SGMP OLD DOMINION CHAPTER Trends in The Meetings Industry March 9, 2012.
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SGMP OLD DOMINION CHAPTER Trends in The Meetings Industry March 9, 2012
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Transcript of SGMP OLD DOMINION CHAPTER Trends in The Meetings Industry March 9, 2012.
SGMPOLD DOMINION CHAPTER
Trends in The Meetings Industry
March 9, 2012
Welcome
Introduction
Overview
GAME PLAN
1. Futurists
2. Meetings Megatrends
3. Governmental Trends
4. Top Ten Trends
5. Top Three Chapter Trends
6. Action Plan
Futurists
Prediction vs. Projection
Why People Attend Meetings
Why People Attend Meetings
Why Attend?•FACTS
•info, content (27M daily) “stuff”
•FRIENDS•networking
•FUN•edutainment, recreation
THE MEETINGS INDUSTRY
•Convention Industry Council•$ 263 Billion in direct spending• 1.8 million meetings•1.7 million jobs
Meeting Megatrends• Future of Meetings?
• Public Perception (remember the $17 muffin?)
• Travel Issues
• Safety Concerns
• Sustainability
• Procurement
Government meetings
1. Biggest Challenge- Lower Budgets (57%)
2. Biggest Threat to Industry- The Economy (69%)
3. Biggest Threat to Us- Downsizing (39%)
4. Attendance Changes? 57% see no change
5. Number of Meetings? 50% see no change
Government meetings
6. Budget Changes? 51% see decreases
7. Changes? Increased Workload-41%
8. Demonstrate ROI? 83% say no
9. Include CSR Element? 82% say no
10. “Happiness” with Job? 47% Extremely Satisfied
Source: Meetings Focus, Feb. 2012
The Airlines Industry
1. Reduced capacity; Fuller flights
2. Continuing layoffs
3. Mergers and Acquisitions
4. Fuel-1 cent increase=$200 Million costs
5. “Peanuts-popcorn…”
6. Flight Costs: up 3-5% in 2012
The Lodging Industry
1. Increasing Room Rates (3-6% in 2012)
2. Increasing “Service” Fees
3. Occupancy Holding Steady (Up .2% in 2012)
4. Greener Meetings (??)
5. Shorter Business Meetings
6. ADR- up 3.6%; RevPar up 3.9 %
Accountability (ROI) Attrition, Attendance
and Audience Involvement
Balance
BUDGETS
Changing Demographics
•Age, Sophistication, Interaction
•Learning Styles; Delivery Systems
DOWNSIZING
Education
andE-Learning
Forging technology
Greener Meetings – Sustainabilty
1.___________________
2.__________________
3.__________________
Old Dominion Chapter’s
Top 3 Trends
Action Plan
A. __________________________
B. __________________________
C. __________________________
REVIEW
&
SUMMARY
THANK YOU!
Edward E. Scannell, CMP,CSP
EdScannell.com
(480) 970-0101
