paris

Genève Tourisme& Congrès

La SIP

Beau Rivage

Le Baroque

Brasserie des Halles de L'ile

JET D’EAU

L'HORLOGE FLEURIE

PAGE

48

PAGE

45

Train Station Restaurant

Bar

PAGE

46

Tourist Information

SHOP | 45

Rue du Mont-Blanc RUE ROUSSEAU

R

UE

CO

RN

AVIN

RUE DU C

ENDRIER

RUE A

MI-LÉVRIE

R

RUE FRANÇOIS

-BO

NIV

ARD

RUE DU MONT-BLANCRUE DE CHANTEPOULET

QUAI TURRE T TINI

QUAI DES BERGUES

SWATCH ●HORLOGERIE BIJOUTERIE O.ZBINDEN ●

MARIONNAUD ●ROBERT RASCHLE ●

ESPACE TEMPS ●ORANGE ●

HORLOGERIE CADHOR ● CHRIST ●

THE GIFTBOX ● LA MOUTON A 5 PATTES ●

● BUCHERER

DRAKE STORE (MEN) ●

● LE MOUTONS A 5 PATTES

● BENOIT DE GORSKI

● U

LYSSE NARDIN

LA CHEM

ISERIE

● T

RADITIO

NELLE

LA MAISON DE● L'HORLOGERIE

MADISON STORE ●

BIJOUTERIE KUNZ ●

CHRONOMETRIEKUNZ ●

● MONTRES SA

● BIJOUTERIE B & B

Manor

DRAKE STORE (WOMEN) ●

COUTELLERIE DU JET D'EAU ●PASTORE-NICOLET SA ●

KRESS OPTIC ●PHARMACIA PLAZA ●

Four Seasons Hotel des Bergues

TABAC RHEIN ●

PILI CARRERA ●

● HAROLD W.

Department Store

FOXTOWN

FoxTown Factory Stores at Mendrisio is a must-visit for all fashion lovers. Within the complex there are 160 stores offering homeware, accessories and a wide range of international designers. With prestigious brands such as Bally, Burberry and Salvatore Ferragamo featured, the FoxTown outlet provides a great shopping day out for the whole family, and it is only seven kilometres from the Italian-Swiss border. As well as world-class shops, there are seven restaurants and bars, a currency exchange service and a Global Blue Tax Free Refund Office.FoxTown Factory Stores, Via Angelo Maspoli 18, 6850 Mendrisio, +41 (0)848 828888, foxtown.com


