Shachar - Portfolio
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B R A N D I N G , P A C K A G I N G , G R A P H I C D E S I G N
SHACHAR
SHACHARSHACHAR KEIZMAN 502W 167TH STREET APT 9 NEW YORK NY 10032T: 347-598-6166 / E: [email protected] / TWITTER / LINKEDIN: SHACHAR KEIZMAN
EX ISRAELI SECRET SERVICEOLYMPIC SWIMMERMODELSEX SYMBOLSUPER HEROSINGERBODY GUARDPOLICE OFFICERDESIGNER
INTROIN THIS BILINGUAL PORTFOLIO YOU WILL FIND
A SELECTION OF MY WORK. THE DECISION TO
MAKE THIS BOOK IN ENGLISH AND HEBREW IS
SIMPLY TO HONOR MY ISRAELI BACKGROUND
AND TO MAKE IT EASIER FOR MY FAMILY AND
FRIENDS TO UNDERSTAND ITS CONTENT.
WELCOME TO MY WORLD.
הקדמהבתיק עבודות דו-לשוני זה תמצאו אוסף שלהעבודות שלי. ההחלטה לכתוב את ספר זה
באנגלית ובעברית נבעה מהרצון להוקיר ברקעהישראלי שלי ובכדי להקל על בני משפחתי וחברי
בהבנת התוכן שלו. ברוכים הבאים לעולמי.
TABLE OF CONTENT
SABABAFOOD TRUCK BRANDING
MAYBERRYFAMILY OWNED BRAND
GUAUBRAZILIAN RUM
RAD DEATH BONERORIGINAL APPAREL
MADRID 2020OLYMPIC GAMES
תוכן העניינים
SABABAמזון מהיר
MAYBERRYעסק משפחתי
GUAUרום ברזילאי
RAD DEATH BONERהלבשה מקורית
MADRID 2020המשחקים האולימפיים
homea. A place where one lives; a residence.b. The physical structure within which one lives, such as a house or apartment.c. A dwelling place together with the family or social unit that occupies it; a household.d. An environment offering security and happiness.
ביתא. המקום בו גר האדם, מגורים.
ב. מבנה מגורים פיזי, כגון בית או דירה. ג. מקום מושב האדם יחד עם בני משפחתו או
יחידה חברתית המאכלסת אותו; משק בית. ד. סביבה המציעה אושר וביטחון.
02 ו ג L לו O G O
the heat of the middle eastSababa delivers the unique flavours of the middle eastto the coasts of the United State. A diverse society always seek a fresh and different product. Sababa provides to itscostumer not only a convenient product but also a fresh and tasty one. The brand introduces the consumer to an unfamiliar culture and special plate of flavours.
03 I הקדמה N T R O
חמימות מזרח תיכוניתsababa מביאה לחופי ארצות הברית את הטעמיים היחודיים של
המזרח התיכון. חברה מגוונת כחברה האמריקאית מגששת אחר מוצרחדש ושונה. sababa מספקת ללקוחותיה מוצר נגיש, טרי, וטעים.
המותג מכיר לצרכן תרבות שונה וצלחת טעמים ייחודית.
FALA
FE
L
natural cane cachaca 39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAU
08 I השראה N S P I R A T I O N
• AU
TH
EN
TI C
I S R A E L I C U I S I NE
•
EST.
1948
H UM
US
• AU
TH
E
NT I C I S R A E L I
CU
I SI
NE
•
EST.
1948
ju
ic
e
2.5376 in2.5376 in
• AU
T
HE N T I C I S R A E
LI
CU
IS
IN
E •
EST.