46 | GUIDE


Rue du Marché Rue du Rhône

RUE D'ITALIE

R. ROBERT-CÉARD

RU

E D

U R

HÔ

NE

R

UE

DU

RH

ÔN

E

R

UE

DU

RH

ÔN

E

R

UE

DU

RH

ÔN

E

RU

E D

E L

A C

ON

FÉ

DÉ

RA

TIO

N R

UE

DE

LA

CR

OIX

-D'O

R R

UE

DE

RIV

E

CO

UR

S D

E R

IVE

RUE DE LA TOUR-MA ÎTRESSE

Place deLongemalle

Place duMolard

Place de la

Fusterie

Placedu

Port

● PHARMACIA POPULARIE● PHOTO HALL● MARIONNAUD● KOOKAÏ

● BIJOUTERIE BADER● COOP CITY● PKZ MEN

● H&M

● CLARENCE CHRONOMETRIE SA

● SWAROVSKI

● BERSHKA

● OCHSNER SPORT

● LONGCHAMP

● MICHAEL KORS● MOLARD SOUVENIRS● TALLY WEIJL● DOUGLAS● FIELMANN● ZARA HOME

● BATA

● ESPRIT

● WE

● CYRILLUS

● BELDONA

● DIESEL

● ACUITIS ● HISTOIRE DE PLAIRE● FUST● SWISSCOM

● CHEMISERIE CENTRALE

● VISILAB● YVES ROCHER

● ICE WATCH● TOMMY HILFIGER● VERO MODA● MARIONNAUD● KOOKAÏ

● GODIVA CHOCOLATIER

● HOFSTETTER SPORTS

CHEMISERIE CENTRAL ●

TENTATION BIJOUX ●

SAN MARINA ●VISILAB OPTICIENS ●

CHOPARD ●CONFÉDÉRATION CENTRE ●

VICTORINOX ●MANGO ●

VERO MODA ●MANGO ●

MASSIMO DUTTI ●HUGO BOSS ●AMARANTE ●

PROMOD ●REPEAT ●

NAVYBOOT ●

BCBGMAXAZRIA ●SWATCH ●

H&M ●

INTERDISCOUNT ●

C&A ●

BLUE LEMON ●LACOSTE ●

FRANZ CARL WEBER ●

DAVIDOFF ●L’OCCITANE ●

APPLE ●IAM ●

GUESS ●NAF NAF ●

DESIGUALE ●

DEVERNOIS ●BERDOZ OPTIC ●

FNAC ●

GGG GILLES GERSON ●

Globus

Bongénie

MARIONNAUD ●

RUE D'ITALIE

R. ROBERT-CÉARD

RU

E D

U R

HÔ

NE

R

UE

DU

RH

ÔN

E

R

UE

DU

RH

ÔN

E

R

UE

DU

RH

ÔN

E

RU

E D

E L

A C

ON

FÉ

DÉ

RA

TIO

N R

UE

DE

LA

CR

OIX

-D'O

R R

UE

DE

RIV

E

CO

UR

S D

E R

IVE

TOUR-MA ÎTRESSE

Place deLongemalle

Place duMolard

Place de la

Fusterie

Placedu

Port

IWC SCHAFFHAUSEN ●AESCHBACH ●

COOP CITY ●

JIMMY CHOO ●

BULGARI ●

BLANCPAIN ●

ROGER-DUBUIS ●BREGUET ●

PIAGET ●LEONARD ●

HARRY WINSTON ●TIMOTHY OULTON ●

JAEGER LE COULTRE ●ZARA ●

GÜBELIN ●CHRISTIAN DIOR ●

FENDI ●LES AMBASSADEURS ●

RICHARD MILLE ●LORO PIANA ●ERMENEGILDO

ZEGNA ●BENOÎT DE GORSKI ●

VERSACE ●FRED ●

BIJOUX BURMA ●GUCCI ●

VILEBREQUIN ●DRAKE STORE ●

MARINA RINALDI ●SALVATORE FERRAGAMO ●

LA PERLA ●HOGAN ●

TOD'S ●AUBADE ●

MAX MARA ●ESCADA ●

BOGGI ●DIVINO AMORE ●

LA COUPOLE ●

KAREN ● MILLEN

VERMOREL FOURRURES ●

● MONCLER

TOURBILLON ●

RUE DE L A TOUR-MA ÎTRESSE

● HYSEK● APOSTROPHE

● BOUCHERON ● L. RAPHAËL

CHRISTIAN● LOUBOUTIN

● ARMENIO ARMANI● OFFICINE PANARAI

● ROGER VIVIER● TIFFANY & CO

● JAHAN BIJOUTERIE● ADLER● CHOPARD● DE GRISOGONO● GRAFF● CHATILA● VAN CLEEF & ARPELS● OMEGA

● LOUIS VUITTON

● CARTIER● SERGIO ROSSI

● ZENITH WATCHES

● HERMÈS

● PATEK PHILIPPE

● CHANEL● BUCHERER

● MONTBLANC● CÉLINE● BALLY

● PRADA

● MARCONI

● VHERNIER● BOTTEGA VENETA

LE MOUTONS● A 5 PATTES● CHURCH'S● URBAN SIGNATURE● SHOW OFF

● HÄSTENS

● TOUZEAU

TRICOSA ●

Department Store Featured In This Issue

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P.24

P.26

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48 | GUIDE

Global Blue Retailer Non-Global Blue Retailer Department Store

Rue Robert Céard

Place du Molard

Place de Longemalle

R. ROBERT-CÉARD

RU

E D

U R

HÔ

NE

RU

E D

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●

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●

● CHARIVARI

● HACKETT

● SANDRO/MAJE

TOP THREE MUSEUMS

Swiss Museum of Transport

Explore the history of mobility at Switzerland’s

most popular museum, which has more than

3,000 objects on display. Swiss Museum of Transport,

Lidostrasse 5, 6006 Lucerne,

+41 (0)41 370 4444, verkehrshaus.ch

Kunsthaus Zürich

Modern art lovers, and fans of Swiss sculptor

Alberto Giacometti in particular, will be thrilled

by the extensive display here.