1948
P I T A C H I P S
2.5376 in2.5376 in2.5376 in2.5376 in 2.5376 in2.5376 in2.5376 in2.5376 in2.5376 in
• AU
TH
EN
TI C
I S R A E L I C U I S I N
E •
EST. 1948
P I T A
F A L A F E
2.5376 in2.5376 in2.5376 in 2.5376 inSABABA
from the land of
and honey
FRESH MINT
LEMONADE
J U I C E
C H I P S
SABABA
J U I C E
SABABA
J U I C E
f rom the l and o f
m i l k and honey
FRESH MINT
LEMONADE
2.5376 in2.5376 in
C H I P S
HU
MU
S
10 תג מו ח B פיתו R A N D D E V E L O P M E N T
12 צר P מו R O D U C T
FALA
FE
L
FALA
FE
L
27th street/7th ave
1pm-4pm
sababa
A P P L I C A T I O N 14 ה אפליקצי
familya. A fundamental social group in society typically consisting of one or two parents and their children. b. Two or more people who share goals and values,have long-term commitments to one another, and reside usually in the same dwelling place.
משפחהא. קבוצה חברתית בסיסית בחברה בדרך
כלל בהיקף של הורה אחד או שניים וילדיהם. ב. שני אנשים או יותר החולקים מטרות וערכים
דומים ובעלי התחייבויות לטווח ארוך זה לזה. ומתגורר בדרך כלל באותו מקום המגורים
02 ו ג L לו O G O
F A R M E R S
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
farmer’s brandMayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
מותג חקלאימייברי היא חברה אשר שמה לה למטרה לתת תמורה
לחקלאים אשר מאפשרים את קיומה. החברה מתבססת על שיווק מוצרים טריים בלבד. בנוסף, בעתיד תרחיב החברה את מותג ותפתח יקב ומסעדה אשר יתבססו על
אותם הערכים שהחברה נאמנה להם היום.
04 I הקדמה N T R O
F L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
V I N E Y A R D S
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
E A T E R Y
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
08 I השראה N S P I R A T I O N
PURE CANE SUGARGranulated White
Grown and milled in the USA
N E T W T 2 L B S ( 9 0 7 g )
ALL PURPOSE FLOUREnriched Unbleached
Grown and milled in the USA
N E T W T 2 L B S ( 9 0 7 g )
P U R E C A N E S U G A R
ALL-PURPOSE FLOUR enriched - unbleached
FOR THE PEOPLE BY THE PEOPLE
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
PURE CANE SUGARGranulated White
Grown and milled in the USA
N E T W T 2 L B S ( 9 0 7 g )
ALL PURPOSE FLOUREnriched Unbleached
Grown and milled in the USA
N E T W T 2 L B S ( 9 0 7 g )
P U R E C A N E S U G A R
ALL-PURPOSE FLOUR enriched - unbleached
FOR THE PEOPLE BY THE PEOPLE
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
WINTER BERRIES RAW SUGAR
WINTER BERRIES RAW SUGAR
W i l d Be r r i e s F l a v ored S ugar s t ra i gh t f rom t h e w i l d b l ueber ry f i l eds a nd c ondensed i n t o a de l i c i ous l y a wee t pac ka ge , t h e t a s t e o f f r e sh , wh o l eb lueber r i e s exp l odes i n your mout h .
SWEETtop a f r e sh be r ry ta r t w i th wh ipped c ream
and spr ink le w i th w i ld be r r i e s sugar
FRESHtoss w i th sp inach , wa lnut s and v ina ig re t t e
dres s i ng fo r a f ru i ty summer s a lad
SAVORYspr ink le ove r g r i l l ed sa lmon wi th ba l sami c
v inega r fo r a swee t demi-g laze
DR INKr im a b lueber ry cosmopo l i tan o r a v i rg in
p ina co lada fo r a f ro s ty t r ea t
TWISTmix in to pancake ba t te r fo r a swee t ,
b lueber ry add i t ion
MAYBERRYF L A V O R E D S U G A R
F OR T HE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
CINNAMON CLOVE RAW SUGAR
S WEETSpr i nk l e on a pp le p ie c r us t be fo re ba k i ng,
o r on co f fee ca ke be fo re s e rv ing
F RES HD us ted ove r a pp le s l i ce s ,
th i s ma kes a de l i c i ous s na ck
S AVORYUs e to top Ind ia n-s p iced ba s ma t i
r i ce o r t a ndoor i ch ick en
DR IN KSt i r a l i t t l e in to your mocha
la t t e fo r a ta s ty tw i s t
TWIS TSprea d ove r but te red b rea d a nd
toa s t i n the oven
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
CINNAMON CLOVE RAW SUGAR
CINNAMON CLOVE RAW SUGAR
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
WINTER BERRIES RAW SUGAR
WINTER BERRIES RAW SUGAR
Wi ld Be r r i e s F l avored Sugar s t ra ight f rom the w i ld b lueber ry f i l eds and condensed in to a de l i c ious ly awee t package , the ta s te o f f r e sh , who leb lueber r i e s exp lodes in your mouth .
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
C innamon & C loves F l avored Sugar b r ing back warm ch i ldhood memor ie swi th th i s c la s s i c f l avo r combinat ion . Made w i th r ea l Ko r in t j e C inammon, th i s sugar adds a sp icy-swee t d imens ion to any mea l .
SWEETtop a f r e sh be r ry ta r t w i th wh ipped c ream
and spr ink le w i th w i ld be r r i e s sugar
FRESHtoss w i th sp inach , wa lnut s and v ina ig re t t e
dres s ing fo r a f ru i ty summer sa lad
SAVORYspr ink le ove r g r i l l ed sa lmon wi th ba l samic
v inegar fo r a swee t demi-g laze
DR INKr im a b lueber ry cosmopo l i tan o r a v i rg in
p ina co lada fo r a f ro s ty t r ea t
TWISTmix in to pancake ba t te r fo r a swee t ,
b lueber ry add i t ion
SWEETSpr ink le on app le p ie c rus t be fo re bak ing,
o r on co f f ee cake be fo re se rv ing
FRESHDus ted ove r app le s l i ce s ,
th i s makes a de l i c ious snack
SAVORYUse to top Ind ian-sp iced basmat i
r i ce o r t andoor i ch icken
DR INKSt i r a l i t t l e in to your mocha
la t t e fo r a ta s ty tw i s t
TWISTSpread ove r but te red b read and
toas t in the oven
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
FLAVORED SUGAR IN I TS PUREST FORM
SIMPLY TW O INGRED IENTS : ORGANIC
SUGAR BONDED W ITH A NATURAL MATE
GROW N AND MILLED
IN THE U .S .A
NET W ET 2 LBS (907g )
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
FLAVORED SUGAR IN I TS PUREST FORM
SIMPLY TW O INGRED IENTS : ORGANIC
SUGAR BONDED W ITH A NATURAL MATE
GROW N AND MILLED
IN THE U .S .A
NET W ET 2 LBS (907g )
F A R M E R S
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
WINTER BERRIES RAW SUGAR
F LAVORED SUGAR IN I TS PUR EST FOR M
SIMPLY TWO INGRED IENTS : OR GANIC
SUGAR BONDED WITH A NATUR AL MAT E
GR OW N AND MIL L ED
IN T HE U . S . A
NET W ET 2 L BS (9 07g)
F A R M E R S
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
WINTER BERRIES RAW SUGAR
F LAVORED SUGAR IN I TS PUREST F ORM
SIMPLY TWO INGRED IE N TS : ORGA N IC
SUGAR BONDED WIT H A N ATURA L MATE
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
WINTER BERRIES RAW SUGAR
WINTER BERRIES RAW SUGAR
W i l d Be r r i e s F l a v ored S ugar s t ra i gh t f rom t h e w i l d b l ueber ry f i l eds a nd c ondensed i n t o a de l i c i ous l y a wee t pac ka ge , t h e t a s t e o f f r e sh , wh o l eb lueber r i e s exp l odes i n your mout h .