Kunsthaus Zürich, Heimplatz 1,

8001 Zürich, +41 (0)44 253 8484,

kunsthaus.ch

Musées d’Art et d’Histoire

Geneva’s largest art museum is spread over

four floors and features everything from

Mesopotamian artefacts to paintings by Picasso.

Musées d’Art et d’Histoire,

Rue Charles-Galland 2, 1206 Geneva,

+41 (0)22 418 2600,

institutions.ville-geneve.ch/fr/mah

SWISS CHAMP I.N.O.X. SPECTRA

EXPLORER JACKET FRAGRANCE

FUNCTIONALITY IS PART

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MAKERS OF THE ORIGINAL SWISS ARMY KNIFE | ESTABLISHED 1884

50 | GU I DE

Place Of Interest

LUCERNE

B

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SCHLOSSERGASSE

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KKL LUZERNCAPSJESUIT CHURCH

FRANCISCAN CHURCH

RITTERSCHER PALACE

CITY HALL

MUSEUM SAMMLUNG ROSENGART

Tourist Information Train Station

PAGE

51

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Global Blue Retailer

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MUSEGGSTR ASSE

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H.WEBER & CO. ●

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Herren

Globus

HERMÈS ●COMME ÇA ●

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CALIDA ●L’OCCITANE ●

Kramgasse, Rössligasse, Weggisgasse, Hertensteinstrasse, Grendelstrasse, Kapellgasse & Kapellplatz

Department Store Featured In This Issue Non-Global Blue Retailer

BUCHERER

Bucherer has been known for excellence since it opened its first watch and jewellery boutique in Lucerne in 1888, and today it has stores across the globe. The company’s long partnership with Rolex allows it to offer an unrivalled selection of the brand’s watches. Bucherer’s own range of fine jewellery is also not to be missed. Look out for the exquisite La Cerise collection, which includes these ultra-feminine earrings with their intricate decoration of diamonds and tourmalines.Bucherer, Schwanenplatz 5, 6002 Lucerne, +41 (0)41 369 7700, bucherer.com

52

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Please note that the fnal refund you receive will consist of the VAT total, minus an administration fee. At some airports a cash handling fee per Tax Free Form will be charged should you require an immediate refund in cash.

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Refund Office Details

Jelmoli, Seidengasse 1/Bahnhofstrasse, 8021 Zürich TI Change, FoxTown Factory Stores, 6850 Mendrisio Glisenti Travel, Gallaria Caspar Badrut, 7500 St Moritz BLS, Reisezentrum Interlaken West, Bahnhofstrasse 28, 3800 Interlaken

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1. Shop 2. Claim

56 54

56

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TRANSLATIONS

53

РУССКИЙ ПЕРЕВОДклассическую эстетику в силу отсутствия цифровых экранов или зарядных устройств. Клиентами MMT уже стали многие швейцарские бренды, включая Mondaine и Frederique Constant.

Frederique Constant считается традиционалистом в индустрии, однако именно он первым в Швейцарии выпустил умные часы. Модель называется Horological Smartwatch и доступна в корпусе из нержавеющей стали или с розовой позолотой. Гальванический черный или серебряный циферблат и изящные стрелки показывают время привычным аналоговым способом. Эти часы могут подключиться к смартфону, а могут работать автономно: для этого они оснащены разнообразными сенсорами, в том числе – для отслеживания ритмов сна и физической активности. Еще одним преимуществом встроенной технологии MMT можно назвать низкое потребление энергии: батарейка будет работать без подзарядки более двух лет.