SWEETtop a f r e sh be r ry ta r t w i th wh ipped c ream
and spr ink le w i th w i ld be r r i e s sugar
FRESHtoss w i th sp inach , wa lnut s and v ina ig re t t e
dres s i ng fo r a f ru i ty summer s a lad
SAVORYspr ink le ove r g r i l l ed sa lmon wi th ba l sami c
v inega r fo r a swee t demi-g laze
DR INKr im a b lueber ry cosmopo l i tan o r a v i rg in
p ina co lada fo r a f ro s ty t r ea t
TWISTmix in to pancake ba t te r fo r a swee t ,
b lueber ry add i t ion
MAYBERRYF L A V O R E D S U G A R
F OR T HE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
CINNAMON CLOVE RAW SUGAR
S WEETSpr i nk l e on a pp le p ie c r us t be fo re ba k i ng,
o r on co f fee ca ke be fo re s e rv ing
F RES HD us ted ove r a pp le s l i ce s ,
th i s ma kes a de l i c i ous s na ck
S AVORYUs e to top Ind ia n-s p iced ba s ma t i
r i ce o r t a ndoor i ch ick en
DR IN KSt i r a l i t t l e in to your mocha
la t t e fo r a ta s ty tw i s t
TWIS TSprea d ove r but te red b rea d a nd
toa s t i n the oven
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
Nutrition FactsServing Size 1/4 cup (30g)
Amount Per ServingCalories 110 Calories from fat 5
%Daily Value*Total Fat 0.5g 1%
Saturated Fat 0g 0%Trans Fat 0g
Cholesterol 0mg 0%Sodium 0mg 0%Total Carbohydrats 23g 8%
Dietary Fiber 4g 16%Sugars 0g
Protein 3g
Vitamin A 0% • Vitamin C 0%Calcium 2% • Iron 8%
Percent Daily Values are based on a 2,000 calorie diet, your daily values may be higer or lower depending on your calorie needs
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
CINNAMON CLOVE RAW SUGAR
CINNAMON CLOVE RAW SUGAR
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
WINTER BERRIES RAW SUGAR
WINTER BERRIES RAW SUGAR
Wi ld Be r r i e s F l avored Sugar s t ra ight f rom the w i ld b lueber ry f i l eds and condensed in to a de l i c ious ly awee t package , the ta s te o f f r e sh , who leb lueber r i e s exp lodes in your mouth .
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
C innamon & C loves F l avored Sugar b r ing back warm ch i ldhood memor ie swi th th i s c la s s i c f l avo r combinat ion . Made w i th r ea l Ko r in t j e C inammon, th i s sugar adds a sp icy-swee t d imens ion to any mea l .
SWEETtop a f r e sh be r ry ta r t w i th wh ipped c ream
and spr ink le w i th w i ld be r r i e s sugar
FRESHtoss w i th sp inach , wa lnut s and v ina ig re t t e
dres s ing fo r a f ru i ty summer sa lad
SAVORYspr ink le ove r g r i l l ed sa lmon wi th ba l samic
v inegar fo r a swee t demi-g laze
DR INKr im a b lueber ry cosmopo l i tan o r a v i rg in
p ina co lada fo r a f ro s ty t r ea t
TWISTmix in to pancake ba t te r fo r a swee t ,
b lueber ry add i t ion
SWEETSpr ink le on app le p ie c rus t be fo re bak ing,
o r on co f f ee cake be fo re se rv ing
FRESHDus ted ove r app le s l i ce s ,
th i s makes a de l i c ious snack
SAVORYUse to top Ind ian-sp iced basmat i
r i ce o r t andoor i ch icken
DR INKSt i r a l i t t l e in to your mocha
la t t e fo r a ta s ty tw i s t
TWISTSpread ove r but te red b read and
toas t in the oven
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
FLAVORED SUGAR IN I TS PUREST FORM
SIMPLY TW O INGRED IENTS : ORGANIC
SUGAR BONDED W ITH A NATURAL MATE
GROW N AND MILLED
IN THE U .S .A
NET W ET 2 LBS (907g )
MAYBERRYF L A V O R E D S U G A R
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
FLAVORED SUGAR IN I TS PUREST FORM
SIMPLY TW O INGRED IENTS : ORGANIC
SUGAR BONDED W ITH A NATURAL MATE
GROW N AND MILLED
IN THE U .S .A
NET W ET 2 LBS (907g )
F A R M E R S
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
WINTER BERRIES RAW SUGAR
F LAVORED SUGAR IN I TS PUR EST FOR M
SIMPLY TWO INGRED IENTS : OR GANIC
SUGAR BONDED WITH A NATUR AL MAT E
GR OW N AND MIL L ED
IN T HE U . S . A
NET W ET 2 L BS (9 07g)
F A R M E R S
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
WINTER BERRIES RAW SUGAR
F LAVORED SUGAR IN I TS PUREST F ORM
SIMPLY TWO INGRED IE N TS : ORGA N IC
SUGAR BONDED WIT H A N ATURA L MATE
10 תג מו ח B פיתו R A N D D E V E L O P M E N T
12 צר P מו R O D U C T
Mayberry is a company that will ultimately give back to the farmers who make it all possible. The main company consisting of markets which contain fresh farmed produce. As well, Mayberry’s Table and Maybel’s Vineyard are the future extensions of Mayberry, in which the same values hold true and strong like the identities.