Интересный новый продукт представляет Breitling. Модель Exospace B55 создана на базе Breitling Cockpit 50 и полностью прорабатывается и собирается в Швейцарии. В основе часов – фирменный механизм SuperQuartz. Они оснащены аналоговым циферблатом, а также еще двумя дисплеями. Поскольку эти часы разработаны для серьезного использования пилотами, они способны фиксировать хронологию полета и выполнять другие сложные функции. Их корпус сделан из титана, ремешок – из двухцветной яркой резины, а вращающийся безель со специальными отметками призван напоминать о важных дедлайнах.

Журналист, освещающий тему часов, Ариэль Адамс отметил в публикации для A Blog to Watch, что возможность подключаться к другим устройствам очень привлекательна для пользователя: «Когда мы имеем в виду сложные часы, соединяющие аналоговые и цифровые технологии, то необходимо время и усилия для полного освоения всех функций. Бренд

28: Well Connected

Оставаться На Связи

Бет Дрюс рассказывает о новых моделях часов, в которых соединяются новые умные технологии и высокое часовое искусство

Появление первых часов Apple в прошлом году спровоцировало бурные дискуссии: будет ли механика по-прежнему считаться вершиной часового искусства или новый продукт Apple предвещает революцию в этой сфере? Однако прошло двенадцать месяцев, а индустрия так и не утратила интереса к механизмам. Изменение курса проявилось только в том, что некоторые швейцарские компании представили собственные умные часы, чем доказали, что новые технологии и классические механизмы вовсе не исключают друг друга.

Большую роль сыграло появление умной часовой платформы Manufacture Modules Technologies Sàrl (MMT) – совместного проекта компаний Швейцарии и калифорнийской Силиконовой долины. Эта платформа позволяет дополнять традиционные наручные часы новейшими технологиями, сохраняя при этом

54

globalblue.com

Breitling сделал важный и практичный шаг: он позволил вашему телефону помочь вам использовать сложные часы». С точки зрения Адамса, такое использование новой технологии более, чем оправдано. Tag Heuer Connected – это первые умные часы бренда

Tag Heuer. Они оснащены операционной системой, которую поддерживает Google и очень похожи на механическую модель Carerra с диаметром циферблата 46 мм. Их корпус выполнен из титана второй категории, сменный ремешок резины закрепляется титановой пряжкой. У них одна заводная головка, которая служит целым центром управления. На дисплее отображается три циферблата Tag Heuer: циферблат хронографа, циферблат с тремя стрелками и циферблат GMT (среднее время по Гринвичу). Хронограф управляется нажатием на экран: один раз – старт или стоп, дважды – сброс. Как отмечено в обзоре в онлайн-журнале Hodinkee.com, «это не гибрид, а, скорее, по-настоящему умные часы». И эта мысль повторялась в многочисленных публикациях, сопровождавших презентацию модели.

Bulgari также интересуется технологиями будущего и работает над новинками совместно с швейцарской компанией Wisekey, которая занимается коммуникациями ближайшей зоны (NFC) и совместной работой телефона, планшета и ноутбука. Плодом их партнерства стали часы Diagono Magnesium Concept: встроенный в них чип NFC запускает приложение с огромным количеством зашифрованных данных и может обмениваться ими с другими устройствами. Приложение активируется нажатием на часы по близости от смартфона.

Параллельно с многими швейцарскими брендами рынок умных часов прощупывает и немецкий бренд Montblanc. Его часы Timewalker Urban способны через Bluetooth управлять музыкальным проигрывателем, получать смарт-уведомления в виде небольших вибраций и просматривать почту – и все это с вашего запястья.

Этот этап в развитии швейцарский умных часов знаменует развилку в истории

высокого часового искусства. Но пока еще слишком рано говорить о том, насколько кардинально преобразится эта индустрия с большой историей. Не исключено, что финальное слово будет за H Moser & Cie. Часы этого бренда Swiss Alp не обладают умным функционалом и не подсоединяются к другим устройствам. Однако они внешне очень похожи на часы Apple: тот же прямоугольный корпус и часовые ушки, которые повторяют ушки модели Apple. Умные часы могут быть важной темой для дискуссий, но H Moser & Cie в этом обсуждении задает собственный тон.

Услуги Global Blue Tax Free Shopping позволят вам сэкономить на покупках, совершенных в около 270 000 магазинах, расположенных в самых лучших шоппинг районах мира.Так почему бы не присоединиться к 26 миллионам путешественников, совершающих покупки Tax Free с Global Blue каждый год? Просто найдите голубую звезду или спросите о Global Blue и следуйте нашим несложным инструкциям.

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Контакты: [email protected]+421 232 111 111 or +800 32 111 111Пожалуйста, примите к сведению, что конечная сумма возврата составит сумму налога (НДС) минус административная комиссия. В некоторых аэропортах при возврате наличными взимается комиссия за каждую Tax Free форму.

52: When You Shop The World,

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Совершая покупки по всему миру,

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55

美文翻译

传统腕表制造商正在尝试智能技术，Beth Druce带

您领略高端腕表业交互技术的发展前沿

去年推出的第一款Apple腕表令人不禁思考：

机械腕表会不会在高端腕表界继续占据主导地

位，Apple公司的新产品会不会引领翻天覆地的变

革？一年多过去了，奢侈腕表业没有丝毫抛弃机械

传统的迹象；不过，一些瑞士腕表品牌推出了数款

智能腕表，不难看出先进技术和传统机械工艺并非

势不两立。

由瑞士和加州硅谷数家公司联合创办的

Manufacture Modules Technologies Sàrl

（MMT）开发的智能腕表平台很大程度上促进了

新旧的融合。这个平台为拥有传统外观的腕表提供

智能技术支持，腕表无需添加电子屏幕或充电装

置，得以保持原汁原味的精致典雅造型。MMT已

经向许多瑞士腕表品牌推广智能腕表技术，包括

瑞士国铁表（Mondaine）和康斯登（Frederique

Constant）。后者素以传统腕表制造工艺而闻名于

世——然而，这家公司也是*早推出智能腕表的瑞

士腕表品牌之一。

康斯登推出的Horological Smartwatch智能

腕表有不锈钢或镀玫瑰金表壳可选，搭配镀锌黑色

或银色表盘，以及钻石切割指针，可模拟显示时间信

息。腕表可以连接到智能手机，搭载的传感器也可

以独立自动运作，拥有睡眠和运动状况跟踪等复杂

功能。这款腕表使用的MMT技术可以节约电量：

充电完成后，电池可工作长达两年之久。

百年灵（Breitling）同样推出了一款旷世之作。

由驾驶舱计时B50腕表（Cockpit 50）演化而来的

外太空计时B55腕表（Exospace B55）完全在瑞士

开发、组装和完成，搭载SuperQuartz温度补偿超

级石英机芯，模拟显示时间，表盘上另有两个显示

屏幕。这款腕表专为飞行员设计，因此还包含了飞

行时间计时等专业功能。坚固轻质的钛金属表壳配

备了旋转表圈，其上饰有标识重要时间节点的表圈

指示器；更有一条引人注目的双色橡胶表带。博客A

Blog to Watch的腕表记者Ariel Adams表示，这枚

腕表*吸引用户之处在于其交互式体验。“佩戴功能

复杂的模拟指针腕表，要完全使用所有功能尚需一

段时间来学习。百年灵通过手机极大地简化了复杂

腕表的使用体验，迈出了重要而充满实际意义的一

步，”Adams对新技术的运用赞不绝口。

泰格豪雅（Tag Heuer）的Tag Heuer

Connected是旗下第一枚智能腕表。直径46毫

米的腕表搭载谷歌操作系统，外观和卡莱拉系列

（Carerra）的机械腕表很相似。二级钛金属表壳

配以钛金属折叠表扣以及可替换的橡胶表带，表冠

则充当控制中心的角色。这款腕表拥有泰格豪雅三