F L A V O R E D S U G A R
V I N E Y A R D S
E A T E R Y
FOR THE PEOPLE BY THE PEOPLE
E S T . 1 8 8 6F A R M E R S
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A P P L I C A T I O N 16 ה אפליקצי
optimisma. A tendency to expect the best possible outcome or dwell on the most hopeful aspects of a situation.b. The belief that the universe is improving and that good will ultimately triumph over evil.
אופטימיותא. נטייה לצפות לתוצאה הטובה ביותר או להתמקד
בהיבטים מלאי התקווה ביותר בכל מצב.ב. האמונה כי היקום הולך ומשתפר וכי בסופו של
דבר טוב ינצח את הרע.
Cachaca B R A Z I L I A N R U M
02 ו ג L לו O G O
cachaçaFrance has cognac, Scotland has scotch, Peru and Chile claim pisco as their national spirit, cachaça is Brazil’s spirit of choice. Known as Brazilian Rum Cachaça is a unique spirit made only in Brazil, made from fresh sugar cane it must be pressed within 24 hours of cutting. What sets Cachaça apart from other types of rum are the subtle herble notes, best for making tropical cocktails such as Caipirinha, Brazil’s most traditional cocktail.
04 I הקדמה N T R O
קשאסהלצרפתים יש קוניאק, הויסקי שייך לסקוטים, פרו וצ'ילה טוענות שהפיסקו
הוא המשקה הלאומי שלהן, קשאסה היא המשקה הנבחר של ברזיל המכונה רום ברזילאי. הקשאסה היא משקה ייחודי הנעשה רק בברזיל, עשויה מקני
סוכר טריים. התהליך מחייב סחיטה בלחץ בתוך 24 שעות מרגע חיתוך הקנה.מה שמבדיל את הקשאסה מסוגים אחרים של רום זה הם ניחוחות העשב העדינות.
קשאסה מצויינת להכנת קוקטיילים טרופיים כגון קפיריניה, הקוקטייל המסורתי ביותר של ברזיל.
06 I השראה N S P I R A T I O N
natural cane cachaca 39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAU
natural cane cachaca 39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAU
B R A Z I L I A N
R U M
B R A Z I L I A N
R U M
G U A UG U A U
natural cane cachaca 39% alc./vol. 750 ml
Brazilian Rum
GUAUnatural cane cachaca
39% alc./vol. 750 ml
Brazilian Rum
GUAU
B R A Z I L I A N
R U M
B R A Z I L I A N
R U M
G U A UG U A U
08 תג מו ח B פיתו R A N D D E V E L O P M E N T
GUAU
39% alc./vol. 750 ml
G U A U Brazilian Rum
N A T U R A L C A N E C A C H A Ç A
Citrus Lime 3 9 % a l c . / v o l . 7 5 0 m l
cítricoAcai Berry
3 9 % a l c . / v o l . 7 5 0 m l
acaíPassion Fruit
3 9 % a l c . / v o l . 7 5 0 m l
maracujá
N AT U R A L C A N E C A C H A Ç A
N AT U R A L C A N E C A C H A Ç A
N AT U R A L C A N E C A C H A Ç A
Acai Berry 3 9 % a l c . / v o l . 7 5 0 m l
acaíPassion Fruit
3 9 % a l c . / v o l . 7 5 0 m l
maracujáCitrus Lime
3 9 % a l c . / v o l . 7 5 0 m l
cítrico
N AT U R A L C A N E C A C H A Ç A
N AT U R A L C A N E C A C H A Ç A
N AT U R A L C A N E C A C H A Ç A
10 תג מו ח B פיתו R A N D D E V E L O P M E N T
P R O D U C T 1 1 צר מו
Cachaca B R A Z I L I A N R U M
Espírito Brasileiro
self expressionExpression of one's own personality, feelings, or ideas, as through speech or art
ביטוי עצמיביטוי אישיותו של האדם באמצעות רגשות,
רעיונות, דרך הדיבור והאומנות.