个标志性的表盘：计时器、3指针刻度盘和GMT刻

度盘。轻触屏幕即可运行计时器，点击一下启动或停

止，两下则为重置。网络杂志Hodinkee.com评论

道：“值得注意的是，这款腕表不是技术与传统的混

搭，而是一款真真正正的智能手表。”这款腕表一经

发布，便引发关注热潮，其受欢迎程度可见一斑。

宝格丽（Bulgari）也与瑞士的Wisekey公司强

强联手，向未来的交互技术进发。Wisekey公司是近

距离通讯（NFC）领域的专家，精于手机、平板电

脑和笔记本电脑之间的数据共享技术。强强合作的

28: Well Connected

通连有术

56

globalblue.com

成果便是 Diagono Magnesium概念腕表，植入的

NFC芯片可以解锁储存大量加密数据的应用程序，

且可与其他设备交换信息。腕表只需靠近智能手机，

便可激活这个应用程序。

正值许多历史悠久的瑞士腕表商探索交

互市场之际，人们惊喜地看到德国品牌万宝龙

（Montblanc）也推出了Timewalker Urban

estrap智能表带，试水交互技术。这款表带是蓝牙

配件而非智能腕表，可以控制音乐、预览电子邮件，

接收智能提示时还会轻微震动，戴着表带就能轻松

搞定一切。

瑞士制造智能腕表的出现犹如高端腕表业康庄

大道上的分叉口，已经成为人们的一大谈资。但是要

断定传统腕表制造是否会走上一条新的道路，还为

时过早。也许H Moser & Cie最有发言权，该品牌旗

下的Swiss Alp Watch与Apple腕表的外观极其相

似，它拥有长方形表壳，并模仿了Apple腕表的连接

表耳，却没有任何智能腕表的基本功能或交互式功

能。奢侈智能腕表也许是一个严肃的话题，但是这

家瑞士制表商却给出了一个幽默的答案。

当您在全球顶级购物区中的27万多家商店消费时，

环球蓝联（Global Blue）购物退税服务（Tax Free

Shopping）为您节约购物开销。

每年有两千六百多万名游客通过环球蓝联（Global

Blue）获得购物退税，您怎能错过？您要做的只

是寻找蓝星标志或者问询商家是否提供环球蓝联

（Global Blue）服务，然后遵循我们简单的退税

过程：

1. 消费购物

无论您在哪里消费，请索要Global Blue退税表格，

并记得保存小票。

2. 申请退税

当您准备回家时，您需要先去出发城市的海关柜台

请他们盖章，然后再到环球蓝联退税点领取您的退

税款。

联系方式：

[email protected]

+421 232 111 111 or +800 32 111 111

请注意：最终退款将包含增值税总额，但是要扣除

管理手续费。部分机场还将以退税申请表为单位收

取现金退税手续费。

تقدم لك غلوبل بلو Global Blue خدمة التسوق من دون دفع الضريبة Tax Free لتدخر المال لدى تسوقك في أكثر من

270,000 متجر في أبرز مناطق التسوق حول العالم.

فلم ل تنضم إلى الـ 26 مليون مسافر الذين يتسوقون من دون دفع الضريبة من خلل غلوبل بلو Global Blue كل سنة؟ ما

عليك إل أن تبحث عن النجمة الزرقاء أو تسأل عن غلوبل بلو Global Blue وتتبع خطواتنا السهلة.

1.تسوقأينم تسوقت، أطلب الحصول عل طلب استداد الضيبة الخاص

بغلوبل بلو Global Blue وتذكر أن تحتفظ باليصالت.

2.أطلبف طريق العودة إل وطنك، أقصد مكتب الجمرك عند نقطة

الغادرة لتتم الصادقة عل إيصالتك ومن ثم اقبض الستداد من أحد مكاتب خدمة الزبائن الخاصة بنا.

للتصال:[email protected]

+800 32 111 111 +421 232 111 111

يشمل مبلغ الستداد النهائ الذي ستحصل عليه مجموع الضيبة عل القيمة الضافة ناقص رسم إداري. ف بعض الطارات، يفرض رسم خدمة نقدي عل كل طلب استداد ضيبة ف حال رغبت

بالحصول عل استداد فوري نقدي.

When You Shop The World,

Shop Tax Free: 52

عندما تتسوق حول العال، تسوق من دون دفع الضيبة

52: When You Shop The World,

Shop Tax Free

畅购全球，尊享退税

NFC ؛ تفتح رقاقةDiagono Magnesium Concept

ات كبيرة من البيانات المزروعة بداخلها تطبيقا يحفظ كميالمشفرة ويمكنها التواصل مع أجهزة أخرى. لدى ملمسة الساعة

لهاتف ذكي، يعمل التطبيق.ل يزال سوق التصالت ينتظر مشاركة الكثير من العلمات التجارية المختصة بصناعة الساعات السويسرية الفاخرة، وجدير

بالذكر أن العلمة اللمانية Montblanc قد دخلت هذا المجال من خلل Timewalker Urban e-strap. إنها قطعة

Bluetooth وليست ساعة ذكية، يمكنها التحكم بالموسيقى

واستقبال إشعارات ذكية كارتجاجات صغيرة وتوفير لمحة أولية عن البريد اللكتروني، كل ذلك من المعصم.

يشكل مفهوم الساعة الذكية السويسرية الصنع مفترق طرقبالنسبة إلى عالم الساعات الفاخرة. إنه موضوع مثير للنقاش لكن من المبكر أن نعرف إن كانت صناعة الساعات التقليدية

H ستسلك طريقا مختلفا نتيجة ذلك. ربما من الجدر الخذ برأيMoser & Cie الذي ل تتمتع ساعته Swiss Alp بأي ميزة

مرتبطة بالساعة الذكية ول بالتصالت، لكنها تشبه بالشكل ساعة Apple إلى حد كبير وتتمتع بعلبة مستطيلة وبقضبان معدنية

تشبه القضبان السلكية في ساعة Apple الصلية. بالرغم من سخونة موضوع الساعات الذكية الفاخرة، اختار صانع الساعات

السويسرية هذا اعتماد مقاربة مرحة.

57

ترجمة باللغة العربية

Well Connected: 28

تواصل متين

فيما يختبر صناع الساعات التقليدية تكنولوجيا الساعات الذكية، تلقي Beth Druce نظرة على تطورات

التصالت المبتكرة في مجال الساعات الفاخرة

مع إطلق أول ساعة Apple السنة الماضية طرح سؤال مثيرللهتمام: هل ستستمر صناعة الساعات الميكانيكية بالسيطرة على عالم الساعات الفاخرة أم سيحدث منتج Apple الجديد

تغييرا ملحوظا؟ اليوم وبعد مرور 12 شهرا، لم يظهر قطاع الساعات الفاخرة أي إشارة تفيد بتخليه عن جذوره الميكانيكية،

بل أطلقت بعض دور الساعات السويسرية بضع ساعات ذكية وتبرهن أنه من غير الضروري أن تكون صناعة الساعات ميكانية

أو ذكية حصرا.وما شجع هذه النزعة، جزئيا، هو منصة الساعات التقليدية

Manufacture Modules الذكية المبتكرة من قبل وهي شراكة بين شركات في

سويسرا وSilicon Valley في كاليفورنيا. تتيح المنصة تزويد ساعات تقليدية بتكنولوجيا الساعات الذكية؛ وبما أنها ل تتمتع

بشاشات رقمية ول بأسلك شحن، تحافظ على مظهرها الكلسيكي المتقن. يسرت MMT تكنولوجيا الساعات الذكية لمجموعة من

Mondaine العلمات التجارية السويسرية ومنهاوFrederique Constant. وبالرغم من شهرة الخيرة بمقاربتها التقليدية إلى صناعة الساعات، كانت من أوائل

العلمات السويسرية التي أطلقت ساعة ذكية.Horlogical Smartwatch هو إسم ساعة

Frederique Constant وتتوافر بغطاء من الفولذ غير

اللصق أو المطلي بالذهب الزهري. تتمتع بمينا سوداء أو فضية مغلفنة وعقارب مقطوعة بالماس. تتصل بهاتف ذكي لكن

بإمكانها العمل مستقلة من خلل حساساتها وتتمتع بخصائص مبتكرة تشمل تعقب أنماط النوم والنشاط الجسدي. وتتميز تكنولوجيا MMT التي تستخدمها باستهلك بسيط للطاقة؛

بالتالي يمكن استخدام البطارية لما يزيد عن سنتين قبل الحاجة إلى شحنها.