02 ו ג L לו O G O
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R A D D E A T H B O N E R
original apparela unique edgy young artist is pushing his creativityto the next level by creating a an original line of appareland accessories. the brand contains various products for men and women targeting mostly a young audience or anyone who seek a unique piece of clothing, and art.
הלבשה מקוריתאמן שוליים צעיר וייחודי אשר דוחף את היצירתיות שלו לשלב הבא על ידי יצירת קו מקורי של הלבשה ואביזרים.המותג כולל מוצרים שונים לגברים ונשים ומתמקד בעיקרבקהל יעד צעיר או בכל מי שמעוניין בבגד לבוש חדש או
בפריט אומנות מקורי.
04 I הקדמה N T R O
R A D D E A T H B O N E R
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R A D D E A T H B O N E R
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R A D D E A T H B O N E R
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behind “rad death boner”Sean Maldjian was born in a small beach town in New Jersey. From a young age Sean embraced his ability to draw. Perhaps the best example of this would be in elementary school, when Sean's mother asked him to write down the phone numbers of a few of his friends for a birthday party. She was startled the next day to receive a paper with strange looking crea-tures on it next to the numbers, rather than names. Sean explained that the lizard-like characters were what his friends looked like to him. As Sean grew older he turned to many different outlets to serve his need to create. He made customized card games for friends, posters, etc. During his time in High School he attended a shared-time program specializing in Graphic Design, as well as the Advanced Placement Art Program. It was during these programs that Sean learned how to screen print his designs. He also began using paint pens to create even more complex artwork on wood he found on curbs and in dumpsters.
“rad death boner” מאחורי שון מלדג‘ן נולד בעיירת חוף קטנה בניו ג'רזי. כבר מגיל צעיר
שון אהב לצייר. אולי הדוגמא הטובה ביותר לכך היא מבית הספר יסודי, כאשר אמו של שון ביקשה ממנו לרשום את
מספרי הטלפון של כמה מחבריו להזמינם למסיבת יום ההולדת. למחרת, היא נבהלה כאשר על הנייר הופיעו יצורים מוזרים לצד מספרי הטלפון, ולא שמות הילדים. שון הסביר
שהיצורים דמויי לטאה הם מה שחבריו נראים לו.כאשר התבגר שון הוא פנה לדרכים שונות כדי לשרת את
הצורך שלו ליצור. הוא יצר משחקי קלפים בהתאמה אישית לחבריו, פוסטרים וכדומה. בזמן שהותו בבית הספר התיכון
שון למד בתכנית המתמחה בעיצוב גרפי. בתוכנית זו למד ששון טכניקה להדפסת העיצובים שלו. הוא גם החל להשתמש בעטי צבע כדי ליצור יצירות אמנות מורכבות יותר על פיסות
עץ שמצא על המדרכות ובפחי אשפה.
08 I השראה N S P I R A T I O N
09 על M מותג A S T E R B R A N D
ORIGINAL APPARELFOR HIM FOR HER
R A D D E AT H B O N E R . C O M
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R A D D E A T H B O N E R
10 תג B ענפי המו R A N D S E G M E N T S
R A D D E A T H B O N E R
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R A D D E A T H B O N E R
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R A D D E A T H B O N E R
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COOL FUNKY WEIRD IT IS JUST FUN AND STUPID
R A D
SPOOKY SCARY BOO IT’S HALLOWEEN EVERY DAY
D E AT H
YOU SEXY BASTARD AN UNUSUAL MALE SEXINESS
B O N E R
&
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FOR HIM FOR HER SHOES ACCESSORIES ACTIVE PLUS OUR STURY
A P P L I C A T I O N 13
ORIGINAL APPARELFOR HIM FOR HER
R A D D E AT H B O N E R . C O M
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R A D D E A T H B O N E R
הרמוניהא. הסכם בתחושה או דעה; אקורד.