كما تقدم Breitling منتجا جديدا مثيرا للهتمام. صممت ساعة Exospace B55 وجمعت وأنجزت في سويسرا وهي

النموذج المطور عن Breitling Cockpit 50. تعمل بموجب آلية SuperQuartz من Breitling وتشير إلى الوقت من خلل العقارب بالضافة إلى نموذجي عرض آخرين في المينا.

ارين، تشمل خصائص على سبيل سجلت وبما أنها مصممة للطيوقت خاصة بالرحلت الجوية. تصنع من التيتانيوم وتتمتع بقرص

قابل للبرم، يحوي نقاط بارزة تستخدم كنقاط مرجعية للشارة إلى المهل الزمنة المهمة بالضافة إلى سوار مطاطي من لونين

A في Ariel Adams ملفتين للنظار. وبحسب ما ذكر المدونBlog to Watch، التصال هو الذي يجذب المستخدم إلى هذه

الساعة. يقول: "لستخدام كافة خصائص الساعات الرقمية المعقدة

Breitling ذات العقارب، تحتاج لبعض الوقت. لذا قامتبخطوة كبيرة وعملية من خلل ابتكار طريقة يسهل فيها

هاتفك تجربة استخدام ساعة معقدة." يعتبر Adams استخدام التكنولوجيا الحديثة أمرا مبررا للغاية.

Tag Heuer Connected هي الساعة الذكية الولى

من Tag Heuer. إنها مزودة بنظام تشغيل يعمل بواسطة Google وبما أن قطرها 46 ملم، تبدو شبيهة للغاية بساعة

Carerra الميكانيكية من العلمة أيضا. صنعت من التيتانيوم

من الدرجة الثانية وتتمتع بقفل من التيتانيوم وبسوار مطاطي قابل للتبديل بالضافة إلى تاج يستخدم كمركز تحكم. تشمل

ثلثة أوجه Tag Heuer: كرونوغراف وثلث عقارب وتوقيت غرينتش. يعمل الكرونوغراف بالنقر على الشاشة، مرة للتشغيل

أو التوقف ومرتين لعادة الضبط. ذكرت مقالة في مجلة عبر النترنت Hodinkee.com: "تجدر الشارة إلى أن هذه الساعة

ليست هجينة على الطلق، بل إنها ساعة ذكية عن حق". وظهر ذلك في التغطية العلمية الرفيعة المستوى التي رافقت إطلقها.نتيجة اهتمام Bulgari أيضا بوسائل التصال المستقبلية، تعاونت مع الشركة السويسرية Wisekey الخبيرة في اتصالت

المجال القريب )NFC( التي تتيح تشارك البيانات بين الهواتف واللواح الذكية والجهزة المحمولة. فكانت النتيجة ساعة

SOUVENIR

58 | PRODUC TS

more, Velt devises its products with an environmentally sensitive ethos. Crafted from European leather and featuring blue plastic soles, the No 33 style pictured here is an exciting addition to any man’s footwear repertoire. This season, why not team these shoes with an all-black outfit, injecting striking blue into the classic look? Or go bold and wear them with brightly coloured trousers. thVelt No 33 shoes, CHF225, Qwstion Invites, Badenerstrasse 156, 8004 Zürich, +41 (0)43 535 2461, velt.ch

STEP THIS WAY

Velt is an award-winning footwear brand that handcrafts contemporary men’s shoes in Switzerland. When Stefan Rechsteiner and Patrick Rüegg launched their company in May 2012, it was with the idea of creating shoes that were classic without being boring, well-made without being elitist. They have certainly achieved this; in fact, their debut collection earned them the prestigious Schweizer Designpreise, or Swiss design award. What’s


As you’re visiting Jelmoli,

⁄

why not explore Zurich!

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SHOP Switzerland SS16

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Transcript of SHOP Switzerland SS16