ב.שילוב מהנה של אלמנטים במכלול.
harmonya. Agreement in feeling or opinion; accord.b. A pleasing combination of elements in a whole.
02 ו ג L לו O G O
the next hostThe 2020 Summer Olympics, officially known as the Games of the XXXII Olympiad, is a planned major international sports event that is scheduled to be held in the summer of 2020.The three candidate cities to host the 2020 Olympics are Istanbul, Tokyo and Madrid. The International Olympic Committee will elect the host city on 7 September 2013 at the 125th IOC Session in Buenos Aires, Argentina.
המארחת הבאהאולימפיאדת הקיץ 2020, היא אירוע ספורט בינלאומי המועד להתקייםבקיץ של שנת 2020. שלוש הערים המועמדות לארח את האולימפיאדה
ב-2020 הן איסטנבול, טוקיו ומדריד. הוועד האולימפי הבינלאומי יבחראת העיר המארחת ב-7 בספטמבר 2013 בישיבת הוועד האולימפי
הבינלאומי ה-125 שתתקיים בבואנוס איירס, ארגנטינה.
» Date: July 7
» Start time: 09:30
» Entry code: V50
F I E LD & T RACK
O LY MP I C PA R K
» Entrance : B
» Block : 123
» Row : A» Seat : 1
» Pr ice : €20.00
» Category : C
» Date: July 7
» Start time: 09:30
» Entry code: V50
C Y C L I NG
O LY M P I C PA R K
» Entrance : B
» Block : 123
» Row : A
» Seat : 1
» Pr ice : €20.00
» Category : C
» Date: July 7 » Start time: 09:30
» Entry code: V50
G Y M N A S T I C SO LY M P I C PA R K
» Entrance : B» Block : 123» Row : A» Seat : 1
» Pr ice : €20.00
» Category : C
THANK YOUTO MY FAMILY AND FRIENDS AND TO THE GREAT
DESIGNERS AT UNITED DSN WHO GAVE ME THE OPPORTUNITY
TO BE A PART OF THEIR WORLD. I THANK YOU.
תודהתודה לבני משפחתי ולחבריי ולצוות המעצבים המוכשריםביונייטד אשר נתנו לי את ההזדמנות להיות חלק מעולמם.
אני מודה לכם.
SHACHARSHACHAR KEIZMAN 502W 167TH STREET APT 9 NEW YORK NY 10032347-598-6166 / [email protected] / TWITTER / LINKEDIN: SHACHAR KEIZMAN
EDUCATION Fashion Institute of Technology, SUNY
Bachelor of Fine Arts in Packaging Design
Minor in History of Art
Dean’s List – Spring 2012
Expected May 2013
Associate in Applied Science in Communication Design
Dean’s List – Spring 2010, Fall 2011
May 2011
SKILLS Modeling: 3D Studio Max
Adobe: Illustrator, Photoshop, InDesign, Aftereffects
Languages: English, Hebrew, Spanish, Arabic
AWARDS/ACHIEVEMENTS Professional and competitive swimmer, captain of the FIT
swimming team and a member of New York masters team/
Winner of the Northeast Region Swimming Championship 2012/
Winner of the SUNY Chancellor’s Award for Excellence 2012/
Winner of the SUNY Chancellor’s Award for Excellence 2013/
Fashion Institute of Technology Athlete of the Year 2013
PROFESSIONAL EXPERIENCE
United dsn
Packaging Design Intern
January 2013 – May 2013
5D Bio Gold LLC
Packaging/Graphic Design Freelancer
November 2011 – Present
Bachner+Co
Packaging/Graphic Design Freelancer
June 2012 – January 2013
IDF - Israeli Defense Forces
Commander in the Military Intelligence
July 2001 – August 2004